Anthropological theories of value
Encyclopedia
Anthropological theories of value attempt to expand on the traditional theories of value
Value theory
Value theory encompasses a range of approaches to understanding how, why and to what degree people should value things; whether the thing is a person, idea, object, or anything else. This investigation began in ancient philosophy, where it is called axiology or ethics. Early philosophical...

 used by economists
Economics
Economics is the social science that analyzes the production, distribution, and consumption of goods and services. The term economics comes from the Ancient Greek from + , hence "rules of the house"...

 or ethicists
Value theory
Value theory encompasses a range of approaches to understanding how, why and to what degree people should value things; whether the thing is a person, idea, object, or anything else. This investigation began in ancient philosophy, where it is called axiology or ethics. Early philosophical...

. They are often broader in scope than the theories of value of Adam Smith
Adam Smith
Adam Smith was a Scottish social philosopher and a pioneer of political economy. One of the key figures of the Scottish Enlightenment, Smith is the author of The Theory of Moral Sentiments and An Inquiry into the Nature and Causes of the Wealth of Nations...

, David Ricardo
David Ricardo
David Ricardo was an English political economist, often credited with systematising economics, and was one of the most influential of the classical economists, along with Thomas Malthus, Adam Smith, and John Stuart Mill. He was also a member of Parliament, businessman, financier and speculator,...

, John Stuart Mill
John Stuart Mill
John Stuart Mill was a British philosopher, economist and civil servant. An influential contributor to social theory, political theory, and political economy, his conception of liberty justified the freedom of the individual in opposition to unlimited state control. He was a proponent of...

, Karl Marx
Karl Marx
Karl Heinrich Marx was a German philosopher, economist, sociologist, historian, journalist, and revolutionary socialist. His ideas played a significant role in the development of social science and the socialist political movement...

, etc. usually including sociological, political, institutional, and historical perspectives (transdisciplinarity
Transdisciplinarity
Transdisciplinarity connotes a research strategy that crosses many disciplinary boundaries to create a holistic approach. It applies to research efforts focused on problems that cross the boundaries of two or more disciplines, such as research on effective information systems for biomedical...

). Some have influenced feminist economics
Feminist economics
Feminist economics broadly refers to a developing branch of economics that applies feminist lenses to economics. Research under this heading is often interdisciplinary or heterodox...

.

The basic premise is that economic activities can only be fully understood in the context of the society that creates them. The concept of "value" is a social construct, and as such is defined by the culture using the concept. Yet we can gain some insights into modern patterns of exchange, value, and wealth by examining previous societies. An anthropological approach to economic processes allows us to critically examine the cultural biases inherent in the principles of modern economics. Anthropological linguistics
Anthropological linguistics
Anthropological linguistics is the study of the relations between language and culture and the relations between human biology, cognition and language...

 is a related field which looks at the terms we use to describe economic relations and the ecologies they are set within. Many anthropological economists (or economic anthropologists) are reacting against what they see as the portrayal of modern society as an economic machine that merely produces and consumes.

Marcel Mauss
Marcel Mauss
Marcel Mauss was a French sociologist. The nephew of Émile Durkheim, Mauss' academic work traversed the boundaries between sociology and anthropology...

 and Bronisław Malinowski for example wrote about objects that circulate in society without being consumed. Georges Bataille
Georges Bataille
Georges Bataille was a French writer. His multifaceted work is linked to the domains of literature, anthropology, philosophy, economy, sociology and history of art...

 wrote about objects which are destroyed, but not consumed. Bruce Owens talks about objects of value that are neither circulating nor consumed (e.g. gold reserves, warehoused paintings, family heirlooms).

David Graeber
David Graeber
David Rolfe Graeber is an American anthropologist and anarchist who currently holds the position of Reader in Social Anthropology at Goldsmiths, University of London. He was an associate professor of anthropology at Yale University, although Yale controversially declined to rehire him, and his...

 attempts to synthesize the insights of Karl Marx and Marcel Mauss. He sees value as a model for human "meaning-making". Starting with Marxist definitions of consumption and production, he introduces Mauss’s idea of "objects that are not consumed" and constructs a list of things that are neither consumption nor production. Graeber’s list includes those human activities that are not consumption, in the narrow sense of simply purchasing something, and are not production, in the sense of creating or modifying something intended for sale or exchange. It includes:
  • cooking a meal
  • extinguishing a fire
  • dressing and undressing
  • applying makeup
  • watching television
  • playing in a band
  • falling in love
    Love
    Love is an emotion of strong affection and personal attachment. In philosophical context, love is a virtue representing all of human kindness, compassion, and affection. Love is central to many religions, as in the Christian phrase, "God is love" or Agape in the Canonical gospels...

  • reading
  • listening to music
  • going to a museum or gallery
  • taking a photograph
    Photograph
    A photograph is an image created by light falling on a light-sensitive surface, usually photographic film or an electronic imager such as a CCD or a CMOS chip. Most photographs are created using a camera, which uses a lens to focus the scene's visible wavelengths of light into a reproduction of...

  • gardening
    Gardening
    Gardening is the practice of growing and cultivating plants. Ornamental plants are normally grown for their flowers, foliage, or overall appearance; useful plants are grown for consumption , for their dyes, or for medicinal or cosmetic use...

  • writing
  • conducting a coming of age ceremony
  • going window shopping
  • exercising
  • acting
  • turning around in a circle
  • teaching
  • having an argument
  • playing games
  • having sex
  • attending a religious service
  • looking at old photos
  • critiquing art
  • "Liking" an item on Facebook
    Facebook
    Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...


Criticisms

Economists typically use the term consumption in a way that is far broader than merely purchasing something. It is quite common to talk about the consumption of time. Many of the items on this list can still be considered either production or consumption, or to involve production or consumption at some stage in order to be accomplished. For example, cooking a meal is production of food for someone's consumption, and it involves consuming (cooking) raw materials previously purchased or gathered; and, writing is production of material for someone to consume through reading. Both of these activities are often done for some return in value, whether it is for respect or monetary payment. In a similar way, some of these items are replacements for consumption – for example, rather than purchase a meal, you can cook the meal yourself. In cooking the meal, you have now in effect paid for the meal with your own labor rather than earning wages and paying for a meal with those wages. In this way, economists, and in general anyone, could view this list as containing nothing that is not consumption or production, other than possibly turning around in a circle, though this involves consuming calories which would at some point have been consumed. For example, even window shoppers are consuming – the product is marketers’ production (specifically in this case, the window dresser's creation). Possibly, only in death are we neither consuming nor producing, but merely being consumed, though it could be argued that one's body is consuming space, particularly in a cemetery plot (real estate), but even if cremated and scattered. Gary Becker
Gary Becker
Gary Stanley Becker is an American economist. He is a professor of economics, sociology at the University of Chicago and a professor at the Booth School of Business. He was awarded the Nobel Memorial Prize in Economic Sciences in 1992, and received the United States' Presidential Medal of Freedom...

's household production function
Household production function
Consumers often choose not directly from the commodities that they purchase but from commodities they transform into goods through a household production function. It is these goods that they value. The idea was originally proposed by Gary Becker, Kelvin Lancaster and Richard Muth in the mid...

s and similar topics note that people often purchase goods and then combine them with time to produce something that has meaning or practicality to them (which produce utility
Utility
In economics, utility is a measure of customer satisfaction, referring to the total satisfaction received by a consumer from consuming a good or service....

).

Further reading

  • Graeber, David: Toward an Anthropological Theory of Value (ISBN 0-312-24045-7)

See also

  • lifestyle
  • List of lifestyles
  • Quality time
    Quality time
    Quality time is an informal reference to time spent with loved ones which is in some way important, special, productive or profitable. It is time that is set aside for paying full and undivided attention to the person or matter at hand...

  • Economic anthropology
    Economic anthropology
    Economic anthropology is a scholarly field that attempts to explain human economic behavior using the tools of both economics and anthropology. It is practiced by anthropologists and has a complex relationship with economics...

  • Reciprocity (cultural anthropology)
    Reciprocity (cultural anthropology)
    In cultural anthropology and sociology, reciprocity is a way of defining people's informal exchange of goods and labour; that is, people's informal economic systems. It is the basis of most non-market economies. Since virtually all humans live in some kind of society and have at least a few...

  • Atheism
    Atheism
    Atheism is, in a broad sense, the rejection of belief in the existence of deities. In a narrower sense, atheism is specifically the position that there are no deities...

  • Conformity
    Conformity
    Conformity is the process by which an individual's attitudes, beliefs, and behaviors are influenced by other people.Conformity may also refer to:*Conformity: A Tale, a novel by Charlotte Elizabeth Tonna...

  • Herding instinct
  • Nonconformism
    Nonconformism
    Nonconformity is the refusal to "conform" to, or follow, the governance and usages of the Church of England by the Protestant Christians of England and Wales.- Origins and use:...

  • Simple living
    Simple living
    Simple living encompasses a number of different voluntary practices to simplify one's lifestyle. These may include reducing one's possessions or increasing self-sufficiency, for example. Simple living may be characterized by individuals being satisfied with what they need rather than want...

  • Westernization
    Westernization
    Westernization or Westernisation , also occidentalization or occidentalisation , is a process whereby societies come under or adopt Western culture in such matters as industry, technology, law, politics, economics, lifestyle, diet, language, alphabet,...

  • Herd instinct
  • Herd behaviour
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