4SD
Encyclopedia
4SD, commonly referred to as Channel 4 San Diego (also known as Channel 4 Padres, or COX 4 and originally known as KCOX) is a local origination cable TV channel based in San Diego, California
, United States
, and is owned and operated by Cox Communications
, through its San Diego-based cable television system.
In addition to Cox Communications, 4SD is available on San Diego County's other cable provider, Time Warner Cable
. 4SD is not available on DBS providers, DirecTV
or Dish Network
, nor is it available to IPTV
provider, AT&T
U-verse
. This is because 4SD is distributed via fiber and does not use satellite to uplink its signal, similar to that of CSN Philadelphia
. By doing so, they were complying with Cable and Telecommunications Act of 1992 by using the "terrestrial loophole". By using the loophole, Cox
was able to avoid making the channel available on DBS or IPTV
providers. On January 20, 2010, the FCC voted 4-1, to close the terrestrial loophole. On June 15, 2010, Cox Communications has announced its intentions to negotiate with DirecTV
, Dish Network
, & AT&T
U-verse
to license 4SD to those providers.
for San Diego County, but does offer public interest programming, as the network's model resembles that of Denver
's Altitude Sports and Entertainment
channel. 4SD also airs local programming, informercials or older TV series when there is no sports programming to air.
, as well as providing around-the-clock coverage for the Super Bowl
festivities at Qualcomm Stadium
in 1998.
, ESPN2
, MLB Network
or Fox
are not televised back in the Padres television market. The majority of these non-televised games are usually mid-week day games when ratings are typically poor because people are at work or children are at school. However since August 2010, the Padres in conjunction with MLB Advanced Media partnered to show the non televised games for free within the Padres market via mlb.tv for games that did not fall with in the Fox Saturday blackout window or the ESPN Sunday Night blackout window . During the time that 4SD owned the Padres broadcast rights, the Cox Communications Las Vegas system simulcasted Padres games on cable channel 96 (known as "COX 96" in Las Vegas). However, COX 96 doesn't have a high definition feed. All other programming on COX 96 is used to televise programming of Las Vegas area government affairs and special events going on in the area and does not follow the Channel 4 San Diego programming schedule.
In 2001, the Padres and Cox Communications signed a 10-year extension for broadcast rights; as a result of the deal, 4SD has a state-of-the-art broadcast center located at Petco Park
. However it was announced by station manager, Dennis Morogino, on April 21 that 4SD won't retain the rights for Padres baseball for the 2012 season and beyond. This was formally acknowledged by vice president of cable affairs for Cox Communications of San Diego, Sam Attisha, who announced that 4SD's baseball programming staff will be laid off at the end of the 2011 season.
high-definition
. From 2004 through 2006, 4SD broadcast approximately 120 games in high definition (for every home game, road games in the National League West Division, and interleague matchups against AL West teams, with the remainder of the games in standard definition. Though there was an exception in 2004 when 4SD televised the Padres first ever regular season road trip to Fenway Park
against the Boston Red Sox
and Yankee Stadium
against the New York Yankees
in high definition. Since 2007, 4SD has broadcast every Padres game in high definition for home and road games. 4SD high definition
is on cable channel 704 on both Cox Communications
and Time Warner Cable
in San Diego County. On the Time Warner Cable Desert Cities system, 4SD high definition can be found on channel 627.
, Palm Desert, Cathedral City
, Rancho Mirage, Desert Hot Springs, Indian Wells
, Indio
, La Quinta, and Coachella
) systems added 4SD to their cable lineups. This is because the San Diego Padres have territorial rights in Riverside County
east of the San Jacinto Mountains
, and in all of the Yuma-El Centro television market. On the Time Warner Cable Yuma-El Centro system, Channel 4 San Diego can be found on channel 19, while on the Desert Cities system, it is available on channel 27; Time Warner Cable in those areas clear the entire 4SD schedule as it would be on the Time Warner Cable San Diego system. In June 2010, Time Warner Cable Desert Cities added the 4SD high definition feed.
. FSN
has offered the Padres a 20 year contract with rights fees ranging from $17 million to $22 million a year (20 years, $340 million-$440 million) with some reports of up to $70 million a year (20 years, $1.4 billion). If FSN
does win the television rights bid, Fox would create a San Diego oriented Fox RSN
and would be named Fox Sports San Diego. The Padres deal with FSN is awaiting approval from the Commissioner of Major League Baseball.
games. From September 1, 2006 to present time the Mountain West Conference
formed their own network, The Mtn.
However as part of the distribution agreement with 4SD's parent company, Cox
, to distribute The Mtn.
(not including the Time Warner subscribers since the mtn does not have a distribution deal with Time Warner Cable, 4SD was allowed to show select SDSU
games that are produced by The Mtn.
Also as part of the distribution agreement, 4SD is also allowed to show every round of the MWC
Basketball Tournament produced by The Mtn. and CBS College Sports, excluding the conference tournament championship game, which is shown on Versus
.
, ESPN2
, or ESPNU
or FSN
. In 2008, 4SD partnered with CSN California and CSN Northwest
to provide regional coverage of West Coast Conference
men's basketball and continues on to this day. For example, when the Santa Clara Broncos
visit the Toreros, CSN California would use the 4SD feed to show the game in Northern California, with the 4SD graphics. While if the Toreros were playing the Broncos in Santa Clara, 4SD would use the CSN California feed in with the CSN graphics, televised back in San Diego. 4SD used to show every San Diego State University
Aztec football/basketball game that was not on ESPN
or ESPN2
. However it was announced that 4SD has not renewed a broadcast agreement with the university for the 2011-2012 basketball season.
programming, which included ABC News
and network primetime in lieu of KGTV
(Channel 10), while that channel aired breaking news coverage of the fires. On January 17, 2010, 4SD stepped in to show the Connecticut Huskies vs. Michigan Wolverines college basketball game from CBS affiliate, KFMB. This was due to the fact that KFMB had a Chargers special pregame show for the AFC Divisional playoffs featuring the New York Jets and the San Diego Chargers
, Dish Network
or AT&T Uverse. Before the FCC closed the terrestrial loophole in 2010, Cox was allowed to choose who to offer the channel to and deny it to others. However a ruling in January 2010 forced them to offer the channel to all other providers, but it didn't dictate a maximum amount they are allowed to charge. Their asking price is reportedly much more than the above providers are willing to pay.
San Diego, California
San Diego is the eighth-largest city in the United States and second-largest city in California. The city is located on the coast of the Pacific Ocean in Southern California, immediately adjacent to the Mexican border. The birthplace of California, San Diego is known for its mild year-round...
, United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
, and is owned and operated by Cox Communications
Cox Communications
Cox Communications is a privately owned subsidiary of Cox Enterprises providing digital cable television, telecommunications and wireless services in the United States...
, through its San Diego-based cable television system.
In addition to Cox Communications, 4SD is available on San Diego County's other cable provider, Time Warner Cable
Time Warner Cable
Time Warner Cable is an American cable television company that operates in 28 states and has 31 operating divisions...
. 4SD is not available on DBS providers, DirecTV
DirecTV
DirecTV is an American direct broadcast satellite service provider and broadcaster based in El Segundo, California. Its satellite service, launched on June 17, 1994, transmits digital satellite television and audio to households in the United States, Latin America, and the Anglophone Caribbean. ...
or Dish Network
Dish Network
Dish Network Corporation is the second largest pay TV provider in the United States, providing direct broadcast satellite service—including satellite television, audio programming, and interactive television services—to 14.337 million commercial and residential customers in the United States. Dish...
, nor is it available to IPTV
IPTV
Internet Protocol television is a system through which television services are delivered using the Internet protocol suite over a packet-switched network such as the Internet, instead of being delivered through traditional terrestrial, satellite signal, and cable television formats.IPTV services...
provider, AT&T
AT&T
AT&T Inc. is an American multinational telecommunications corporation headquartered in Whitacre Tower, Dallas, Texas, United States. It is the largest provider of mobile telephony and fixed telephony in the United States, and is also a provider of broadband and subscription television services...
U-verse
U-Verse
AT&T U-verse is a registered service mark under which AT&T offers Internet access, television, and telephone services in various parts of the United States. It began in 2008 to serve mostly residences and small businesses in urban and suburban areas.-Services:...
. This is because 4SD is distributed via fiber and does not use satellite to uplink its signal, similar to that of CSN Philadelphia
CSN Philadelphia
Comcast SportsNet Philadelphia is a regional sports network that is the charter member of Comcast SportsNet. It primarily serves the Philadelphia metro area, but its reach extends to cover Southeastern Pennsylvania, all of South Jersey, and most of Delaware.CSN Philadelphia is owned by...
. By doing so, they were complying with Cable and Telecommunications Act of 1992 by using the "terrestrial loophole". By using the loophole, Cox
Cox Communications
Cox Communications is a privately owned subsidiary of Cox Enterprises providing digital cable television, telecommunications and wireless services in the United States...
was able to avoid making the channel available on DBS or IPTV
IPTV
Internet Protocol television is a system through which television services are delivered using the Internet protocol suite over a packet-switched network such as the Internet, instead of being delivered through traditional terrestrial, satellite signal, and cable television formats.IPTV services...
providers. On January 20, 2010, the FCC voted 4-1, to close the terrestrial loophole. On June 15, 2010, Cox Communications has announced its intentions to negotiate with DirecTV
DirecTV
DirecTV is an American direct broadcast satellite service provider and broadcaster based in El Segundo, California. Its satellite service, launched on June 17, 1994, transmits digital satellite television and audio to households in the United States, Latin America, and the Anglophone Caribbean. ...
, Dish Network
Dish Network
Dish Network Corporation is the second largest pay TV provider in the United States, providing direct broadcast satellite service—including satellite television, audio programming, and interactive television services—to 14.337 million commercial and residential customers in the United States. Dish...
, & AT&T
AT&T
AT&T Inc. is an American multinational telecommunications corporation headquartered in Whitacre Tower, Dallas, Texas, United States. It is the largest provider of mobile telephony and fixed telephony in the United States, and is also a provider of broadband and subscription television services...
U-verse
U-Verse
AT&T U-verse is a registered service mark under which AT&T offers Internet access, television, and telephone services in various parts of the United States. It began in 2008 to serve mostly residences and small businesses in urban and suburban areas.-Services:...
to license 4SD to those providers.
Programming
More or less, it operates as the regional sports networkRegional sports network
In the United States of America and Canada, a regional sports network, or RSN, is a cable television station that presents sports programming to a local market. The most important programming on an RSN consists of live broadcasts of professional and college sporting events, as those games generate...
for San Diego County, but does offer public interest programming, as the network's model resembles that of Denver
Denver, Colorado
The City and County of Denver is the capital and the most populous city of the U.S. state of Colorado. Denver is a consolidated city-county, located in the South Platte River Valley on the western edge of the High Plains just east of the Front Range of the Rocky Mountains...
's Altitude Sports and Entertainment
Altitude Sports and Entertainment
Altitude Sports and Entertainment is a regional sports network that serves the Rocky Mountain region, specifically Denver. It officially launched on Sept...
channel. 4SD also airs local programming, informercials or older TV series when there is no sports programming to air.
Early usage
The channel was launched by Cox Communications as an outlet used as an experiment during the 1996 Republican Convention1996 Republican National Convention
The 1996 National Convention of the Republican Party of the United States convened at the San Diego Convention Center in San Diego, California, from August 12 to August 15, 1996...
, as well as providing around-the-clock coverage for the Super Bowl
Super Bowl XXXII
Super Bowl XXXII was an American football game played on January 25, 1998 at Qualcomm Stadium in San Diego, California to decide the National Football League champion following the 1997 regular season...
festivities at Qualcomm Stadium
Qualcomm Stadium
Qualcomm Stadium is a multi-purpose stadium, in San Diego, California, in the Mission Valley area....
in 1998.
San Diego Padres
From 1997-2003, 4SD showed Padres games from Monday-Saturday with Sunday games televised on independent station KUSI. The games on KUSI were produced by 4SD. From 2004-2011, 4SD became the exclusive broadcaster of Padres baseball, with KUSI ceasing carriage of the Padres broadcasts after parts of seventeen seasons. The remaining games that weren't televised on 4SD, ESPNESPN
Entertainment and Sports Programming Network, commonly known as ESPN, is an American global cable television network focusing on sports-related programming including live and pre-taped event telecasts, sports talk shows, and other original programming....
, ESPN2
ESPN2
ESPN2 is an American sports cable television network owned by ESPN. The channel debuted on October 1, 1993.Originally nicknamed "the deuce," ESPN2 was initially branded as a network for a younger generation of sports fans featuring edgier graphics as well as extreme sports like motocross,...
, MLB Network
MLB Network
MLB Network is an American television specialty channel dedicated to professional baseball. It is primarily owned by Major League Baseball. Comcast, DirecTV, Time Warner Cable and Cox Communications have minority ownership of the new network, with MLB retaining a controlling two-thirds share...
or Fox
Fox Broadcasting Company
Fox Broadcasting Company, commonly referred to as Fox Network or simply Fox , is an American commercial broadcasting television network owned by Fox Entertainment Group, part of Rupert Murdoch's News Corporation. Launched on October 9, 1986, Fox was the highest-rated broadcast network in the...
are not televised back in the Padres television market. The majority of these non-televised games are usually mid-week day games when ratings are typically poor because people are at work or children are at school. However since August 2010, the Padres in conjunction with MLB Advanced Media partnered to show the non televised games for free within the Padres market via mlb.tv for games that did not fall with in the Fox Saturday blackout window or the ESPN Sunday Night blackout window . During the time that 4SD owned the Padres broadcast rights, the Cox Communications Las Vegas system simulcasted Padres games on cable channel 96 (known as "COX 96" in Las Vegas). However, COX 96 doesn't have a high definition feed. All other programming on COX 96 is used to televise programming of Las Vegas area government affairs and special events going on in the area and does not follow the Channel 4 San Diego programming schedule.
In 2001, the Padres and Cox Communications signed a 10-year extension for broadcast rights; as a result of the deal, 4SD has a state-of-the-art broadcast center located at Petco Park
PETCO Park
Petco Park is an open-air ballpark in downtown San Diego, California, USA. It opened in 2004, replacing Qualcomm Stadium as the home park of Major League Baseball's San Diego Padres. Before then, the Padres shared Qualcomm Stadium with the NFL's San Diego Chargers...
. However it was announced by station manager, Dennis Morogino, on April 21 that 4SD won't retain the rights for Padres baseball for the 2012 season and beyond. This was formally acknowledged by vice president of cable affairs for Cox Communications of San Diego, Sam Attisha, who announced that 4SD's baseball programming staff will be laid off at the end of the 2011 season.
HD
In 2004, 4SD began simulcasting Padres games in 1080i1080i
1080i is the shorthand name for a high-definition television mode. The i means interlaced video; 1080i differs from 1080p, in which the p stands for progressive scan. The term 1080i assumes a widescreen aspect ratio of 16:9, implying a frame size of 1920×1080 pixels...
high-definition
High-definition television
High-definition television is video that has resolution substantially higher than that of traditional television systems . HDTV has one or two million pixels per frame, roughly five times that of SD...
. From 2004 through 2006, 4SD broadcast approximately 120 games in high definition (for every home game, road games in the National League West Division, and interleague matchups against AL West teams, with the remainder of the games in standard definition. Though there was an exception in 2004 when 4SD televised the Padres first ever regular season road trip to Fenway Park
Fenway Park
Fenway Park is a baseball park near Kenmore Square in Boston, Massachusetts. Located at 4 Yawkey Way, it has served as the home ballpark of the Boston Red Sox baseball club since it opened in 1912, and is the oldest Major League Baseball stadium currently in use. It is one of two "classic"...
against the Boston Red Sox
Boston Red Sox
The Boston Red Sox are a professional baseball team based in Boston, Massachusetts, and a member of Major League Baseball’s American League Eastern Division. Founded in as one of the American League's eight charter franchises, the Red Sox's home ballpark has been Fenway Park since . The "Red Sox"...
and Yankee Stadium
Yankee Stadium
Yankee Stadium was a stadium located in The Bronx in New York City, New York. It was the home ballpark of the New York Yankees from 1923 to 1973 and from 1976 to 2008. The stadium hosted 6,581 Yankees regular season home games during its 85-year history. It was also the former home of the New York...
against the New York Yankees
New York Yankees
The New York Yankees are a professional baseball team based in the The Bronx, New York. They compete in Major League Baseball in the American League's East Division...
in high definition. Since 2007, 4SD has broadcast every Padres game in high definition for home and road games. 4SD high definition
High-definition television
High-definition television is video that has resolution substantially higher than that of traditional television systems . HDTV has one or two million pixels per frame, roughly five times that of SD...
is on cable channel 704 on both Cox Communications
Cox Communications
Cox Communications is a privately owned subsidiary of Cox Enterprises providing digital cable television, telecommunications and wireless services in the United States...
and Time Warner Cable
Time Warner Cable
Time Warner Cable is an American cable television company that operates in 28 states and has 31 operating divisions...
in San Diego County. On the Time Warner Cable Desert Cities system, 4SD high definition can be found on channel 627.
4SD Expands into Yuma, El Centro, and Coachella Valley
Since March 2009, the Time Warner Cable Yuma-El Centro and Desert Cities (Palm SpringsPalm Springs
Palm Springs is a desert city in CaliforniaPalm Springs may also refer to:* Palm Springs, Florida* Palm Springs, Hong Kong, a residential development in Yuen Long, Hong Kong* Coachella Valley, also known as the Palm Springs area...
, Palm Desert, Cathedral City
Cathedral City, California
Cathedral City is a city in Riverside County, California, United States. The population was 51,200 at the 2010 census. Sandwiched between Palm Springs and Rancho Mirage, it is one of the cities in the Coachella Valley of southern California...
, Rancho Mirage, Desert Hot Springs, Indian Wells
Indian Wells, California
Indian Wells is a city in Riverside County, California, in the Coachella Valley , in between Palm Desert and La Quinta. As of the 2010 census, the city population was 4,958....
, Indio
Indio, California
Indio is a city in Riverside County, California, United States, located in the Coachella Valley of Southern California's Colorado Desert region. It lies east of Palm Springs, east of Riverside, and east of Los Angeles. It is about north of Mexicali, Baja California on the U.S.-Mexican border...
, La Quinta, and Coachella
Coachella, California
Coachella is a city in Riverside County, California; it is the easternmost city in the region collectively known as the Coachella Valley...
) systems added 4SD to their cable lineups. This is because the San Diego Padres have territorial rights in Riverside County
Riverside County, California
Riverside County is a county in the U.S. state of California. One of 58 California counties, it covers in the southern part of the state, and stretches from Orange County to the Colorado River, which forms the state border with Arizona. The county derives its name from the city of Riverside,...
east of the San Jacinto Mountains
San Jacinto Mountains
The San Jacinto Mountains are a mountain range east of Los Angeles in southern California in the United States. The mountains are named for Saint Hyacinth . The Pacific Crest Trail runs along the spine of the range.The range extends for approximately from the San Bernardino Mountains southeast to...
, and in all of the Yuma-El Centro television market. On the Time Warner Cable Yuma-El Centro system, Channel 4 San Diego can be found on channel 19, while on the Desert Cities system, it is available on channel 27; Time Warner Cable in those areas clear the entire 4SD schedule as it would be on the Time Warner Cable San Diego system. In June 2010, Time Warner Cable Desert Cities added the 4SD high definition feed.
4SD Loses Rights to Padres Baseball for 2012 Season and Beyond
On April 21, 2011 it was announced by 4SD station manager, Dennis Morgigno in a meeting to his employees in a meeting that 4SD will probably not be getting the rights to televise Padres games for the 2012 season and beyond. This was later formally acknowledged by 4SD in an announcement that they are laying off their baseball production staff. It turns out that 4SD and the Padres were $6 million a year apart on TV rights negotiations for the next contract. While no network has been officially announced to take over the Padres telecasts for 2012, the front runner for Padres television rights appears to be Fox Sports NetFox Sports Net
The Fox Sports Regional Networks, or simply Fox Sports Net , are a collection of cable TV regional sports networks in the United States owned and operated by News Corporation.- Beginnings :...
. FSN
Fox Sports Net
The Fox Sports Regional Networks, or simply Fox Sports Net , are a collection of cable TV regional sports networks in the United States owned and operated by News Corporation.- Beginnings :...
has offered the Padres a 20 year contract with rights fees ranging from $17 million to $22 million a year (20 years, $340 million-$440 million) with some reports of up to $70 million a year (20 years, $1.4 billion). If FSN
Fox Sports Net
The Fox Sports Regional Networks, or simply Fox Sports Net , are a collection of cable TV regional sports networks in the United States owned and operated by News Corporation.- Beginnings :...
does win the television rights bid, Fox would create a San Diego oriented Fox RSN
Regional sports network
In the United States of America and Canada, a regional sports network, or RSN, is a cable television station that presents sports programming to a local market. The most important programming on an RSN consists of live broadcasts of professional and college sporting events, as those games generate...
and would be named Fox Sports San Diego. The Padres deal with FSN is awaiting approval from the Commissioner of Major League Baseball.
San Diego Chargers
While 4SD doesn't show live Charger games they do show ancillary programming including interview shows and preview Charger games.San Diego State University Aztecs
From 4SD's inception in 1998 through 2006, the network partnered with regional network, Sportswest to show Mountain West ConferenceMountain West Conference
The Mountain West Conference , popularly known as the Mountain West, is the youngest of the college athletic conferences affiliated with the NCAA’s Division I FBS . The MWC officially began operations in July 1999...
games. From September 1, 2006 to present time the Mountain West Conference
Mountain West Conference
The Mountain West Conference , popularly known as the Mountain West, is the youngest of the college athletic conferences affiliated with the NCAA’s Division I FBS . The MWC officially began operations in July 1999...
formed their own network, The Mtn.
MountainWest Sports Network
MountainWest Sports Network, informally known as the mtn. , is an American regional sports network dedicated to the Mountain West Conference.-History:...
However as part of the distribution agreement with 4SD's parent company, Cox
Cox Communications
Cox Communications is a privately owned subsidiary of Cox Enterprises providing digital cable television, telecommunications and wireless services in the United States...
, to distribute The Mtn.
MountainWest Sports Network
MountainWest Sports Network, informally known as the mtn. , is an American regional sports network dedicated to the Mountain West Conference.-History:...
(not including the Time Warner subscribers since the mtn does not have a distribution deal with Time Warner Cable, 4SD was allowed to show select SDSU
San Diego State University
San Diego State University , founded in 1897 as San Diego Normal School, is the largest and oldest higher education facility in the greater San Diego area , and is part of the California State University system...
games that are produced by The Mtn.
MountainWest Sports Network
MountainWest Sports Network, informally known as the mtn. , is an American regional sports network dedicated to the Mountain West Conference.-History:...
Also as part of the distribution agreement, 4SD is also allowed to show every round of the MWC
Mountain West Conference
The Mountain West Conference , popularly known as the Mountain West, is the youngest of the college athletic conferences affiliated with the NCAA’s Division I FBS . The MWC officially began operations in July 1999...
Basketball Tournament produced by The Mtn. and CBS College Sports, excluding the conference tournament championship game, which is shown on Versus
Versus (TV channel)
Versus is a sports-oriented cable television channel in the United States. It was previously known as Outdoor Life Network and was launched on July 1, 1995, focusing on fishing, hunting, and other outdoor sports...
.
University of San Diego Toreros
Since 1998, 4SD has become the television partner for USD Toreros home basketball games that are not on ESPNESPN
Entertainment and Sports Programming Network, commonly known as ESPN, is an American global cable television network focusing on sports-related programming including live and pre-taped event telecasts, sports talk shows, and other original programming....
, ESPN2
ESPN2
ESPN2 is an American sports cable television network owned by ESPN. The channel debuted on October 1, 1993.Originally nicknamed "the deuce," ESPN2 was initially branded as a network for a younger generation of sports fans featuring edgier graphics as well as extreme sports like motocross,...
, or ESPNU
ESPNU
ESPNU is a television channel that specializes in college sports, and is produced by, affiliated with and owned by parent network ESPN. ESPNU originates out of ESPN Regional Television's ESPNU (often referred to as The U) is a television channel that specializes in college sports, and is produced...
or FSN
Fox Sports Net
The Fox Sports Regional Networks, or simply Fox Sports Net , are a collection of cable TV regional sports networks in the United States owned and operated by News Corporation.- Beginnings :...
. In 2008, 4SD partnered with CSN California and CSN Northwest
CSN Northwest
Comcast SportsNet Northwest is a member of the Comcast SportsNet network of regional sports networks that covers local sports teams throughout the Northwestern United States, particularly Oregon. CSN Northwest is the newest addition to Comcast SportsNet. It launched on November 1, 2007, at 5 p.m....
to provide regional coverage of West Coast Conference
West Coast Conference
The West Coast Conference is an NCAA collegiate athletics conference consisting of nine member schools across the states of California, Oregon, Utah and Washington....
men's basketball and continues on to this day. For example, when the Santa Clara Broncos
Santa Clara Broncos
The Broncos are various sports teams of Santa Clara University. The athletic program currently has 19 varsity sports, 9 men's sports and 10 women's. Additionally there are 18 club sports teams that compete intercollegiately. The school colors are red and white...
visit the Toreros, CSN California would use the 4SD feed to show the game in Northern California, with the 4SD graphics. While if the Toreros were playing the Broncos in Santa Clara, 4SD would use the CSN California feed in with the CSN graphics, televised back in San Diego. 4SD used to show every San Diego State University
San Diego State University
San Diego State University , founded in 1897 as San Diego Normal School, is the largest and oldest higher education facility in the greater San Diego area , and is part of the California State University system...
Aztec football/basketball game that was not on ESPN
ESPN
Entertainment and Sports Programming Network, commonly known as ESPN, is an American global cable television network focusing on sports-related programming including live and pre-taped event telecasts, sports talk shows, and other original programming....
or ESPN2
ESPN2
ESPN2 is an American sports cable television network owned by ESPN. The channel debuted on October 1, 1993.Originally nicknamed "the deuce," ESPN2 was initially branded as a network for a younger generation of sports fans featuring edgier graphics as well as extreme sports like motocross,...
. However it was announced that 4SD has not renewed a broadcast agreement with the university for the 2011-2012 basketball season.
CBS & ABC programming
During the October 2007 wildfires that affected San Diego, 4SD carried ABCAmerican Broadcasting Company
The American Broadcasting Company is an American commercial broadcasting television network. Created in 1943 from the former NBC Blue radio network, ABC is owned by The Walt Disney Company and is part of Disney-ABC Television Group. Its first broadcast on television was in 1948...
programming, which included ABC News
ABC News
ABC News is the news gathering and broadcasting division of American broadcast television network ABC, a subsidiary of The Walt Disney Company...
and network primetime in lieu of KGTV
KGTV
KGTV, digital channel 10, is the ABC television affiliate in San Diego, California. The station can be seen on Cox Communications, Time Warner Cable, and AT&T U-verse on cable channel 10 in standard definition. Cox Communications and Time Warner Cable carry its high definition signal on cable...
(Channel 10), while that channel aired breaking news coverage of the fires. On January 17, 2010, 4SD stepped in to show the Connecticut Huskies vs. Michigan Wolverines college basketball game from CBS affiliate, KFMB. This was due to the fact that KFMB had a Chargers special pregame show for the AFC Divisional playoffs featuring the New York Jets and the San Diego Chargers
Carriage controversy
The channel is not available on DirecTVDirecTV
DirecTV is an American direct broadcast satellite service provider and broadcaster based in El Segundo, California. Its satellite service, launched on June 17, 1994, transmits digital satellite television and audio to households in the United States, Latin America, and the Anglophone Caribbean. ...
, Dish Network
Dish Network
Dish Network Corporation is the second largest pay TV provider in the United States, providing direct broadcast satellite service—including satellite television, audio programming, and interactive television services—to 14.337 million commercial and residential customers in the United States. Dish...
or AT&T Uverse. Before the FCC closed the terrestrial loophole in 2010, Cox was allowed to choose who to offer the channel to and deny it to others. However a ruling in January 2010 forced them to offer the channel to all other providers, but it didn't dictate a maximum amount they are allowed to charge. Their asking price is reportedly much more than the above providers are willing to pay.