Blauk
Encyclopedia
Blauk.com is a microblogging
Microblogging
Microblogging is a broadcast medium in the form of blogging. A microblog differs from a traditional blog in that its content is typically smaller in both actual and aggregate file size...

 website that lets users to express their thoughts to a stranger or acquaintance they see everyday at public places. Blauk.com ensures that the people being talked about can read these thoughts and allows people to read what strangers think of them. This site was founded by a Chennai
Chennai
Chennai , formerly known as Madras or Madarasapatinam , is the capital city of the Indian state of Tamil Nadu, located on the Coromandel Coast off the Bay of Bengal. Chennai is the fourth most populous metropolitan area and the sixth most populous city in India...

 born entrepreneur
Entrepreneur
An entrepreneur is an owner or manager of a business enterprise who makes money through risk and initiative.The term was originally a loanword from French and was first defined by the Irish-French economist Richard Cantillon. Entrepreneur in English is a term applied to a person who is willing to...

, Samson Manickaraj, who calls this the future of social networking.

History

Samson, who has a masters in Computer Science
Computer science
Computer science or computing science is the study of the theoretical foundations of information and computation and of practical techniques for their implementation and application in computer systems...

, from the University of Southern California
University of Southern California
The University of Southern California is a private, not-for-profit, nonsectarian, research university located in Los Angeles, California, United States. USC was founded in 1880, making it California's oldest private research university...

, San Diego, was fascinated with social networking, and wanted to contribute to it. He did not know how to, until an incident at a pizza
Pizza
Pizza is an oven-baked, flat, disc-shaped bread typically topped with a tomato sauce, cheese and various toppings.Originating in Italy, from the Neapolitan cuisine, the dish has become popular in many parts of the world. An establishment that makes and sells pizzas is called a "pizzeria"...

 restaurant in San Diego. “One of the customers was exasperatingly loud, and diners four tables away turned to see who was making all that noise. I thought to myself somebody should tell him the effect he was having on others, and enable him to curtail this unpleasant social behaviour.”

He is also very clear that Blauk is quite different from popular social networking websites that help users only to be in touch with their friends and associates. By using Blauk, the users can express their likes, dislikes or amusements about each other. He says, “While actual social networking happens each time we step out of home into malls, theaters or business offices where we see a number of people we like, popular social networking sites focus primarily on helping people stay in touch with existing friends and associates. With Blauk.com, we have created a fusion between reality and the virtual world where people who are strangers in real-life can express their views about each other”. And he adds, “Vice-versa, the idea of reading feedback from strangers about our looks or hairstyle is appealing for most of us and hence Blauk.com will be a very essential tool for the individual because it lets you read what the world thinks of you. This interaction also provides social networking a more dynamic feel.”
The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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