Bright Ideas Trust is a registered charity founded by former The Apprentice winner Tim Campbell, established to help people aged 16-30 build their own businesses.

Target group

The charity was established to encourage young people, particularly from disadvantaged backgrounds, to get involved in enterprise.

It provides business support, mentoring and funding to 16-30 year olds in London

London

London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

 who are not in employment, education or training (NEET).

Charitable activities

Despite being a charity, Bright Ideas Trust does not give away grants but instead uses a commercial venture capital

Venture capital

Venture capital is financial capital provided to early-stage, high-potential, high risk, growth startup companies. The venture capital fund makes money by owning equity in the companies it invests in, which usually have a novel technology or business model in high technology industries, such as...

 approach to its investments by taking equity

Ownership equity

In accounting and finance, equity is the residual claim or interest of the most junior class of investors in assets, after all liabilities are paid. If liability exceeds assets, negative equity exists...

stakes in the business and issuing loans.