Starbucks XM Café
Encyclopedia
XM Café, formerly named Starbucks XM Café, was a music channel on XM Satellite Radio
XM Satellite Radio
XM Satellite Radio is one of two satellite radio services in the United States and Canada, operated by Sirius XM Radio. It provides pay-for-service radio, analogous to cable television. Its service includes 73 different music channels, 39 news, sports, talk and entertainment channels, 21 regional...

. XM Café was located on XM channel 45 and was also available on DirectTV channel 832. The channel was scrapped as a part of the Sirius XM Merger in November 2008. It was replaced by the Sirius Satellite Radio
Sirius Satellite Radio
Sirius Satellite Radio is a satellite radio service operating in North America, owned by Sirius XM Radio.Headquartered in New York City, with smaller studios in Los Angeles and Memphis, Sirius was officially launched on July 1, 2002 and currently provides 69 streams of music and 65 streams of...

 channel The Spectrum.

XM Café (2001-2007; 2008)

Prior to the merger, XM Café aired a pure format of modern adult alternative
Adult album alternative
Adult album alternative is a radio format. A spinoff from the album-oriented rock format, its roots trace to the 1960s and 1970s from the earlier freeform and progressive formats....

 music. The channel was part of XM's original programming lineup, dating to 2001.

Starbucks XM Café

From 2007-07-31 until 2008-09-30, the Starbucks
Starbucks
Starbucks Corporation is an international coffee and coffeehouse chain based in Seattle, Washington. Starbucks is the largest coffeehouse company in the world, with 17,009 stores in 55 countries, including over 11,000 in the United States, over 1,000 in Canada, over 700 in the United Kingdom, and...

-operated XM channel Hear Music
Hear Music
Hear Music, also known as StarCon is the brand name of Starbucks' retail music concept and record label. Hear Music began as a catalog company in Cambridge, Massachusetts, in 1990 before being purchased by Starbucks in 1999.-Concept:...

 merged with XM Café to create the Starbucks XM Café. The format of the channel was mainly modern adult alternative
Adult album alternative
Adult album alternative is a radio format. A spinoff from the album-oriented rock format, its roots trace to the 1960s and 1970s from the earlier freeform and progressive formats....

 music with some elements of the old Hear Music channel. On 2008-09-30 the channel returned to its former name, according to XM, after a termination of a marketing contract with Starbucks
Starbucks
Starbucks Corporation is an international coffee and coffeehouse chain based in Seattle, Washington. Starbucks is the largest coffeehouse company in the world, with 17,009 stores in 55 countries, including over 11,000 in the United States, over 1,000 in Canada, over 700 in the United Kingdom, and...

.

Programming

  • Build Your Own Show - A show dedicated to listener picked musical and artist selections. Listeners can call up and request one artist for the block which XM Cafe will focus on. It airs on Wednesday at 8:00 PM (ET) with replays the rest of the week.
  • Gnu Music Revue - A show dedicated to new music releases; hosted by Bill Evans. It airs on Tuesday at 9:00 AM (ET) with replays the rest of the week.
  • The Daily Grind - A show dedicated to Artist Choice sets, exclusive live recordings, and many other features; hosted by Paul Marszalek. It airs on weekdays at 3:00 PM (ET) with replay at 1:00 AM (ET).
  • XM Café Live - An hour long live concert by XM Café's biggest names; e.g.: Dave Matthews Band, Steely Dan, Sheryl Crow, Counting Crows etc.; hosted by Brian Chamberlain. It airs on Tuesday at 8:00 PM (ET) with replays the rest of the week.
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