Arrid is a type of antiperspirant and deodorant

Deodorant

Deodorants are substances applied to the body to affect body odor caused by bacterial growth and the smell associated with bacterial breakdown of perspiration in armpits, feet and other areas of the body. A subgroup of deodorants, antiperspirants, affect odor as well as prevent sweating by...

 originally introduced in 1935 by Carter Products and was acquired by Church and Dwight

Church and Dwight

Church & Dwight Co., Inc. is a minor U.S. manufacturer of household products that is based in Princeton, New Jersey. While it manufactures many items, it is by far best known for its Arm & Hammer line which includes baking soda and many other items made with it. The company was founded in 1896 to...

 in 2001. The active ingredient is up to 20% aluminium zirconium tetrachlorohydrex gly

Aluminium zirconium tetrachlorohydrex gly

Aluminium zirconium tetrachlorohydrex gly is the INCI name for a preparation used as an antiperspirant in many deodorant products. It is selected for its ability to close pores in the skin and prevent sweat production. Its anhydrous form gives it the added ability of absorbing moisture...

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Advertising

During the 1940s and '50s, its famous slogan was "Don't be half-safe—use Arrid to be sure."

In the 2000s, one of its most popular slogans was "Stress stinks! Arrid works!"