He's Just Not That Into You is a self-improvement book written by Greg Behrendt

Greg Behrendt

Gregory Behrendt is an American stand-up comedian and author. His work as a script consultant to the HBO sitcom Sex and the City, starring Sarah Jessica Parker, paved the way for co-authoring of the New York Times bestseller He's Just Not That into You , later adapted into a film by the same name...

 and Liz Tuccillo

Liz Tuccillo

Liz Tuccillo is an American writer and actress best known for her work on the HBO comedy series Sex and the City and for co-authoring the self-help book He's Just Not That Into You...

 that was published in 2004 and later adapted into a film by the same name

He's Just Not That into You (film)

He's Just Not That Into You is a 2009 American romantic comedy film directed by Ken Kwapis, based on the self-help book of the same name by Greg Behrendt and Liz Tuccillo, which in turn was inspired by a line of dialogue in Sex and the City...

. It was a New York Times bestseller and was featured on The Oprah Winfrey Show

The Oprah Winfrey Show

The Oprah Winfrey Show is an American syndicated talk show hosted and produced by its namesake Oprah Winfrey. It ran nationally for 25 seasons beginning in 1986, before concluding in 2011. It is the highest-rated talk show in American television history....

.

Inspiration

The book was inspired by an episode of Sex and the City

Sex and the City

Sex and the City is an American television comedy-drama series created by Darren Star and produced by HBO. Broadcast from 1998 until 2004, the original run of the show had a total of ninety-four episodes...

titled "Pick-A-Little, Talk-A-Little," in which Miranda Hobbes

Miranda Hobbes

Miranda Hobbes is a fictional character on the American HBO television comedy series Sex and the City and subsequent movies. She is portrayed by actress Cynthia Nixon.-Character analysis:...

 asks Carrie Bradshaw

Carrie Bradshaw

Carrie Preston is the fictional narrator and lead character of the HBO sitcom/drama Sex and the City, portrayed by actress Sarah Jessica Parker. She is a semi-autobiographical character created by Candace Bushnell, who published the book Sex and the City, based on her own columns in the New York...

's boyfriend, Jack Berger, to analyze the post-date behavior of a potential love interest. Because the man declined Miranda's invitation to come up to her apartment after the date, stating that he has an early meeting, Berger concludes, "He's just not that into you", adding, "When a guy's really into you, he's coming upstairs, meeting or no meeting."

Film

A film based on the book was released by New Line Cinema

New Line Cinema

New Line Cinema, often simply referred to as New Line, is an American film studio. It was founded in 1967 by Robert Shaye and Michael Lynne as a film distributor, later becoming an independent film studio. It became a subsidiary of Time Warner in 1996 and was merged with larger sister studio Warner...

 on February 6, 2009. Produced by Flower Films

Flower Films

Flower Films is a commercial film production company founded by Drew Barrymore in 1995 with Nancy Juvonen. Flower Films has produced ten movies and several television shows to date...

, Drew Barrymore's production company, filming was completed at the end of 2007. The film was released in theaters February 6, 2009.

Ken Kwapis directed the film, which featured an all-star cast, including Ben Affleck

Ben Affleck

Benjamin Géza Affleck-Boldt , better known as Ben Affleck, is an American actor, film director, writer, and producer. He became known with his performances in Kevin Smith's films such as Mallrats and Chasing Amy...

, Jennifer Aniston

Jennifer Aniston

Jennifer Joanna Aniston is an American actress, film director, and producer, best known for her role as Rachel Green on the television sitcom Friends, a role which earned her an Emmy Award, a Golden Globe Award, and a Screen Actors Guild Award.Aniston has also enjoyed a successful film career,...

, Drew Barrymore

Drew Barrymore

Drew Blyth Barrymore is an American actress, film director, screenwriter, producer and model. She is a member of the Barrymore family of American actors and granddaughter of John Barrymore. She first appeared in an advertisement when she was 11 months old. Barrymore made her film debut in Altered...

, Jennifer Connolly, Bradley Cooper

Bradley Cooper

Bradley Cooper is an American film, theater, and television actor. He is known for his roles in the films The Hangover, The A-Team, and Limitless. In 2011, People magazine named Cooper "Sexiest Man Alive".-Early life:...

, Ginnifer Goodwin, Scarlett Johannson, and Justin Long

Justin Long

Justin Jacob Long is an American film and television actor. He is best known for his roles in the Hollywood films Galaxy Quest, Jeepers Creepers, Dodgeball, Live Free or Die Hard, He's Just Not That into You, Drag Me to Hell, and Youth in Revolt, and his personification of a Mac in Apple's "Get a...

. Despite receiving mixed reviews from critics, it was a box office success, grossing over $180 million worldwide.

In popular culture

The book appears in Gilmore Girls

Gilmore Girls

Gilmore Girls is an American family comedy-drama series created by Amy Sherman-Palladino, starring Lauren Graham and Alexis Bledel. On October 5, 2000, the series debuted on The WB and was cancelled in its seventh season, ending on May 15, 2007 on The CW...

episode "Pulp Friction", when Lorelai Gilmore

Lorelai Gilmore

Lorelai Victoria Gilmore is a fictional character in the WB/CW television series Gilmore Girls, portrayed by Lauren Graham. She is the main protagonist for the length of the series's seven year run from October, 2000, until May, 2007....

 prepares the Dragon Fly Inn's library for her interview and states that all of the good books are gone, leaving her with five copies of He's Just Not That into You, which she hands an employee to dispose of. The book was also referenced in the movie Zombieland

Zombieland

Zombieland is a 2009 American zombie comedy film directed by Ruben Fleischer from a screenplay written by Rhett Reese and Paul Wernick. The film stars Woody Harrelson, Jesse Eisenberg, Emma Stone, and Abigail Breslin as survivors of a zombie apocalypse...

, in season two of Californication

Californication (TV series)

Californication is an American comedy-drama that premiered on Showtime on August 13, 2007. The show was created by Tom Kapinos. The protagonist, Hank Moody , is a troubled novelist whose move to California, coupled with his writer's block, complicates his relationships with his longtime girlfriend...

and in TV series "Vexed".