Badi (magazine)
Encyclopedia
For other uses of Badi, see disambiguation
Badi
Badi may refer to:People:*Badí‘, an early Bahá'í martyr from Persia*Badi II, ruler of the Kingdom of Sennar*Badi III, ruler of the Kingdom of Sennar*Badi IV, ruler of the Kingdom of Sennar...

.

Badi (バデイ) is a monthly Japan
Japan
Japan is an island nation in East Asia. Located in the Pacific Ocean, it lies to the east of the Sea of Japan, China, North Korea, South Korea and Russia, stretching from the Sea of Okhotsk in the north to the East China Sea and Taiwan in the south...

ese magazine
Magazine
Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three...

 for gay
Gay
Gay is a word that refers to a homosexual person, especially a homosexual male. For homosexual women the specific term is "lesbian"....

 men. The title comes from the Japanese pronunciation of "buddy." Badi is published by Terra Publications.

Gay magazines in Japan, along with much gay culture, are segregated by "type"; most are aimed at an audience with specific interests. Badi frequently has approximately 500-1000 pages, including several pages of glossy colour and some black and white photograph
Photograph
A photograph is an image created by light falling on a light-sensitive surface, usually photographic film or an electronic imager such as a CCD or a CMOS chip. Most photographs are created using a camera, which uses a lens to focus the scene's visible wavelengths of light into a reproduction of...

s and drawings of young, fit men in their teens and early twenties (these photographs are censored in accordance with Japan's rules; while they feature explicit depictions of sex
Sexual intercourse
Sexual intercourse, also known as copulation or coitus, commonly refers to the act in which a male's penis enters a female's vagina for the purposes of sexual pleasure or reproduction. The entities may be of opposite sexes, or they may be hermaphroditic, as is the case with snails...

, genitals — and most pubic hair
Pubic hair
Pubic hair is hair in the frontal genital area, the crotch, and sometimes at the top of the inside of the legs; these areas form the pubic region....

 — are obscured). Despite the pornographic
Pornography
Pornography or porn is the explicit portrayal of sexual subject matter for the purposes of sexual arousal and erotic satisfaction.Pornography may use any of a variety of media, ranging from books, magazines, postcards, photos, sculpture, drawing, painting, animation, sound recording, film, video,...

 pictures and stories, however, Badi is not mainly a pornographic magazine.

Badi appeals to a young market (and to admirers of younger men). It features fashion, health and relationship articles and community news and event listings as well as the stories — often pornographic and several in comic form — common to all gay men's magazines in Japan. There are also advertisements from gay-related and gay-friendly businesses such as spas, clubs and hotels, bar
Gay bar
A gay bar is a drinking establishment that caters to an exclusively or predominantly gay, lesbian, bisexual, and transgender clientele; the term gay is used as a broadly inclusive concept for LGBT and queer communities...

s, cafes and restaurants, host bars (hustler bars), brothel
Brothel
Brothels are business establishments where patrons can engage in sexual activities with prostitutes. Brothels are known under a variety of names, including bordello, cathouse, knocking shop, whorehouse, strumpet house, sporting house, house of ill repute, house of prostitution, and bawdy house...

s, and retail shops.

Readers can also place personal ads free of charge, and each month there are several pages of these, most from men in search of romantic attachments, friends or sex partners. Such ads have long been a popular way for gay men to meet each other in Japan, though text messaging
Text messaging
Text messaging, or texting, refers to the exchange of brief written text messages between fixed-line phone or mobile phone and fixed or portable devices over a network...

 and the internet
Internet
The Internet is a global system of interconnected computer networks that use the standard Internet protocol suite to serve billions of users worldwide...

 are probably more popular now. Badi has developed a user-friendly system of icons to complement personal ads, which allow readers to quickly scan the pages for icons that match their specifications. This service is also available on the website.

The magazine is printed in Japanese only, and currently sells for ¥1500.
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