Oui mais... non
Encyclopedia
"Oui mais... non" is a 2010
2010 in music
2010 in music may refer to:*2010 in American music*2010 in Australian music*2010 in British music*2010 in Canadian music*2010 in European music *2010 in Irish music*2010 in Japanese music*2010 in New Zealand music...

 song by French
French people
The French are a nation that share a common French culture and speak the French language as a mother tongue. Historically, the French population are descended from peoples of Celtic, Latin and Germanic origin, and are today a mixture of several ethnic groups...

 pop
Pop music
Pop music is usually understood to be commercially recorded music, often oriented toward a youth market, usually consisting of relatively short, simple songs utilizing technological innovations to produce new variations on existing themes.- Definitions :David Hatch and Stephen Millward define pop...

 musician Mylène Farmer
Mylène Farmer
Mylène Farmer, , born Marie-Hélène Jeanne Gautier, , , is a French singer, songwriter, occasional actress and author....

. It is the leading single to her eighth studio album Bleu Noir
Bleu Noir
-Formats:* CD - Jewel box* CD - Digisleeve Limited Edition with 24 page insert* Double Vinyl LP* Collector's edition box: CD, pen, bottle of ink, and individual sheets of pictures & lyrics.-Release history:-Peak positions:-Year-end charts:...

, released in December 2010. The single was released to radio stations on 29 September, then available for pre-order on 11 October in the digital music market, and on 29 November in CD single. The lyrics written by Farmer and the music composed by RedOne
RedOne
Nadir Khayat , known by the stage name RedOne, is a Moroccan producer and songwriter. Renowned for co-producing hit singles such as "Just Dance", "Poker Face", "LoveGame", "Bad Romance", "Alejandro" and "Judas", he is attributed by some as the key to Lady Gaga's success...

. Unlike all of her previous tracks, Laurent Boutonnat
Laurent Boutonnat
Laurent Pierre Marie Boutonnat is a French composer and film and music video director, best known as the songwriting partner of Mylène Farmer and the director of moody, provocative and literature-inspired music videos.- Career :...

 was not involved in the song's production or composition.

History

On 28 September 2010, NRJ issued a press release announcing that "Oui mais... non" would be aired the next day on the radio, at 7.30 a.m. It also revealed the name of the composer and producer and said that this single would be the first single of Farmer's new album. Immediately, many newspapers, including Le Parisien
Le Parisien
Le Parisien is a French daily newspaper covering both international and national news, and local news of Paris and its suburbs. It was established as Le Parisien libéré by Émilien Amaury in 1944, and the name was changed to the current one in 1986...

, Ouest France and Gala, published the information, and many Internet sites did it also. The next day, the recording company Universal Music said the single would be released first digitally on 11 October. On 22 October, physical formats with remixes by Tomer G, Klaas
Klaas
Klaas is a Dutch male given and surname. It is the Dutch short form of Nicholas, a Greek name ultimately meaning victory of the people. Its female variants is Klaasien...

 and Chew Fu were scheduled to be released on 29 November.

In an interview, RedOne explained why he had decided to compose for Farmer, stating: "I've always been a fan of Mylène Farmer. It's like a legend to me. And when Pascal Nègre called me if I wanted to work with her, I said: "Absolutely! I am a big fan!""

Music video

According to Pascal Nègre, the music video will be available in early November. The music video premiered on the temporary website for the album on 16 November 2010. The video is directed by Chris Sweeney. In it, the singer appeared dressed in shiny black leather with a crucifix around her neck, and is surrounded by dancers performing a choreographed dance. Many critics consider that this video is inspired by the music videos for "Bad Romance
Bad Romance
"Bad Romance" is a song by American recording artist Lady Gaga. It was released as the lead single from her third extended play , and second major release The Fame Monster . Written by Lady Gaga and produced by RedOne, the track was inspired by Gaga's fear of negative love relationships and the...

" and "Alejandro" by Lady Gaga
Lady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...

.

Critical reception

Ozap stated that "those who accused the singer to not renew herself may be satisfied" and qualified the song as "a dance track, far from the melodies to which the singer has accustomed us", but added that "the production is, unsurprisingly, focused on very 1990s synths". According to RTL
RTL Television
Rtl.de' redirects here. For other uses, see RTL.RTL Television , or simply RTL, is a German commercial television station distributed via cable and satellite along with DVB-T , in larger population centres...

, the song "will make dance the dancefloors". By contrast, Voici
Voici
Voici is a French weekly celebrity, women's magazine and tabloid, published by Prisma Presse . It was founded in 1987, and believes television reality shows in 2002 boosted circulation to 12.4 million copies per month . It claims the title of best selling French celebrity magazine, and second or...

refused to give its review, saying that it would be negative.

Kylie Minogue
Kylie Minogue
Kylie Ann Minogue, OBE - often known simply as Kylie - is an Australian singer, recording artist, songwriter, and actress. After beginning her career as a child actress on Australian television, she achieved recognition through her role in the television soap opera Neighbours, before commencing...

 and Lady Gaga
Lady GaGa
Stefani Joanne Angelina Germanotta , better known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to...

 publicly stated they liked the song.

On 11 October, Universal Music announced on its website that the song rocked atop of the digital chart after just a few hours. It entered at number one with about 9,200 downloads, which was considered as disappointing, then directly dropped to number 17, which is the biggest drop for a number-one on this chart. However, after dropping to number 28, it regained some positions every week until reaching number 13 at the end of November and number 6 in mid-December, thus having a much better chart performance than "Dégénération", the first single from her previous album.

On the physical chart, the single debuted at number one on 3 December 2010, selling about 9,700 units, disloging René la Taupe
René la Taupe
René la taupe is a virtual singing character created in 2009 by Fox Mobile Group studios. The character, which is in fact a groundhog, was made famous through a music for mobile phone and a music video available on the Internet...

's hit "Mignon "Mignon". The single remained atop the following week with 14,961 units. It remained in the top position of the chart for another one week. To date, it has sold about 50,000 CDs and was downloaded legally more than 80,000 times, overall selling about 130,000 copies, thus being even more successful than Farmer's 2005 single "Fuck Them All
Fuck Them All
"Fuck Them All" is a 2005 song recorded by French singer-songwriter Mylène Farmer. It was the lead single from her sixth studio album, Avant que l'ombre..., and was released on 14 March 2005. Like all tracks from the album, the lyrics were written by the singer with music composed by Laurent...

" (which was released when the music market was in a better shape), and her biggest hit since "C'est une belle journée
C'est une belle journée
"C'est une belle journée" is a 2001 song recorded by French singer-songwriter Mylène Farmer. It was the second single from her best of Les Mots and was released on 16 April 2002. The song deals with suicide on a dance music and was illustrated by a cartoon video produced by Farmer's boyfriend...

" (2002). It is also the forty-third commercially most successful single in France in 2010 (sales and downloads), although released in October.

In Belgium (Wallonia), the single debuted at number three on the chart edition of 23 October 2010. It then dropped the next few weeks to number 19, then climbed to a peak of number two on 11 December 2010. In Switzerland, the single peaked at number 52 in the second week, on 31 October 2010.

Formats and track listings

These are the formats and track listings of single releases of "Oui mais... non":
  • CD single


  • CD maxi


  • Digital download


  • CD single - Promo


  • CD single - Promo club remix


  • CD single - Promo remixes


  • CD single - Promo remix


  • CD single - Promo club mix


Personnel and credits

These are the credits and the personnel as they appear on the back of the single:
  • Mylène Farmer – lyrics
  • RedOne – music
  • Hervé Lewis - photos
  • Henry Neu – design
  • RedOne Productions LLC / Stuffed Monkey – editions
  • Made in the E.U.

Peak positions

Chart (2010) Peak
position
Belgian (Wallonia) Airplay Chart 18
Belgian Dance Chart 16
Belgian (Wallonia) Singles Chart 2
French Airplay Chart 34
French Club Chart 49
French Digital Chart 1
French Physical Singles Chart 1
French TV Airplay Chart 1
Russian Digital Chart 8
Swiss Singles Chart 52

Sales

Country Certification Physical sales Digital downloads
France 43,000 60,000

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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