BT Retail is the consumer sales arm of Britain's BT Group

BT Group

BT Group plc is a global telecommunications services company headquartered in London, United Kingdom. It is one of the largest telecommunications services companies in the world and has operations in more than 170 countries. Through its BT Global Services division it is a major supplier of...

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BT Retail is responsible for selling PSTN, BT Total Broadband

BT Total Broadband

BT Total Broadband is a broadband internet product offered by BT Retail, which is part of BT Group plc. It was formerly known as BT Yahoo! Broadband, BT Openworld and simply BT Broadband. BT is the largest ISP in the UK with currently 4,600,000 broadband users.- BT Home Hub :The BT Home Hub is a...

, BT Vision

BT Vision

BT Vision is a hybrid IPTV-digital terrestrial television service provided by BT Group in the United Kingdom which was launched in December 2006...

, etc to consumers and end business users. BT Retail itself buys these services from BT Wholesale

BT Wholesale

BT Wholesale is a division of BT Group responsible for the wholesale leasing of PSTN lines, broadband services and other telephony services to retail customers such as BT Retail, Vodafone and Carphone Warehouse.-External links:*...

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BT.com is the easiest and most used point of contact between BT and its customers.

BT Wholesale had 12.7m broadband end users of which BT Retail's share was 35% at the end 31 March 2008.

BT Retail revenues were up 2% year ending 31 March 2008. It remains the UK's number one retail broadband provider winning 30% of market additions (DSL and LLU) in the quarter.