"Brand New Lover" is the name of a song recorded by the British

United Kingdom

The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 new wave

New Wave music

New Wave is a subgenre of :rock music that emerged in the mid to late 1970s alongside punk rock. The term at first generally was synonymous with punk rock before being considered a genre in its own right that incorporated aspects of electronic and experimental music, mod subculture, disco and 1960s...

 band Dead or Alive

Dead or Alive (band)

Dead or Alive were a British New Wave band from Wirral, England, United Kingdom, Europe. The band rose to fame in the 1980s with their number one single on the UK Singles Chart, "You Spin Me Round ". They were the first group to have a number one single under the production team Stock Aitken Waterman...

. It was the first single to be released from the band's third album, Mad, Bad, and Dangerous to Know

Mad, Bad, and Dangerous to Know (Dead or Alive album)

Mad, Bad, and Dangerous to Know is the third album by British dance band Dead or Alive and was released in February 1987 on Epic Records. Continuing their association with the Stock Aitken Waterman production team, Dead or Alive scored several hit singles from this album, including "Brand New...

. It achieved international success when released as a single in 1986

1986 in music

This is a list of notable events in music that took place in the year 1986.-January-June:*January 23 – The first induction into the Rock and Roll Hall of Fame takes place...

. The song proved to be more successful in the U.S.

United States

The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 and in Japan

Japan

Japan is an island nation in East Asia. Located in the Pacific Ocean, it lies to the east of the Sea of Japan, China, North Korea, South Korea and Russia, stretching from the Sea of Okhotsk in the north to the East China Sea and Taiwan in the south...

 than in the band's native U.K.; it peaked at #15 on the Billboard Hot 100

Billboard Hot 100

The Billboard Hot 100 is the United States music industry standard singles popularity chart issued weekly by Billboard magazine. Chart rankings are based on radio play and sales; the tracking-week for sales begins on Monday and ends on Sunday, while the radio play tracking-week runs from Wednesday...

 chart, whereas the song reached #31 on the UK Singles Chart

UK Singles Chart

The UK Singles Chart is compiled by The Official Charts Company on behalf of the British record-industry. The full chart contains the top selling 200 singles in the United Kingdom based upon combined record sales and download numbers, though some media outlets only list the Top 40 or the Top 75 ...

. In addition, "Brand New Lover" spent two weeks atop the American dance chart in December 1986.

The lyrics describe the singer's desire to leave his current partner for one who is more exciting. His motivation is that he admittedly does not desire a stable relationship with one partner, but rather is "a pleasure seeker."

Chart performance

The song became Dead or Alive's second Top 20 on the Billboard Hot 100, as well as their first number-one single on the Billboard Hot Dance Club Play chart. The song was a moderate international success.

Chart (1986–1987)	Peak position
Australian ARIA Charts ARIA Charts The ARIA charts are the main Australian music sales charts, issued weekly by the Australian Recording Industry Association. The charts are a record of the highest selling singles and albums in various genres in Australia. ARIA commenced compiling its own charts in-house from the week ending 26 June...	21
Canadian RPM Top Singles RPM (magazine) RPM was a Canadian music industry publication that featured song and album charts for Canada. The publication was founded by Walt Grealis in February 1964, supported through its existence by record label owner Stan Klees. RPM ceased publication in November 2000.RPM stood for "Records, Promotion,...	27
Japanese Singles Chart Oricon , established in 1999, is the holding company at the head of a Japanese corporate group that supplies statistics and information on music and the music industry in Japan. It started as , which was founded by Sōkō Koike in November 1967 and became known for its music charts. Oricon Inc...	83
Italian Singles Chart	44
UK Singles Chart UK Singles Chart The UK Singles Chart is compiled by The Official Charts Company on behalf of the British record-industry. The full chart contains the top selling 200 singles in the United Kingdom based upon combined record sales and download numbers, though some media outlets only list the Top 40 or the Top 75 ...	31
U.S. Billboard Hot 100 Billboard Hot 100 The Billboard Hot 100 is the United States music industry standard singles popularity chart issued weekly by Billboard magazine. Chart rankings are based on radio play and sales; the tracking-week for sales begins on Monday and ends on Sunday, while the radio play tracking-week runs from Wednesday...	15
U.S. Billboard Hot Dance Club Play	1