BK Dinner Baskets was a series of product introduced in 1993 by the international fast-food restaurant chain Burger King

Burger King

Burger King, often abbreviated as BK, is a global chain of hamburger fast food restaurants headquartered in unincorporated Miami-Dade County, Florida, United States. The company began in 1953 as Insta-Burger King, a Jacksonville, Florida-based restaurant chain...

. The products were designed to add product that would appeal to families and customers looking for a "higher class" meal found in family style restaurants.

Product description

• Whopper
  Whopper
  The Whopper sandwich is the signature hamburger product sold by the international fast-food restaurant chain Burger King and its Australian franchise Hungry Jacks. Introduced in 1957, it has undergone several reformulations including resizing and bread changes...
  
   Dinner Basket
• Steak
  Steak
  A steak is a cut of meat . Most are cut perpendicular to the muscle fibers, improving the perceived tenderness of the meat. In North America, steaks are typically served grilled, pan-fried, or broiled. The more tender cuts from the loin and rib are cooked quickly, using dry heat, and served whole...
  
   Sandwich
  Sandwich
  A sandwich is a food item, typically consisting of two or more slices of :bread with one or more fillings between them, or one slice of bread with a topping or toppings, commonly called an open sandwich. Sandwiches are a widely popular type of lunch food, typically taken to work or school, or...
  
   Dinner Basket
• Chicken
  Fried chicken
  Fried chicken is a dish consisting of chicken pieces usually from broiler chickens which have been floured or battered and then pan fried, deep fried, or pressure fried. The breading adds a crisp coating or crust to the exterior...
  
   Dinner Basket
• Shrimp
  Shrimp
  Shrimp are swimming, decapod crustaceans classified in the infraorder Caridea, found widely around the world in both fresh and salt water. Adult shrimp are filter feeding benthic animals living close to the bottom. They can live in schools and can swim rapidly backwards. Shrimp are an important...
  
   Dinner Basket
• Flame-broiled Meatloaf
  Meatloaf
  Meatloaf is a dish of ground meat formed into a loaf shape and baked or smoked. The loaf shape is formed by either cooking it in a loaf pan, or forming it by hand on a flat baking pan...
  
   Sandwich
• Fried clams
  Fried clams
  Fried clams are made by deep frying soft-shell clams that have been dipped in batter.Fried clams are an iconic food, "to New England what barbecue is to the South". They tend to be served at seaside clam shacks . For a lighter meal, a clam roll is made by piling clams into a hot dog bun...
  
  , regional fare for the New England
  New England
  New England is a region in the northeastern corner of the United States consisting of the six states of Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, and Connecticut...
  
   market

Side orders

• Choice of Fries or Baked Potato
• Choice of Cole Slaw or Side Salad

Also, complimentary popcorn

Popcorn

Popcorn, or popping corn, is corn which expands from the kernel and puffs up when heated. Corn is able to pop because, like sorghum, quinoa and millet, its kernels have a hard moisture-sealed hull and a dense starchy interior. This allows pressure to build inside the kernel until an explosive...

 was given to customers to eat while waiting for their meal to be brought to their table.

Advertising

BK commissioned New York based agency D'Arcy Masius Benton & Bowles

D'Arcy Masius Benton & Bowles

D'Arcy Masius Benton & Bowles was an advertising agency in the United States with worldwide subsidiaries.DMB&B was established in November 1985 by the merger of the Benton & Bowles and D'Arcy-MacManus Masius advertising agencies...

 to create a series of ads featuring MTV

MTV

MTV, formerly an initialism of Music Television, is an American network based in New York City that launched on August 1, 1981. The original purpose of the channel was to play music videos guided by on-air hosts known as VJs....

 VJ Dan Cortese

Dan Cortese

Daniel James "Dan" Cortese ; born September 14, 1967) is an American actor, director and spokesperson. He is known for his roles as Perry Rollins on Veronica's Closet and as Vic Meladeo on What I Like About You.-Early life:...

. The tag line was "BK, I love this place".