Bridgestone Golf is a subsidiary of Bridgestone Sports Ltd, and is based in Covington, Georgia

Covington, Georgia

Covington is a city in Newton County, Georgia, United States. As of the 2010 census, the city had a population of 13,118. The city is the county seat of Newton County...

, United States

United States

The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. The company is primarily known for their golf ball

Golf ball

A golf ball is a ball designed to be used in the game of golf.Under the Rules of Golf, a golf ball weighs no more than 1.620 oz , has a diameter not less than 1.680 in , and performs within specified velocity, distance, and symmetry limits...

s, and claim to be the number one golf ball producer in Japan. However, Bridgestone also designs and manufactures a full range of golf club

Golf club (equipment)

A golf club is used to hit a golf ball in a game of golf. Each club is composed of a shaft with a grip and a clubhead. Woods are mainly used for long-distance fairway or tee shots; irons, the most versatile class, are used for a variety of shots; Hybrids that combine design elements of woods and...

s and accessories, utilizing both the Bridgestone and Precept brand

Brand

The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...

 names, with the latter aimed more at the female market.

History

Parent company Bridgestone

Bridgestone

The is a multinational rubber conglomerate founded in 1931 by in the city of Kurume, Fukuoka, Japan. The name Bridgestone comes from a calque translation and transposition of ishibashi, meaning "stone bridge" in Japanese....

 was founded in 1931 by Shojiro Ishibashi and first produced golf ball

Golf ball

A golf ball is a ball designed to be used in the game of golf.Under the Rules of Golf, a golf ball weighs no more than 1.620 oz , has a diameter not less than 1.680 in , and performs within specified velocity, distance, and symmetry limits...

s in 1935. It was not until 1972 that the company's involvement in golf expanded into the manufacture of clubs

Golf club (equipment)

A golf club is used to hit a golf ball in a game of golf. Each club is composed of a shaft with a grip and a clubhead. Woods are mainly used for long-distance fairway or tee shots; irons, the most versatile class, are used for a variety of shots; Hybrids that combine design elements of woods and...

.

Sponsorship deals

Bridgestone Golf has deals with many professional golfer

Professional golfer

In golf the distinction between amateurs and professionals is rigorously maintained. An amateur who breaches the rules of amateur status may lose his or her amateur status. A golfer who has lost his or her amateur status may not play in amateur competitions until amateur status has been reinstated;...

s who use and endorse their products, including 1992 Masters champion Fred Couples

Fred Couples

Frederick Steven Couples is an American professional golfer who competes on the PGA Tour and the Champions Tour. A former World No. 1, he has won numerous events, most notably the 1992 Masters Tournament. In August 2011 he won his maiden senior major at the Senior Players Championship...

 and since January 2011 Davis Love III

Davis Love III

Davis Milton Love III is an American professional golfer.Love was born in Charlotte, North Carolina. He attended the University of North Carolina before turning professional in 1985. He earned his PGA Tour card in the fall of 1985, on his first attempt. He quickly established himself on the PGA...

, 1997 PGA Championship

PGA Championship

The PGA Championship is an annual golf tournament conducted by the PGA of America as part of the PGA Tour. It is one of the four major championships in men's professional golf, and is the golf season's final major, usually played in mid-August, customarily four weeks after The Open Championship...

 winner is playing Bridgestone equipment after many years with Titleist

Titleist

Titleist is a brand name owned by Fila for golf equipment and apparel products produced by its subsidiary called the Acushnet Company, which is headquartered in Fairhaven, Massachusetts....

. One of Precept's main endorsers is 2010 U.S. Women's Open

United States Women's Open Championship (golf)

The United States Women's Open Golf Championship, one of thirteen national championships conducted by the United States Golf Association , is one of the LPGA's major championships along with the LPGA Championship, the Women's British Open, and the Kraft Nabisco Championship...

 champion Paula Creamer

Paula Creamer

Paula Creamer is an American professional golfer on the U.S.-based LPGA Tour. As a professional, she has won 11 tournaments, including 9 LPGA Tour events. Creamer has been as high as number 2 in the Women's World Golf Rankings. She was the 2010 U.S...

. Bridgestone Golf uses the slogan 'Boom It' in reference to Couples, who has the nickname "Boom Boom".
PGA, Nationwide and Champions Tour

Kevin Chappell

Kevin Chappell

Kevin Alan Chappell is an American professional golfer who is currently playing on the PGA Tour.-Amateur career:Chappell was born in Fresno, California. He attended UCLA where he won the Jack Nicklaus Award as the collegiate player of the year in 2008. He also won the Arnold Palmer Award for...

 Paul Claxton

Paul Claxton

Paul Claxton is an American professional golfer.Claxton was born and raised in Vidalia, Georgia. He attended the University of Georgia and was a member of the golf team. He majored in Business and graduated in 1992....

 Fred Couples

Fred Couples

Frederick Steven Couples is an American professional golfer who competes on the PGA Tour and the Champions Tour. A former World No. 1, he has won numerous events, most notably the 1992 Masters Tournament. In August 2011 he won his maiden senior major at the Senior Players Championship...

 Matt Every

Matt Every

Matthew King Every is an American professional golfer who has played on the PGA Tour and Nationwide Tour.- Early years :...

 Davis Love III

Davis Love III

Davis Milton Love III is an American professional golfer.Love was born in Charlotte, North Carolina. He attended the University of North Carolina before turning professional in 1985. He earned his PGA Tour card in the fall of 1985, on his first attempt. He quickly established himself on the PGA...

 Matt Kuchar

Matt Kuchar

Matthew Gregory Kuchar is an American professional golfer who has played on both the PGA Tour and the Nationwide Tour. He has ranked as high as number six in the Official World Golf Rankings.-Early career:...

 Will MacKenzie

Will MacKenzie

William Ruggles MacKenzie is an American professional golfer who has played on the PGA Tour.MacKenzie was born and raised in Greenville, North Carolina. He was a golfing prodigy growing up but burned out on golf at age 14 and completely quit the game after high school...

Shigeki Maruyama

Shigeki Maruyama

Shigeki Maruyama is a Japanese professional golfer.Maruyama was born in Ichikawa, Chiba, Japan, near Tokyo. He attended Nihon University and turned professional in 1992. He is known for his ever-present smile on the golf course which has given rise to his nickname of the "Smiling Assassin"...

 Nick Price

Nick Price

Nicholas Raymond Leige Price is a South African-Zimbabwean Professional golfer and an inductee in the World Golf Hall of Fame. In the mid-1990s, Price reached number one in the Official World Golf Rankings.-Background:...

 Brandt Snedeker

Brandt Snedeker

Brandt Snedeker is an American professional golfer who plays on the PGA Tour.-Early years through College:Snedeker was born in Nashville, Tennessee. He was introduced to golf by his maternal grandmother, who managed a golf course in Missouri...

 Kevin Stadler

Kevin Stadler

Kevin Stadler is an American professional golfer.Stadler was born in Reno, Nevada, and is the son of former Masters champion and 13-time winner on the PGA Tour, Craig Stadler. He moved with his family to Denver, Colorado, where he attended Kent Denver School, excelling on the school's golf team...

 Lee Trevino

Lee Trevino

Lee Buck Trevino is an American professional golfer. He is an icon for Mexican Americans, and is often referred to as "The Merry Mex" and "Supermex". He won six major championships over the course of his career.-Early life:...

LPGA Tour Paula Creamer

Paula Creamer

Paula Creamer is an American professional golfer on the U.S.-based LPGA Tour. As a professional, she has won 11 tournaments, including 9 LPGA Tour events. Creamer has been as high as number 2 in the Women's World Golf Rankings. She was the 2010 U.S...

 Ai Miyazato

Ai Miyazato

is a Japanese professional golfer who currently competes on the U.S.-based LPGA Tour and the Japan LPGA Tour . She was the top-ranked golfer in the Women's World Golf Rankings for three periods of time in 2010.-Early life and amateur career:...

External links

• Bridgestone Golf - official site
• Precept Golf - official site
• Bridgestone-Sokio - official site