Mövenpick Ice Cream is a brand of ice cream

Ice cream

Ice cream is a frozen dessert usually made from dairy products, such as milk and cream, and often combined with fruits or other ingredients and flavours. Most varieties contain sugar, although some are made with other sweeteners...

 of Swiss

Switzerland

Switzerland name of one of the Swiss cantons. ; ; ; or ), in its full name the Swiss Confederation , is a federal republic consisting of 26 cantons, with Bern as the seat of the federal authorities. The country is situated in Western Europe,Or Central Europe depending on the definition....

 origin produced by the Nestlé

Nestlé

Nestlé S.A. is the world's largest food and nutrition company. Founded and headquartered in Vevey, Switzerland, Nestlé originated in a 1905 merger of the Anglo-Swiss Milk Company, established in 1867 by brothers George Page and Charles Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri...

 corporation. In April 2003, Nestlé bought the international rights for Mövenpick ice cream, and an independent business unit called Swiss Premium Ice Cream was created. The business is now operated by a subsidiary called Nestle Super Premium SA headquartered in Lausanne

Lausanne

Lausanne is a city in Romandy, the French-speaking part of Switzerland, and is the capital of the canton of Vaud. The seat of the district of Lausanne, the city is situated on the shores of Lake Geneva . It faces the French town of Évian-les-Bains, with the Jura mountains to its north-west...

.

The first Mövenpick restaurant opened in Zurich

Zürich

Zurich is the largest city in Switzerland and the capital of the canton of Zurich. It is located in central Switzerland at the northwestern tip of Lake Zurich...

 on July 19, 1948 by Ueli Prager. By 1958, they have eight restaurants located throughout Switzerland. Prager would remain operating manager until 1991.

Originally, in the 1960s, Mövenpick ice cream was produced for restaurant sales only. The plant in Bursins

Bursins

Bursins is a municipality in the district of Nyon in the canton of Vaud in Switzerland.-History:Bursins is first mentioned in 1011 as Bruzinges. In a record that was written before 1031 it was mentioned as Brucins.-Geography:...

 was built in 1972, however production has now been shifted to a larger state of the art unit in Roerschach. Mövenpick’s ice cream has a "no artificial additives" policy.

Mövenpick sell their product through five different sales channels: gastronomy

Gastronomy

Gastronomy is the art or science of food eating. Also, it can be defined as the study of food and culture, with a particular focus on gourmet cuisine...

, retailing

Retailing

Retail consists of the sale of physical goods or merchandise from a fixed location, such as a department store, boutique or kiosk, or by mail, in small or individual lots for direct consumption by the purchaser. Retailing may include subordinated services, such as delivery. Purchasers may be...

, scooping stations, boutiques and impulse sales

Impulse purchase

An impulse purchase or impulse buy is an unplanned decision to buy a product or service, made just before a purchase. One who tends to make such purchases is referred to as an impulse purchaser or impulse buyer...

. Mövenpick has a large number of "Mövenpick boutiques" in large cities across the globe.

Mövenpick ice cream is now available in more than 30 countries, and is produced in New Zealand

New Zealand

New Zealand is an island country in the south-western Pacific Ocean comprising two main landmasses and numerous smaller islands. The country is situated some east of Australia across the Tasman Sea, and roughly south of the Pacific island nations of New Caledonia, Fiji, and Tonga...

, Saudi Arabia

Saudi Arabia

The Kingdom of Saudi Arabia , commonly known in British English as Saudi Arabia and in Arabic as as-Sa‘ūdiyyah , is the largest state in Western Asia by land area, constituting the bulk of the Arabian Peninsula, and the second-largest in the Arab World...

, Egypt

Egypt

Egypt , officially the Arab Republic of Egypt, Arabic: , is a country mainly in North Africa, with the Sinai Peninsula forming a land bridge in Southwest Asia. Egypt is thus a transcontinental country, and a major power in Africa, the Mediterranean Basin, the Middle East and the Muslim world...

 and Norway

Norway

Norway , officially the Kingdom of Norway, is a Nordic unitary constitutional monarchy whose territory comprises the western portion of the Scandinavian Peninsula, Jan Mayen, and the Arctic archipelago of Svalbard and Bouvet Island. Norway has a total area of and a population of about 4.9 million...

, while the main production site is in Switzerland.