Lloyd's List DCN
Encyclopedia
Lloyd's List DCN is a weekly Australian shipping
Shipping
Shipping has multiple meanings. It can be a physical process of transporting commodities and merchandise goods and cargo, by land, air, and sea. It also can describe the movement of objects by ship.Land or "ground" shipping can be by train or by truck...

, trade
Trade
Trade is the transfer of ownership of goods and services from one person or entity to another. Trade is sometimes loosely called commerce or financial transaction or barter. A network that allows trade is called a market. The original form of trade was barter, the direct exchange of goods and...

 and transport
Transport
Transport or transportation is the movement of people, cattle, animals and goods from one location to another. Modes of transport include air, rail, road, water, cable, pipeline, and space. The field can be divided into infrastructure, vehicles, and operations...

 focused newspaper, published by Informa Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

 in tabloid format. Formed in 1999 by a merger of Lloyd's List Australia Weekly and Daily Commercial News, which was first published in 1891, Lloyd's List DCN is one of Australia's longest running national newspapers.

Daily Commercial News

Founded by Howard Moffat on 13 April 1891, Daily Commercial News (DCN) ran for 108 years under its original banner. During this time it occupied a unique position amongst a very select group as one of only three national Australian daily newspapers alongside The Australian
The Australian
The Australian is a broadsheet newspaper published in Australia from Monday to Saturday each week since 14 July 1964. The editor in chief is Chris Mitchell, the editor is Clive Mathieson and the 'editor-at-large' is Paul Kelly....

 and Australian Financial Review - yet with a much more tightly defined market and readership than its colleagues.

Lloyd's List in Australia

Early in 1993, Lloyd's List
Lloyd's List
Lloyd's List is one of the world's oldest continuously-running journals, having provided weekly shipping news in London as early as 1734. Now published daily, a recent issue was numbered 59,200...

, the world’s oldest daily newspaper and the bible of international maritime journalism, investigated a bold plan to extend its international publishing service. The proposal was to launch a weekly version of its newspaper in Australia combining Lloyd’s List’s traditional international coverage with an extensive coverage of national shipping events in Australia.

Under the guidance of Publisher and Chief Executive Lloyd's of London
Lloyd's of London
Lloyd's, also known as Lloyd's of London, is a British insurance and reinsurance market. It serves as a partially mutualised marketplace where multiple financial backers, underwriters, or members, whether individuals or corporations, come together to pool and spread risk...

 Press (LLP), David Gilbertson, a joint venture was formed with a private Australian publishing company, Westonprint, of Kiama  on the south coast of NSW. Westonprint already provided print and distribution services for several international weekly versions of well known newspapers, including The Guardian
The Guardian
The Guardian, formerly known as The Manchester Guardian , is a British national daily newspaper in the Berliner format...

 and Scottish Daily Record
Daily Record (Scotland)
The Daily Record is a Scottish tabloid newspaper based in Glasgow. It had been the best-selling daily paper in Scotland for many years with a paid circulation in August 2011 of 307,794 . It is now outsold by its arch-rival the Scottish Sun which in September 2010 had a circulation of 339,586 in...

.

At the time, the Australian maritime media market was dominated by the Daily Commercial News (DCN), a five-day weekly newspaper, owned by Independent News & Media
Independent News & Media
Independent News & Media plc , is a media organisation based in Dublin, Ireland, with interests in 22 countries on 4 continents worldwide. The company owns over 200 print titles, more than 130 radio stations, over 100 commercial websites and many billboard locations, and is a leading press player...

 through its Australian media arm, Australian Provincial Newspapers
APN News & Media
APN News & Media Limited is an Australian and New Zealand media company. Divisions include newspaper publishing, online publishing, broadcast radio and outdoor advertising in Australia and New Zealand...

 (APN). Following extensive local market research by LLP through Lloyd’s List’s Managing Director, Ian Ormes, Advertisement Director, John Quilter and Peter Attwater (Managing Editor of Westonprint) David Gilbertson authorized the decision to enter the Australian market with a weekly newspaper.

The newspaper was called Lloyd’s List Australian Weekly (LLAW). It was first published on Monday, 30 August 1993.

A senior journalist on Lloyd’s List, Leigh Smith, was chosen to head the project as editor. He was joined by Advertising Manager, Adrian Pickstock, who had recently joined LLP in London. Initially, they set up an office in a rented home in the Sydney
Sydney
Sydney is the most populous city in Australia and the state capital of New South Wales. Sydney is located on Australia's south-east coast of the Tasman Sea. As of June 2010, the greater metropolitan area had an approximate population of 4.6 million people...

 metropolitan coastal suburb of Maroubra. There, articles were written and advertisements sold. Amazingly, the newspaper was in profit from the outset.

The stories were transmitted back to Lloyd’s List in London where the compilation of the newspaper took place by Lloyd’s List production staff. The completed editorial pages of the newspaper were then transmitted back to Westonprint in Australia where advertisements were manually inserted and production completed before printing and distribution took place.

Smith and Pickstock carried the entire editorial and advertising project for several months and when it became clear that LLAW was making headway, they were joined by their wives – but not just for comfort. Smith’s wife, Claire Longley, was an accomplished journalist and joined the editorial team while Pickstock’s wife Ellen, briefly joined the sales team. Leigh Smith continued as editor of LLAW until 1995 when he returned to London to join corporate public relations with BP
BP
BP p.l.c. is a global oil and gas company headquartered in London, United Kingdom. It is the third-largest energy company and fourth-largest company in the world measured by revenues and one of the six oil and gas "supermajors"...

. He was replaced by Kevin Chinnery, then the editor of Lloyd’s List Maritime Asia. Adrian Pickstock left LLAW in June 1997.

The Maroubra house was abandoned for a new office in Bondi Junction which was to serve as the home of LLAW until 1999.

Merger and formation of Lloyd's List DCN

1998 was a pivotal year for LLAW, and as it transpired, for the DCN.

By 1998, David Gilbertson had successfully led a management buyout
Management buyout
A management buyout is a form of acquisition where a company's existing managers acquire a large part or all of the company.- Overview :Management buyouts are similar in all major legal aspects to any other acquisition of a company...

 of LLP and the company was successfully listed on the London Stock Exchange
London Stock Exchange
The London Stock Exchange is a stock exchange located in the City of London within the United Kingdom. , the Exchange had a market capitalisation of US$3.7495 trillion, making it the fourth-largest stock exchange in the world by this measurement...

. Now cashed up, LLP made a play to acquire LLAW’s dominating competitor, the DCN. It was a long process and complicated by the decision of LLP to merge with a London-based international conference company, IBC Conferences. This merger was completed at the end of 1998 and resulted in the creation of Informa plc
Informa plc
Informa plc is a multinational publishing and conference company with its head office in Zug, Switzerland and its registered office in St Helier, Jersey. It has offices in more than 43 countries and more than 8,500 employees...

.

Under the Informa banner, the acquisition of the DCN was completed in early 1999. For several months, the DCN and LLAW continued to publish on their normal schedules until the newspapers were merged. On Monday 12 April 1999, the first edition of the now Lloyd’s List DCN was published by an editorial, advertising, subscriptions and production team made up a staff from both the DCN and LLAW. LLAW editor Kevin Chinnery edited the combined publication for a further seven years until the end of 2006 when he joined Business Review Weekly
Business Review Weekly
BRW is an Australian weekly business magazine published by the Fairfax Media group. It regularly compiles lists which rank corporations and individuals according to various criteria, similar to Fortune magazine in the United States.BRW provides news and commentary on the economy, business and...

as its weekly editor. Former LLDCN deputy editor Sandy Galbraith edited the publication until September 2007, when he moved into shipping consultancy, and was replaced by LLDCN Sydney correspondent Sam Collyer who edited the paper until July 2010 when he left to pursue a public relations career with Caltex
Caltex
Caltex is a petroleum brand name of Chevron Corporation used in more than 60 countries in the Asia-Pacific region, the Middle East, and southern Africa.-History:...

. Lloyd's List DCN is currently edited by Jim Wilson, formerly the Asia-Pacific editor of shipping publication Fairplay.

Today, Lloyd’s List DCN operates from its Sydney
Sydney
Sydney is the most populous city in Australia and the state capital of New South Wales. Sydney is located on Australia's south-east coast of the Tasman Sea. As of June 2010, the greater metropolitan area had an approximate population of 4.6 million people...

 headquarters in the CBD with a bureau in Melbourne
Melbourne
Melbourne is the capital and most populous city in the state of Victoria, and the second most populous city in Australia. The Melbourne City Centre is the hub of the greater metropolitan area and the Census statistical division—of which "Melbourne" is the common name. As of June 2009, the greater...

. It remains a totally subscribed weekly newspaper with a daily e-mail newswire service to several thousand readers.
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