Aussie (shampoo)
Encyclopedia
Aussie is a women's haircare brand including shampoo
Shampoo
Shampoo is a hair care product used for the removal of oils, dirt, skin particles, dandruff, environmental pollutants and other contaminant particles that gradually build up in hair...
and conditioner
Hair conditioner
Hair conditioner is a hair care product that alters the texture and appearance of hair.-History:For centuries, natural oils have been used to condition human hair. These natural products are still used today, including essential oils such as tea tree oil and carrier oils such as jojoba oil...
as well as other hair styling products such as hair gel
Hair gel
Hair gel is a hairstyling product that is used to stiffen hair into a particular hairstyle. The results it produces are usually similar to, but stronger than, those of hair spray and hair wax, and weaker than those of hair glue.-Types:...
, hair spray
Hair spray
Hair spray is a common cosmetic product that is sprayed onto hair to keep it stiff or in a certain style...
, and hair detangler. It is marketed as a product of Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...
due to its inclusion certain ingredients such as kangaroo paw
Kangaroo paw
Kangaroo paw is a common name for a number of species, in two genera of the family Haemodoraceae, that are endemic to the south-west of Western Australia. These perennial plants are noted for their unique bird attracting flowers...
. Its products are often labeled with a logo of a kangaroo
Kangaroo
A kangaroo is a marsupial from the family Macropodidae . In common use the term is used to describe the largest species from this family, especially those of the genus Macropus, Red Kangaroo, Antilopine Kangaroo, Eastern Grey Kangaroo and Western Grey Kangaroo. Kangaroos are endemic to the country...
, and its slogan is "Add Some Roo To Your Doo". The brand is however manufactured by Procter & Gamble
Procter & Gamble
Procter & Gamble is a Fortune 500 American multinational corporation headquartered in downtown Cincinnati, Ohio and manufactures a wide range of consumer goods....
, an American
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
business, which bought the brand circa 2003. Products are:
- Catch The Wave
- Aussome Volume
- Cleanse & Mend
- Moist
- Sydney Smooth
- Sun-Touched Shine
- Opposites Attract
- Instant Freeze (hairspray)
- Mega
- Hair Insurance
The product was sold in Australia prior to 1990, but was phased out during the 1990s and the product has been focused on the British and American markets.