Hankook P&G
Encyclopedia
Hankook P&G is a Korean consumer goods company headquartered in Yeoksam-dong
Yeoksam-dong
Yeoksam-dong is a ward of Gangnam-gu, Seoul, South Korea. Teheranno runs through Yeoksam-dong and holds many of the tallest buildings in Seoul in a collection of corporate headquarters and high-rise office buildings....

, Gangnam-gu
Gangnam-gu
Gangnam-gu is one of the 25 gu which make up the city of Seoul, South Korea. It is one of the most affluent areas of Seoul and is located in the southeast of the city...

, Seoul
Seoul
Seoul , officially the Seoul Special City, is the capital and largest metropolis of South Korea. A megacity with a population of over 10 million, it is the largest city proper in the OECD developed world...

, Korea
Korea
Korea ) is an East Asian geographic region that is currently divided into two separate sovereign states — North Korea and South Korea. Located on the Korean Peninsula, Korea is bordered by the People's Republic of China to the northwest, Russia to the northeast, and is separated from Japan to the...

. The company was established as Seotong P&G (서통피앤지) in 1989, and changed its name to Hankook P&G (한국피앤지) in 1993. It produces many popular chemical, food
Food
Food is any substance consumed to provide nutritional support for the body. It is usually of plant or animal origin, and contains essential nutrients, such as carbohydrates, fats, proteins, vitamins, or minerals...

, paper
Paper
Paper is a thin material mainly used for writing upon, printing upon, drawing or for packaging. It is produced by pressing together moist fibers, typically cellulose pulp derived from wood, rags or grasses, and drying them into flexible sheets....

, and personal care
Personal care
Personal care or toiletries is the industry which manufactures consumer products used for beautification and in personal hygiene.-Subsectors:Subsectors of personal care include cosmetics and feminine hygiene....

 products, and has manufacturing facilities in Cheonan
Cheonan
Cheonan is a city located in the northeast corner of South Chungcheong, a province of South Korea, and is 83.6 km south of the capital, Seoul...

 and Osan
Osan
Osan is a city in Gyeonggi Province, South Korea, approximately 35 km south of Seoul. The population of the city is around 120,000. The local economy is supported by a mix of agricultural and industrial enterprises....

. The CEO of Hankook P&G is Kim Sang Heon (김상헌).

History

  • 1989: Established as Seotong P&G with capital of 11 billion KRW; Ivory
    Ivory (soap)
    The name "Ivory" refers to a series of products created by the Procter & Gamble Company , including varieties of a white and mildly fragranced bar soap, that became famous for its pure content and for floating in water. Over the years, the bar soap has been altered into other varieties...

     soap, Whisper toilet paper and Pampers
    Pampers
    Pampers is a brand of baby products marketed by Procter & Gamble. Pampers was at one time only used as a name for a disposable diaper.-Products:...

     baby diapers (later renamed Cutie) launched.
  • 1993: Company changes name from Seotong P&G to Hankook P&G, capital increases to 107 billion KRW; Pantene
    Pantene
    Pantene is a brand of hair care products owned by Procter & Gamble. The product line was first introduced in Europe in 1947 by Hoffman-LaRoche of Switzerland, which branded the name based on panthenol as a shampoo ingredient...

     haircare products launched.
  • 1995: Vidal Sassoon
    Vidal Sassoon
    Vidal Sassoon, CBE is a widely recognised British hairdresser, credited with creating a simple geometric, "Bauhaus-inspired" hair style, also called the bob...

     haircare products launched.
  • 1997: Hankook P&G merges with SsangYong
    SsangYong Group
    SsangYong Group is a South Korean based Chaebol or conglomerate. SsangYong, literally translated, means "Double Dragon". It was largely broken up by the East Asian financial crisis in 1997...

     Paper Co.; Pringles
    Pringles
    Pringles is a brand of potato and wheat based snacks originally developed by Procter & Gamble. Pringles are sold in more than 140 countries and have yearly sales of more than...

     potato crisps launched.
  • 1999: Exports exceed 70 million USD; Febreze
    Febreze
    Febreze is a brand of household odor eliminator manufactured by Procter & Gamble, sold in North America, Europe, Asia, Australia and New Zealand...

     disodorant, Cutie Super Premium toilet paper, Whisper Green/Whisper Fresh toilet paper launched.
  • 2000: Receives Korea Logistics Award; SK-II
    SK-II
    SK-II, is a Procter & Gamble Beauty brand, launched since 1980 in Japan. SK-II is often considered one of the most expensive beauty brands in the world.- History :...

     cosmetics line, Charmin
    Charmin
    Charmin is a brand-name of toilet paper manufactured by Procter & Gamble.-History:The Charmin name was first created in 1928 by the Hoberg Paper Company in Green Bay, Wisconsin. In 1950, Hoberg changed its name to Charmin Paper Company and continued to produce bath tissue, paper napkins, and other...

     toilet paper, Attends adult briefs, Joy dishwashing liquid launched.
  • 2001: Ranked 1st in Consumer Satisfaction Index by KCSI and NCSI, awarded 'Human Resource Management Award' by Korea Efficiency Association.
  • 2002: Ranked 97th on Fortune
    Fortune (magazine)
    Fortune is a global business magazine published by Time Inc. Founded by Henry Luce in 1930, the publishing business, consisting of Time, Life, Fortune, and Sports Illustrated, grew to become Time Warner. In turn, AOL grew as it acquired Time Warner in 2000 when Time Warner was the world's largest...

    's 100 best companies to work for, Vidal Sassoon
    Vidal Sassoon
    Vidal Sassoon, CBE is a widely recognised British hairdresser, credited with creating a simple geometric, "Bauhaus-inspired" hair style, also called the bob...

     is picked for Brand Power Award by Korea Efficiency Association.
  • 2003: Head & Shoulders
    Head & Shoulders
    Head & Shoulders is a brand of anti-dandruff shampoo produced by Procter & Gamble. Head & Shoulders Classic Clean Shampoo is the top-selling shampoo in the United States by dollar sales.- History :...

     dandruff haircare products, Crest Spin electric toothbrush launched.
  • 2004: Wella
    Wella
    Wella is a German company, and one of the world’s leading cosmetics suppliers. Founded in 1880 by Franz Stroher, with its headquarters in Darmstadt, Germany, the company is represented in over 150 countries....

     haircare products, Whisper Soft toilet paper, Pantene Amino-Pro Vitamin shampoo launched.
  • 2005: Gillette shaving products launched.
  • 2006: Ranked 3rd on Fortune's Most Admired Companies and 1st on Fortune's Most Admired Companies in the Consumer Goods Industry.
  • 2007: Ranked 3rd on Fortune's Most Admired Companies and 1st on Fortune's Most Admired Companies in the Consumer Goods Industry.
  • 2008: Ranked 2nd on Barron's
    Barron's Magazine
    Barron's is an American weekly newspaper covering U.S. financial information, market developments, and relevant statistics. Each issue provides a wrap-up of the previous week's market activity, news reports, and an informative outlook on the week to come....

     Most Admired Companies, 5th on Fortune's Most Admired Companies, and 1st on Fortune's Most Admired Companies in the Consumer Goods Industry.

Products

  • Braun
    Braun (company)
    ' , formerly Braun AG, is a German consumer products company based in Kronberg, Germany.From 1984 until 2005, Braun was a wholly owned subsidiary of The Gillette Company, which had purchased a controlling interest in the company in 1967...

  • Codi
  • Crest
  • Cutie (Formerly known as Pampers.)
  • Duracell
    Duracell
    Duracell is a brand of batteries manufactured by Procter & Gamble.Additionally, Duracell owns the Procell professional-use brand.-Products:Duracell manufactures alkaline batteries in many common sizes, such as AAA, AA, C, D, and 9V...

  • Gillette
  • Head & Shoulders
    Head & Shoulders
    Head & Shoulders is a brand of anti-dandruff shampoo produced by Procter & Gamble. Head & Shoulders Classic Clean Shampoo is the top-selling shampoo in the United States by dollar sales.- History :...

  • Febreze
    Febreze
    Febreze is a brand of household odor eliminator manufactured by Procter & Gamble, sold in North America, Europe, Asia, Australia and New Zealand...

  • Joy
    Joy dishwashing liquid
    Joy dishwashing liquid is a major brand of dish-cleaning detergent product made by U.S.-based personal and cleaning products manufacturer and marketer Procter & Gamble....

  • Ivory
    Ivory (soap)
    The name "Ivory" refers to a series of products created by the Procter & Gamble Company , including varieties of a white and mildly fragranced bar soap, that became famous for its pure content and for floating in water. Over the years, the bar soap has been altered into other varieties...

  • Oral-B
    Oral-B
    Oral-B is a popular brand of oral hygiene products, including toothbrushes, toothpastes, mouthwashes and dental floss.It all started with a dentist, back in 1950, who created the first Oral-B toothbrush and its soft, end-rounded nylon bristles. Dr. Robert Hutson, a California periodontist, designed...

  • Pantene
    Pantene
    Pantene is a brand of hair care products owned by Procter & Gamble. The product line was first introduced in Europe in 1947 by Hoffman-LaRoche of Switzerland, which branded the name based on panthenol as a shampoo ingredient...

  • Pringles
    Pringles
    Pringles is a brand of potato and wheat based snacks originally developed by Procter & Gamble. Pringles are sold in more than 140 countries and have yearly sales of more than...

  • SK-II
    SK-II
    SK-II, is a Procter & Gamble Beauty brand, launched since 1980 in Japan. SK-II is often considered one of the most expensive beauty brands in the world.- History :...

  • Wella
    Wella
    Wella is a German company, and one of the world’s leading cosmetics suppliers. Founded in 1880 by Franz Stroher, with its headquarters in Darmstadt, Germany, the company is represented in over 150 countries....

  • Whisper (toilet paper)
  • Vidal Sassoon
    Vidal Sassoon
    Vidal Sassoon, CBE is a widely recognised British hairdresser, credited with creating a simple geometric, "Bauhaus-inspired" hair style, also called the bob...

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