Bike to Work Week Victoria
Encyclopedia
Bike to Work Week Victoria is an annual event held in communities throughout greater Victoria
, British Columbia
. It is organized by the Greater Victoria Bike to Work Society. The purpose of the event is to encourage bicycle commuting
. Bike to Work Week began in 1995. In 2008, the Bike to Work BC Society was formed as a legal entity to run the event in Victoria and other communities around BC. Since its inception ridership in the yearly event has steadily increased, and in 2009 over 7000 people participated.
Bike to Work Week is first a marketing initiative and secondarily a cycling event. The behavior change (public health) model, relying on research conducted by both the provincial and federal governments that identified barriers to cycling and reasons for choosing cycling, was applied as a way to accomplish the goal of recruiting employees to bicycle to work.
Bike to Work Week 2010 will take place May 31 through June 6th in Greater Victoria.
Victoria, British Columbia
Victoria is the capital city of British Columbia, Canada and is located on the southern tip of Vancouver Island off Canada's Pacific coast. The city has a population of about 78,000 within the metropolitan area of Greater Victoria, which has a population of 360,063, the 15th most populous Canadian...
, British Columbia
British Columbia
British Columbia is the westernmost of Canada's provinces and is known for its natural beauty, as reflected in its Latin motto, Splendor sine occasu . Its name was chosen by Queen Victoria in 1858...
. It is organized by the Greater Victoria Bike to Work Society. The purpose of the event is to encourage bicycle commuting
Bicycle commuting
Bicycle commuting is the use of a bicycle to travel from home to a place of work or study — in contrast to the use of a bicycle for sport, recreation or touring....
. Bike to Work Week began in 1995. In 2008, the Bike to Work BC Society was formed as a legal entity to run the event in Victoria and other communities around BC. Since its inception ridership in the yearly event has steadily increased, and in 2009 over 7000 people participated.
Bike to Work Week is first a marketing initiative and secondarily a cycling event. The behavior change (public health) model, relying on research conducted by both the provincial and federal governments that identified barriers to cycling and reasons for choosing cycling, was applied as a way to accomplish the goal of recruiting employees to bicycle to work.
Bike to Work Week 2010 will take place May 31 through June 6th in Greater Victoria.