Salón Internacional del Automóvil México
Encyclopedia
The Salón Internacional del Automóvil México (Mexico International Autoshow in English) or simply SIAM is an annual auto show
held at the Centro Banamex of the Hipódromo de las Américas
racecourse in Mexico City
, Mexico
.
Held in mid December, this was to be the shortest-lived official autoshow in the world, with three editions from 2004 to 2006. However, the Autoshow will return in 2008, once again at the Centro Banamex site.
center, in Mexico City
and was called "International Auto Show".
The car marketing in Mexico
was so poor in this year that there were about 10 makers in this first Autoexpo but the real deal were cars like the Mustang Mach III
, the Bugatti EB110
and even the Batmobile
.
It was so successful that was held again the next year at the same place.
In 1996 it changed its name to "Autoexpo Mundial" and moved to the World Trade Center México
exposition center. The place has three floors so the expo was divided in three sections: "Armadoras" (Carmakers) 1 and 2 and Comercial (for trucks and commercial vehicles). The car market started increasing since this year so every year more and more carmakers started assisting to this event. In 1998 Mexico got impressed by the entry of Ferrari
cars that were presented in the Autoexpo. That would be the beginning of the entry of new carmakers.
The show was moved again in 2002 to the Centro Banamex exposition center at the Hipódromo de las Américas
racecourse.
, the TVR Cerbera
, the Bugatti EB110
or the Chrysler ME Four-Twelve
. People did not like it saying "These are cars we can't afford!", when the real propose of the expo was showing this exotic cars, not selling them.
There were up to 30 makers, including exotic makers like TVR
and Spyker
and brands not available in Mexico like Lancia
and Morgan
but not mainstream manufacturers like General Motors
or Nissan.
This expo also included a tuning
zone that presented the tuned cars from 2 Fast 2 Furious
sports cars film.
Auto Moto Cycle took charge by the Asociación Mexicana de la Industria Automotriz (Mexican Automotive Industry Association) or shortly "AMIA". AMC is the organizer of one of the most important auto shows in the world, the Paris
Mondial de l'Automobile
and also of many other important auto shows.
The name "Salón de México" was given because other autoshows around the world are called for example "Salón de Paris" (for Mondial de l'Automobile
).
Almost every car manufacturer in Mexico assisted to the event, even the ones that were not yet in Mexico, like Mazda
.
The event was very successful and worked for many new makers in Mexico to present their vehicles. The SIAM was then classified as a major international auto show.
However, the 2005 edition saw a minor amount of brands, excluding Renault (which would return in 2006) along with a discouraging hosting as visitors could not park in the parking lot but were forced to leave their cars by the horse racecourse.
The 2006 Autoshow saw even less brands, along with Renault
, Peugeot
, the whole of the Volkswagen Group
(Audi
, Volkswagen
, Bentley
, SEAT
and Lamborghini
) and others.
After the so-called 2006 fraud, the Autoshow was cancelled for 2007.
The show is expected to return in 2010 as a two yearly event.
Auto show
An auto show, or motor show, is a public exhibition of current automobile models, debuts, concept cars, or out-of-production classics. It is commonly attended by automobile manufacturers. Most auto shows occur once or twice a year...
held at the Centro Banamex of the Hipódromo de las Américas
Hipódromo de las Américas
Hipódromo de las Américas is a thoroughbred and quarter-horse race track in Mexico City, Mexico that had its inaugural meeting on March 6, 1943. It is located approximately four and one-half miles from the downtown district, on Lomas de Sotelo, Mexico City...
racecourse in Mexico City
Mexico City
Mexico City is the Federal District , capital of Mexico and seat of the federal powers of the Mexican Union. It is a federal entity within Mexico which is not part of any one of the 31 Mexican states but belongs to the federation as a whole...
, Mexico
Mexico
The United Mexican States , commonly known as Mexico , is a federal constitutional republic in North America. It is bordered on the north by the United States; on the south and west by the Pacific Ocean; on the southeast by Guatemala, Belize, and the Caribbean Sea; and on the east by the Gulf of...
.
Held in mid December, this was to be the shortest-lived official autoshow in the world, with three editions from 2004 to 2006. However, the Autoshow will return in 2008, once again at the Centro Banamex site.
Autoexpo del Automóvil
The first "Autoexpo del Automóvil" (Mexico Auto-expo) was held as an unofficial event on December 8, 1994, at the Palacio de los DeportesPalacio de los Deportes
Palacio de los Deportes is an indoor arena, located in Mexico City, Mexico, within the sports complex Magdalena Mixhuca Sports City, near the Mexico City International Airport and the Foro Sol, in which sports and artistic events are also celebrated. It is operated by Grupo CIE...
center, in Mexico City
Mexico City
Mexico City is the Federal District , capital of Mexico and seat of the federal powers of the Mexican Union. It is a federal entity within Mexico which is not part of any one of the 31 Mexican states but belongs to the federation as a whole...
and was called "International Auto Show".
The car marketing in Mexico
Cars in Mexico
Cars in Mexico refers to the creation of automobile marketing, as well as a comprehensive list of every car currently sold with a short description of the car's manufacturer history in the country.-Early years :...
was so poor in this year that there were about 10 makers in this first Autoexpo but the real deal were cars like the Mustang Mach III
Ford Mustang
The Ford Mustang is an automobile manufactured by the Ford Motor Company. It was initially based on the second generation North American Ford Falcon, a compact car. Introduced early on April 17, 1964, as a "1964½" model, the 1965 Mustang was the automaker's most successful launch since the Model A...
, the Bugatti EB110
Bugatti EB110
The Bugatti EB110 is a mid-engine sports car from Bugatti Automobili SpA. It was unveiled on September 15, 1991, in both Versailles and in front of the Grande Arche at La Défense in Paris, France, exactly 110 years after Ettore Bugatti's birth....
and even the Batmobile
Batmobile
The Batmobile is the automobile of DC Comics superhero Batman. The car has evolved along with the character from comic books to television and films. Kept in the Batcave, which it accesses through a hidden entrance, the Batmobile is a gadget-laden vehicle used by Batman in his crime-fighting...
.
It was so successful that was held again the next year at the same place.
In 1996 it changed its name to "Autoexpo Mundial" and moved to the World Trade Center México
World Trade Center México
The World Trade Center Mexico City is a building complex located in Mexico City, Mexico. Its most famous and recognizable feature is the 52-story, 207m high Torre WTC, the third tallest building in Mexico City , or fourth when measured by its 191m roof height...
exposition center. The place has three floors so the expo was divided in three sections: "Armadoras" (Carmakers) 1 and 2 and Comercial (for trucks and commercial vehicles). The car market started increasing since this year so every year more and more carmakers started assisting to this event. In 1998 Mexico got impressed by the entry of Ferrari
Ferrari
Ferrari S.p.A. is an Italian sports car manufacturer based in Maranello, Italy. Founded by Enzo Ferrari in 1929, as Scuderia Ferrari, the company sponsored drivers and manufactured race cars before moving into production of street-legal vehicles as Ferrari S.p.A. in 1947...
cars that were presented in the Autoexpo. That would be the beginning of the entry of new carmakers.
The show was moved again in 2002 to the Centro Banamex exposition center at the Hipódromo de las Américas
Hipódromo de las Américas
Hipódromo de las Américas is a thoroughbred and quarter-horse race track in Mexico City, Mexico that had its inaugural meeting on March 6, 1943. It is located approximately four and one-half miles from the downtown district, on Lomas de Sotelo, Mexico City...
racecourse.
Extravaganzza Automotriz
In 2003 the organizing committee decided to make some sort of exotic car autoshow and they called it "Extravaganzza Automotriz" (Automotive Eccentricity). The event was filled with exotic and superexotic cars like the Noble M12Noble M12
The NobleM12 is a two-door, two-seater sports car manufactured by Noble Automotive.- Description :Like the Noble M10, the Noble M12 is a two-door, two-seater model, originally planned both as a coupe and as a convertible. All M12s have been powered by modified bi-turbocharged Ford Duratec V6...
, the TVR Cerbera
TVR Cerbera
The TVR Cerbera is a sports car manufactured by TVR between 1996 and 2003. The name is derived from Cerberus the three-headed beast of Greek legend that guarded the entrance of Hades....
, the Bugatti EB110
Bugatti EB110
The Bugatti EB110 is a mid-engine sports car from Bugatti Automobili SpA. It was unveiled on September 15, 1991, in both Versailles and in front of the Grande Arche at La Défense in Paris, France, exactly 110 years after Ettore Bugatti's birth....
or the Chrysler ME Four-Twelve
Chrysler ME Four-Twelve
The ME Four-Twelve is a concept car produced by Chrysler under the Chrysler brand in 2004. It was based on a Mercedes chassis. There were two ME Four-Twelve vehicles produced. The first, strictly an auto show property with very limited operational capabilities, was designed in great secrecy during...
. People did not like it saying "These are cars we can't afford!", when the real propose of the expo was showing this exotic cars, not selling them.
There were up to 30 makers, including exotic makers like TVR
TVR
thumb|right|240px|TVR No.2, the oldest surviving TVR, located at [[Lakeland Motor Museum, Newby Bridge, Cumbria]]TVR was an independent British manufacturer of sports cars. Until 2006 it was based in the English seaside town of Blackpool, Lancashire, but has since split up into several smaller...
and Spyker
Spyker
Spyker was a Dutch car manufacturer, started in 1880 by coachbuilders Jacobus and Hendrik-Jan Spijker, but to be able to market the brand better in foreign countries, in 1903 the 'ij' was changed into 'y'...
and brands not available in Mexico like Lancia
Lancia
Lancia Automobiles S.p.A. is an Italian automobile manufacturer founded in 1906 by Vincenzo Lancia and which became part of the Fiat Group in 1969. The company has a long history of producing distinctive cars and also has a strong rally heritage. Some modern Lancias are seen as presenting a more...
and Morgan
Morgan
-Places:Australia*Morgan, South AustraliaCanada*Morgan, OntarioUnited States*Morgan, California*Morgan, Georgia*Morgan, Minnesota*Morgan, Texas*Morgan, Utah*Morgan, Vermont*Morgan, Wisconsin, a town...
but not mainstream manufacturers like General Motors
General Motors
General Motors Company , commonly known as GM, formerly incorporated as General Motors Corporation, is an American multinational automotive corporation headquartered in Detroit, Michigan and the world's second-largest automaker in 2010...
or Nissan.
This expo also included a tuning
Car tuning
Car tuning is both an industry and a hobby, in which an automobile is modified in order to improve its performance, handling and appearance. As most vehicles leave the factory set up for average driver expectations and average conditions, tuning has become a way to personalize the characteristics...
zone that presented the tuned cars from 2 Fast 2 Furious
2 Fast 2 Furious
2 Fast 2 Furious is a 2003 street racing action film directed by John Singleton. It is the second film in The Fast and the Furious film series following The Fast and the Furious . It stars Paul Walker, Tyrese Gibson, Eva Mendes, Devon Aoki, and Chris Bridges; and was directed by John Singleton. The...
sports cars film.
Salón de México
The failure of the last Autoexpo gave Mexico the opportunity to raise as a country with gained automotive culture. The SIAM was born.Auto Moto Cycle took charge by the Asociación Mexicana de la Industria Automotriz (Mexican Automotive Industry Association) or shortly "AMIA". AMC is the organizer of one of the most important auto shows in the world, the Paris
Paris
Paris is the capital and largest city in France, situated on the river Seine, in northern France, at the heart of the Île-de-France region...
Mondial de l'Automobile
Mondial de l'Automobile
The Paris Motor Show is a biennial auto show in Paris. Held around October, it is one of the most important auto shows, often with many new production automobile and concept car debuts. The show was the first motor show in the world, started in 1898 by industry pioneer, Albert de Dion. The show...
and also of many other important auto shows.
The name "Salón de México" was given because other autoshows around the world are called for example "Salón de Paris" (for Mondial de l'Automobile
Mondial de l'Automobile
The Paris Motor Show is a biennial auto show in Paris. Held around October, it is one of the most important auto shows, often with many new production automobile and concept car debuts. The show was the first motor show in the world, started in 1898 by industry pioneer, Albert de Dion. The show...
).
Almost every car manufacturer in Mexico assisted to the event, even the ones that were not yet in Mexico, like Mazda
Mazda
is a Japanese automotive manufacturer based in Fuchū, Aki District, Hiroshima Prefecture, Japan.In 2007, Mazda produced almost 1.3 million vehicles for global sales...
.
The event was very successful and worked for many new makers in Mexico to present their vehicles. The SIAM was then classified as a major international auto show.
However, the 2005 edition saw a minor amount of brands, excluding Renault (which would return in 2006) along with a discouraging hosting as visitors could not park in the parking lot but were forced to leave their cars by the horse racecourse.
The 2006 Autoshow saw even less brands, along with Renault
Renault
Renault S.A. is a French automaker producing cars, vans, and in the past, autorail vehicles, trucks, tractors, vans and also buses/coaches. Its alliance with Nissan makes it the world's third largest automaker...
, Peugeot
Peugeot
Peugeot is a major French car brand, part of PSA Peugeot Citroën, the second largest carmaker based in Europe.The family business that precedes the current Peugeot company was founded in 1810, and manufactured coffee mills and bicycles. On 20 November 1858, Emile Peugeot applied for the lion...
, the whole of the Volkswagen Group
Volkswagen Group
Volkswagen Group is a German multinational automobile manufacturing group. , Volkswagen was ranked as the world’s third largest motor vehicle manufacturer and Europe's largest....
(Audi
Audi
Audi AG is a German automobile manufacturer, from supermini to crossover SUVs in various body styles and price ranges that are marketed under the Audi brand , positioned as the premium brand within the Volkswagen Group....
, Volkswagen
Volkswagen
Volkswagen is a German automobile manufacturer and is the original and biggest-selling marque of the Volkswagen Group, which now also owns the Audi, Bentley, Bugatti, Lamborghini, SEAT, and Škoda marques and the truck manufacturer Scania.Volkswagen means "people's car" in German, where it is...
, Bentley
Bentley
Bentley Motors Limited is a British manufacturer of automobiles founded on 18 January 1919 by Walter Owen Bentley known as W.O. Bentley or just "W O". Bentley had been previously known for his range of rotary aero-engines in World War I, the most famous being the Bentley BR1 as used in later...
, SEAT
SEAT
SEAT, S.A. is a Spanish automobile manufacturer founded on May 9, 1950 by the Instituto Nacional de Industria , a state-owned industrial holding company....
and Lamborghini
Lamborghini
Automobili Lamborghini S.p.A., commonly referred to as Lamborghini , is an Italian car manufacturer. The company was founded by manufacturing magnate Ferruccio Lamborghini in 1963, with the objective of producing a refined grand touring car to compete with established offerings from marques like...
) and others.
After the so-called 2006 fraud, the Autoshow was cancelled for 2007.
SIAM 2008
The Autoshow returns to the Centro Banamex site for 2008, from the 27 September to the 5 October. The exhibition opens from 10 am to 10pm on Saturdays and Sundays, and from 1pm to 9pm Monday to Friday. The show will close at 9pm on the final Sunday. There will be around 400 cars on display, including museum pieces, from a number of manufacturers, including Porsche, Lincoln, GM, Ford, Mazda, Mitsubishi, Mercury, Pontiac, Renault, Peugeot, Saab, Mercedes, Bentley, VW, Audi, Chrysler and Dodge.The show is expected to return in 2010 as a two yearly event.
Salones de México
- Autoexpo 1994
- Autoexpo 1995
- Autoexpo 1996
- Autoexpo 1997
- Autoexpo 1998
- Autoexpo 1999
- Autoexpo 2000
- Autoexpo 2001
- Autoexpo 2002
- Autoexpo 2003; Extravaganzza Automotriz
- Salón Internacional del Automóvil México 2004
- Salón Internacional del Automóvil México 2005
- Salón Internacional del Automóvil México 2006
- Salón Internacional del Automóvil México 2008
- Salón Internacional del Automóvil México 2010