Asa Aarons
Encyclopedia
Asa Aarons co-creator of "Just Ask Asa!", is an Emmy award
-winning consumer reporter and photojournalist.
His reports focus on the problems, concerns and realities of everyday life, ranging from false advertising claims to credit card rip-offs and business swindles. Aarons has appeared on television stations in cities including New York City
, Detroit and Pittsburgh. He appeared on WNBC
in NYC from 1993 until the NBC 2.0 budget cuts in 2007.
He established the proprietary "Ask Asa" brand and developed the expression into a catchphrase for consumers seeking assistance. His work was simultaneously featured on television and the station's mobile Internet-based platform. Following WNBC, he was hired by local cable station NY1 News as its employment reporter.
In 1998, he began writing a newspaper column for the New York Daily News
which appeared four times a week. He has made numerous guest appearances on The Today Show, nationally televised talk shows such as Maury Povich
and Sally Jesse Raphael, and on programs on MSNBC
and CNBC
. Before moving to New York, Aarons appeared from 1990 to 1993 on WDIV in Detroit, where he also wrote a consumer column for The Detroit News
and hosted a consumer call-in radio shows. He worked at WPXI
in Pittsburgh from 1984 until 1990, where he also hosted a 30-minute consumer/health show called "Your Money or Your Life."
He worked in several smaller television markets in Ohio early in his career: Toledo
, Youngstown
, Cincinnati and Cleveland. He won Emmy awards for stories in Cleveland (1982), Detroit (1992) and New York City (2007).
Aarons is a native of Toledo, Ohio. He is married to writer Noreen Seebacher. They have five children and live in Westchester County, NY.
Emmy Award
An Emmy Award, often referred to simply as the Emmy, is a television production award, similar in nature to the Peabody Awards but more focused on entertainment, and is considered the television equivalent to the Academy Awards and the Grammy Awards .A majority of Emmys are presented in various...
-winning consumer reporter and photojournalist.
His reports focus on the problems, concerns and realities of everyday life, ranging from false advertising claims to credit card rip-offs and business swindles. Aarons has appeared on television stations in cities including New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
, Detroit and Pittsburgh. He appeared on WNBC
WNBC
WNBC, virtual channel 4 , is the flagship station of the NBC television network, located in New York City. WNBC's studios are co-located with NBC corporate headquarters at 30 Rockefeller Plaza in midtown Manhattan...
in NYC from 1993 until the NBC 2.0 budget cuts in 2007.
He established the proprietary "Ask Asa" brand and developed the expression into a catchphrase for consumers seeking assistance. His work was simultaneously featured on television and the station's mobile Internet-based platform. Following WNBC, he was hired by local cable station NY1 News as its employment reporter.
In 1998, he began writing a newspaper column for the New York Daily News
New York Daily News
The Daily News of New York City is the fourth most widely circulated daily newspaper in the United States with a daily circulation of 605,677, as of November 1, 2011....
which appeared four times a week. He has made numerous guest appearances on The Today Show, nationally televised talk shows such as Maury Povich
Maury Povich
Maurice Richard "Maury" Povich is an American TV talk show host who currently hosts his self-titled talk show Maury.-Personal background:...
and Sally Jesse Raphael, and on programs on MSNBC
MSNBC
MSNBC is a cable news channel based in the United States available in the US, Germany , South Africa, the Middle East and Canada...
and CNBC
CNBC
CNBC is a satellite and cable television business news channel in the U.S., owned and operated by NBCUniversal. The network and its international spinoffs cover business headlines and provide live coverage of financial markets. The combined reach of CNBC and its siblings is 390 million viewers...
. Before moving to New York, Aarons appeared from 1990 to 1993 on WDIV in Detroit, where he also wrote a consumer column for The Detroit News
The Detroit News
The Detroit News is one of the two major newspapers in the U.S. city of Detroit, Michigan. The paper began in 1873, when it rented space in the rival Free Press's building. The News absorbed the Detroit Tribune on February 1, 1919, the Detroit Journal on July 21, 1922, and on November 7, 1960,...
and hosted a consumer call-in radio shows. He worked at WPXI
WPXI
WPXI, channel 11, is the NBC-affiliated television station for Western Pennsylvania that is licensed to Pittsburgh. It broadcasts a high definition digital signal on UHF channel 48 from a transmitter located on the north side of Pittsburgh. Owned by Cox Enterprises, the station has studios in the...
in Pittsburgh from 1984 until 1990, where he also hosted a 30-minute consumer/health show called "Your Money or Your Life."
He worked in several smaller television markets in Ohio early in his career: Toledo
Toledo, Ohio
Toledo is the fourth most populous city in the U.S. state of Ohio and is the county seat of Lucas County. Toledo is in northwest Ohio, on the western end of Lake Erie, and borders the State of Michigan...
, Youngstown
Youngstown
Youngstown may refer to:A place*Canada**Britannia Youngstown, Edmonton, Alberta**Youngstown, Alberta*United States**Youngstown, Florida**Youngstown, Indiana**Youngstown, New York**Youngstown, Ohio***Youngstown State University...
, Cincinnati and Cleveland. He won Emmy awards for stories in Cleveland (1982), Detroit (1992) and New York City (2007).
Aarons is a native of Toledo, Ohio. He is married to writer Noreen Seebacher. They have five children and live in Westchester County, NY.