5FM
Encyclopedia
: 5FM may also refer to the Big Five personality traits
5FM is a South Africa
n FM radio station that follows a Top 40 music format and is owned by the South African Broadcasting Corporation
(SABC), South Africa's public broadcaster. Headquartered in Auckland Park, Johannesburg
, 5FM broadcasts nationally to a youth audience.
) in neighbouring Mozambique
. Radio 5 first went on the air on October 13, 1975 after Mozambique gained its independence. Radio 5 was established with 8 medium wave transmitters, catering for the pop music audience. The name indicated the SABC's 5th radio channel at that time.
Re-branded 5FM in 1992 , the current logo is a red 5 and superscripted FM within a circle and the words "The Power of" inscribed along the upper periphery of the circle. Music is the heart of 5FM's format, supported by news, sports and traffic catering to a wide range of tastes for a youthful market.
5FM IN 2011
5FM today is the entertainment powerhouse for youthful South Africans, offering the most popular contemporary music and entertainment. As a national Top 40 hit music radio station, 5FM is on the pulse of local and global music and content trends; thereby offering audiences access to, and an opportunity to be part of, the energy and dynamism of a fast changing youthful community.
The irreverent but stylish brand personality is augmented by a line-up of on-air talent like no other in South Africa and is the primary source of music & lifestyle trends for a nation of cool and trendy young adults. 5FM = (Music) 5 [i.e. to the Power of 5]!
The station has received many awards and accolades, which bear testimony to its talented DJs and skilful programming. Most recently, 5FM’s Rob Vember and 5FM’s DJ Fresh won best daytime presenter and best night time presenter respectively at the 2011 MTN Radio Awards. 5FM was voted “Coolest radio station” for the sixth year in a row in the Sunday Times’ Generation Next awards 2011.
CORE AUDIENCE:
The bulk of 5FM’s listeners countrywide are aged between 20 and 24 years old.
TYPICAL LISTENER:
A typical 5FM listener has a cross-genre music taste; is technologically savvy, fashion-forward, lifestyle-enhanced and positive about South Africa's future.
LISTENERSHIP:
RAMS results released on October 2010 reflected that 5FM’s listenership increased to 2 227 000 listeners with an average Monday to Friday figure of 1 016 000 listeners.
APRIL 2011 LINE-UP
New line-up full schedule (effective from 1st April):
Monday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Rob Vember
22:00 – 00:00 – 5FM Power Nite of Hip Hop & R&B – C-Live
Tuesday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Rob Vember
22:00 – 00:00 – 5FM Power Nite of Pop – Poppy Ntshongwana
Wednesday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Rob Vember
22:00 – 00:00 – 5FM Power Nite of Dance & Kwaito – Fresh & Euphonik
Thursday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Rob Vember
22:00 – 00:00 – 5FM Power Nite of Rock – Jon Savage
Friday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Roger Goode
22:00 – 01:00 – The Shakedown – DJ Milkshake
Saturday
01:00 – 04:00 – Dineo Lusenga
04:00 – 07:00 – Elma Smit
07:00 – 10:00 – 5FM Weekend Breakfast with Thomas – Thomas Msengana
10:00 – 14:00 – 5FM Top 40 - Sureshnie Rider
14:00 – 17:00 – KB – KrazyBoy Weekends
17:00 – 19:00 – Catherine Grenfell (Live)5
19:00 – 22:00 – The Saturday Surgery- Roger Goode
22:00 – 01:00 – Studio 55 - Erica Elle
Sunday
01:00 – 04:00 – Dineo Lusenga
04:00 – 07:00 – Elma Smit
07:00 – 10:00 – 5FM Weekend Breakfast with Thomas - Thomas Msengana
10:00 – 14:00 –Poppy Ntshongwana
14:00 – 17:00 – KB – KrazyBoy Weekends
17:00 – 19:00 – Angela Guastella
19:00 – 22:00 – My House - Euphonik
22:00 – 01:00 – Best of Five – Jola Slomkowski
Big Five personality traits
In contemporary psychology, the "Big Five" factors of personality are five broad domains or dimensions of personality which are used to describe human personality....
5FM is a South Africa
South Africa
The Republic of South Africa is a country in southern Africa. Located at the southern tip of Africa, it is divided into nine provinces, with of coastline on the Atlantic and Indian oceans...
n FM radio station that follows a Top 40 music format and is owned by the South African Broadcasting Corporation
South African Broadcasting Corporation
The South African Broadcasting Corporation is the state-owned broadcaster in South Africa and provides 18 radio stations as well as 3 television broadcasts to the general public.-Early years:Radio broadcasting began in South Africa in 1923...
(SABC), South Africa's public broadcaster. Headquartered in Auckland Park, Johannesburg
Johannesburg
Johannesburg also known as Jozi, Jo'burg or Egoli, is the largest city in South Africa, by population. Johannesburg is the provincial capital of Gauteng, the wealthiest province in South Africa, having the largest economy of any metropolitan region in Sub-Saharan Africa...
, 5FM broadcasts nationally to a youth audience.
Origin and History
Formerly known as Radio 5, the station developed from a commercial station, LM Radio, which had been operating from Lourenço Marques (now MaputoMaputo
Maputo, also known as Lourenço Marques, is the capital and largest city of Mozambique. It is known as the City of Acacias in reference to acacia trees commonly found along its avenues and the Pearl of the Indian Ocean. It was famous for the inscription "This is Portugal" on the walkway of its...
) in neighbouring Mozambique
Mozambique
Mozambique, officially the Republic of Mozambique , is a country in southeastern Africa bordered by the Indian Ocean to the east, Tanzania to the north, Malawi and Zambia to the northwest, Zimbabwe to the west and Swaziland and South Africa to the southwest...
. Radio 5 first went on the air on October 13, 1975 after Mozambique gained its independence. Radio 5 was established with 8 medium wave transmitters, catering for the pop music audience. The name indicated the SABC's 5th radio channel at that time.
Re-branded 5FM in 1992 , the current logo is a red 5 and superscripted FM within a circle and the words "The Power of" inscribed along the upper periphery of the circle. Music is the heart of 5FM's format, supported by news, sports and traffic catering to a wide range of tastes for a youthful market.
5FM IN 2011
5FM today is the entertainment powerhouse for youthful South Africans, offering the most popular contemporary music and entertainment. As a national Top 40 hit music radio station, 5FM is on the pulse of local and global music and content trends; thereby offering audiences access to, and an opportunity to be part of, the energy and dynamism of a fast changing youthful community.
The irreverent but stylish brand personality is augmented by a line-up of on-air talent like no other in South Africa and is the primary source of music & lifestyle trends for a nation of cool and trendy young adults. 5FM = (Music) 5 [i.e. to the Power of 5]!
The station has received many awards and accolades, which bear testimony to its talented DJs and skilful programming. Most recently, 5FM’s Rob Vember and 5FM’s DJ Fresh won best daytime presenter and best night time presenter respectively at the 2011 MTN Radio Awards. 5FM was voted “Coolest radio station” for the sixth year in a row in the Sunday Times’ Generation Next awards 2011.
CORE AUDIENCE:
The bulk of 5FM’s listeners countrywide are aged between 20 and 24 years old.
TYPICAL LISTENER:
A typical 5FM listener has a cross-genre music taste; is technologically savvy, fashion-forward, lifestyle-enhanced and positive about South Africa's future.
LISTENERSHIP:
RAMS results released on October 2010 reflected that 5FM’s listenership increased to 2 227 000 listeners with an average Monday to Friday figure of 1 016 000 listeners.
APRIL 2011 LINE-UP
New line-up full schedule (effective from 1st April):
Monday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Rob Vember
22:00 – 00:00 – 5FM Power Nite of Hip Hop & R&B – C-Live
Tuesday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Rob Vember
22:00 – 00:00 – 5FM Power Nite of Pop – Poppy Ntshongwana
Wednesday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Rob Vember
22:00 – 00:00 – 5FM Power Nite of Dance & Kwaito – Fresh & Euphonik
Thursday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Rob Vember
22:00 – 00:00 – 5FM Power Nite of Rock – Jon Savage
Friday
00:00 – 03:00 – Nicole da Silva
03:00 – 06:00 – Bongi Mbelu
06:00 – 09:00 – Gareth Cliff on 5FM Mornings
09:00 – 12:00 – Sasha Martinengo
12:00 – 15:00 – Grant and Anele
15:00 – 19:00 – The Fresh Drive
19:00 – 22:00 – Roger Goode
22:00 – 01:00 – The Shakedown – DJ Milkshake
Saturday
01:00 – 04:00 – Dineo Lusenga
04:00 – 07:00 – Elma Smit
07:00 – 10:00 – 5FM Weekend Breakfast with Thomas – Thomas Msengana
10:00 – 14:00 – 5FM Top 40 - Sureshnie Rider
14:00 – 17:00 – KB – KrazyBoy Weekends
17:00 – 19:00 – Catherine Grenfell (Live)5
19:00 – 22:00 – The Saturday Surgery- Roger Goode
22:00 – 01:00 – Studio 55 - Erica Elle
Sunday
01:00 – 04:00 – Dineo Lusenga
04:00 – 07:00 – Elma Smit
07:00 – 10:00 – 5FM Weekend Breakfast with Thomas - Thomas Msengana
10:00 – 14:00 –Poppy Ntshongwana
14:00 – 17:00 – KB – KrazyBoy Weekends
17:00 – 19:00 – Angela Guastella
19:00 – 22:00 – My House - Euphonik
22:00 – 01:00 – Best of Five – Jola Slomkowski