Health & Lifestyle Channel (HLC) is the world's first 24/7

24/7

24/7 is an abbreviation which stands for "24 hours a day, 7 days a week", usually referring to a business or service available at all times without interruption...

 TV/Internet Channel where all the contents solely focus on health and lifestyle.

Programming

HLC was created by Robert Chua

Robert Chua

Robert Chua Wah-Peng was born in Singapore on 20 May 1946.Robert Chua's 46 years television experience spans from Australia, Singapore, Hong Kong to China...

 as a cross-media

Crossmedia

Cross Media is a media property, service, story or experience distributed across media platforms using a variety of media forms...

 interactive TV with television, internet and telephony merging to enhance TV viewers and internet users' viewing facility. All its live shows are simulcast over i-Cable Channel 27 and throughout the world on www.hlctv.net, and introduce both Eastern and Western Health Care

Health care

Health care is the diagnosis, treatment, and prevention of disease, illness, injury, and other physical and mental impairments in humans. Health care is delivered by practitioners in medicine, chiropractic, dentistry, nursing, pharmacy, allied health, and other care providers...

 and promote the benefits of Traditional Chinese Medicine

Traditional Chinese medicine

Traditional Chinese Medicine refers to a broad range of medicine practices sharing common theoretical concepts which have been developed in China and are based on a tradition of more than 2,000 years, including various forms of herbal medicine, acupuncture, massage , exercise , and dietary therapy...

 (TCM) to the world. HCL purports to promote a healthy lifestyle with preventive care promotions, aids prevention, blood donation, hygiene, etiquette etc., as a guide to a quality lifestyle.