This Prize for best promotional comic is awarded to comics at the Angoulême International Comics Festival

Angoulême International Comics Festival

The Angoulême International Comics Festival is the largest comics festival in Europe. It has occurred every year since 1974 in Angoulême, France, in the month of January.The four-day festival is notable for awarding several prestigious prizes in cartooning...

 from 1986 to 1992, and again since 2003. It is intended to crown the best communication campaign supported by comics of the past year.
As is the customary practice in Wikipedia for listing awards such as Oscar

Academy Awards

An Academy Award, also known as an Oscar, is an accolade bestowed by the American Academy of Motion Picture Arts and Sciences to recognize excellence of professionals in the film industry, including directors, actors, and writers...

 results, the winner of the award for that year is listed first, the others listed below are the nominees.

1980s

• 1986: Lutte contre le vandalisme dans les cabines publiques by Frank Margerin
  Frank Margerin
  Frank Margerin is a French author and illustrator of comics.- Biography :After high school, Frank Margerin went to a school of applied art, where he mets Denis Sire. He joined Denis's band, Los Crados, as a drummer...
  
  
• 1987: Felix et le bus, collaboration
• 1988: Pas de sida pour Miss Poireau by Mandryka and Claude Moliterni
• 1989: La Var, le département dont vous êtres le héros by Floc'h
  Floc'h
  Jean-Claude Floch , known as Floc'h, is a French illustrator, comics artist, and writer. He is known for his use of the style known as ligne claire...
  
   and Fromental
  Fromental
  Fromental is a commune in the Haute-Vienne department in the Limousin region in west-central France.-Geography:The river Semme flows through the commune's northern part and forms part of its northern and western borders....
  
  
  • Special mention for Vae Victis, la BD derrière les barreaux by Didier Savard

1990s

• 1990: Un arbre n’est pas une ville by Fromental
  Fromental
  Fromental is a commune in the Haute-Vienne department in the Limousin region in west-central France.-Geography:The river Semme flows through the commune's northern part and forms part of its northern and western borders....
  
   and Floc'h
  Floc'h
  Jean-Claude Floch , known as Floc'h, is a French illustrator, comics artist, and writer. He is known for his use of the style known as ligne claire...
  
  
• 1991: Rires et chansons by Vuillemin
  • Special mention for Egoïste by Jacques Tardi
    Jacques Tardi
    Jacques Tardi is a French comics artist, born 30 August 1946 in Valence, Drôme. He is often credited solely as Tardi.-Biography:After graduating from the École nationale des Beaux-Arts de Lyon and the École nationale supérieure des arts décoratifs in Paris, he started writing comics in 1969, at the...
    
    
• 1992: Hergée
  • Special mention for Dossier de Chanel by Pierre Le Tan
• (1993: no award in this category)
• (1994: no award in this category)
• (1995: no award in this category)
• (1996: no award in this category)
• (1997: no award in this category)
• (1998: no award in this category)
• (1999: no award in this category)

2000s

• (2000: no award in this category)
• (2001: no award in this category)
• (2002: no award in this category)
• 2003: Les Eaux Blessées by Dominique David, Cristina Cuadra and Rudi Miel, for the European Parliament
  European Parliament
  The European Parliament is the directly elected parliamentary institution of the European Union . Together with the Council of the European Union and the Commission, it exercises the legislative function of the EU and it has been described as one of the most powerful legislatures in the world...
  
  
• 2004: Changeons de regard. Faut pô avoir peur by Zep
  Zep
  Zep is the pseudonym of Philippe Chappuis, a comics creator from Switzerland, known for his series Titeuf, a popular character in French-speaking countries, and Tchô!, the associated comics magazine.-Biography:...
  
   for the city of Angoulême
  Angoulême
  -Main sights:In place of its ancient fortifications, Angoulême is encircled by boulevards above the old city walls, known as the Remparts, from which fine views may be obtained in all directions. Within the town the streets are often narrow. Apart from the cathedral and the hôtel de ville, the...
  
   and Handicap International
  Handicap International
  Handicap International is a non-governmental organization created in 1982 to provide help in refugee camps in Cambodia and Thailand. Based in Belgium and France, it has since opened branches in six other countries : Switzerland, Luxembourg, United Kingdom, Germany, Canada and the United States...
  
  
• 2005: 24 heures sous tension by Denis Bodart (artist) and Périé and Mykaïa (authors) for Pfizer
  Pfizer
  Pfizer, Inc. is an American multinational pharmaceutical corporation. The company is based in New York City, New York with its research headquarters in Groton, Connecticut, United States...
  
  
• (2006: no award in this category)