Dominate Your Market With Twitter
Encyclopedia
Dominate Your Market With Twitter: Tweet your way to business success is a 2009 book by Jon Smith
and José Llinares. The book is published by Infinite Ideas
is an independent publishing house based in Oxford
.Smith is an Internet marketing
expert, entrepreneur and author of the Amazon.co.uk Best Seller Get Into Bed With Google
. The book aims to inform business owners how to use Twitter, the Microblogging
service, to improve communications both internally between staff and as a tool to engage with existing and potential customers.
The release of the book was promoted via online channels, by the authors, to Bloggers and online news and PR agencies utilizing the concept of pass-it-on marketing and Social Media
to promote the title.
...book of the year so far finds its way to City Spy: Dominate Your Market With Twitter: Tweet Your Way to Business Success.
as a social networking and microblogging
service that allows its users to send and read other users' updates (known as tweets), which are text-based posts of up to 140 characters in length. Updates are displayed on the user's profile page and delivered to other users who have signed up to receive them. The book explores how and why twittering is growing at a phenomenal rate.
Highlighting how companies like Apple Inc. and Ford are using social media tools to reach consumers directly, build their brand, and increase sales. Dominate your market with Twitter was the first UK book to be published on this growing spectacle. In it, digital marketing experts Jon Smith and José Llinares, outline how marketers can use Twitter to their best advantage, creating strategies to build a loyal following among Twitter members and expand awareness for their product or service.
Jon Smith
Jon Smith is a British writer of fiction, non-fiction, screenplays and musical theatre.-Biography:Jon Smith was brought up in Merseyside, where he remained until he was eighteen. He studied for a degree in American Studies at the University of Reading which included a semester at the University of...
and José Llinares. The book is published by Infinite Ideas
Infinite Ideas
-History:Infinite Ideas was founded in 2004 by David Grant and Richard Burton. Its declared strategy was to create a publishing business like no other...
is an independent publishing house based in Oxford
Oxford
The city of Oxford is the county town of Oxfordshire, England. The city, made prominent by its medieval university, has a population of just under 165,000, with 153,900 living within the district boundary. It lies about 50 miles north-west of London. The rivers Cherwell and Thames run through...
.Smith is an Internet marketing
Internet marketing
Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing, is referred to as the marketing of products or services over the Internet...
expert, entrepreneur and author of the Amazon.co.uk Best Seller Get Into Bed With Google
Get Into Bed With Google
Get Into Bed With Google: Top ranking search optimisation techniques is a 2008 book by Jon Smith, an Internet marketing expert, entrepreneur and author of the Amazon.co.uk Best Seller The Bloke's Guide To Pregnancy...
. The book aims to inform business owners how to use Twitter, the Microblogging
Microblogging
Microblogging is a broadcast medium in the form of blogging. A microblog differs from a traditional blog in that its content is typically smaller in both actual and aggregate file size...
service, to improve communications both internally between staff and as a tool to engage with existing and potential customers.
The release of the book was promoted via online channels, by the authors, to Bloggers and online news and PR agencies utilizing the concept of pass-it-on marketing and Social Media
Social media
The term Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0,...
to promote the title.
...book of the year so far finds its way to City Spy: Dominate Your Market With Twitter: Tweet Your Way to Business Success.
Synopsis
The book introduces TwitterTwitter
Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets".Twitter was created in March 2006 by Jack Dorsey and launched that July...
as a social networking and microblogging
Microblogging
Microblogging is a broadcast medium in the form of blogging. A microblog differs from a traditional blog in that its content is typically smaller in both actual and aggregate file size...
service that allows its users to send and read other users' updates (known as tweets), which are text-based posts of up to 140 characters in length. Updates are displayed on the user's profile page and delivered to other users who have signed up to receive them. The book explores how and why twittering is growing at a phenomenal rate.
Highlighting how companies like Apple Inc. and Ford are using social media tools to reach consumers directly, build their brand, and increase sales. Dominate your market with Twitter was the first UK book to be published on this growing spectacle. In it, digital marketing experts Jon Smith and José Llinares, outline how marketers can use Twitter to their best advantage, creating strategies to build a loyal following among Twitter members and expand awareness for their product or service.