Business Standard is an Indian English-language

English language

English is a West Germanic language that arose in the Anglo-Saxon kingdoms of England and spread into what was to become south-east Scotland under the influence of the Anglian medieval kingdom of Northumbria...

 daily newspaper

Newspaper

A newspaper is a scheduled publication containing news of current events, informative articles, diverse features and advertising. It usually is printed on relatively inexpensive, low-grade paper such as newsprint. By 2007, there were 6580 daily newspapers in the world selling 395 million copies a...

 published by Business Standard Ltd (BSL) in two languages, English and Hindi. The Newspaper primarily covers India

Economy of India

The Economy of India is the ninth largest in the world by nominal GDP and the fourth largest by purchasing power parity . The country is a part of the G-20 major economies and the BRICS, in addition to being partners of the ASEAN. India has a per capita GDP of $3,608 as per 2010 figures, making it...

 and international business

International Business

International business is a term used to collectively describe all commercial transactions that take place between two or more regions, countries and nations beyond their political boundary...

, and financial news and issues.

The main English-language edition comes from 12 regional centres - Mumbai

Mumbai

Mumbai , formerly known as Bombay in English, is the capital of the Indian state of Maharashtra. It is the most populous city in India, and the fourth most populous city in the world, with a total metropolitan area population of approximately 20.5 million...

, New Delhi

New Delhi

New Delhi is the capital city of India. It serves as the centre of the Government of India and the Government of the National Capital Territory of Delhi. New Delhi is situated within the metropolis of Delhi. It is one of the nine districts of Delhi Union Territory. The total area of the city is...

, Kolkata

Kolkata

Kolkata , formerly known as Calcutta, is the capital of the Indian state of West Bengal. Located on the east bank of the Hooghly River, it was the commercial capital of East India...

, Bangalore

Bangalore

Bengaluru , formerly called Bengaluru is the capital of the Indian state of Karnataka. Bangalore is nicknamed the Garden City and was once called a pensioner's paradise. Located on the Deccan Plateau in the south-eastern part of Karnataka, Bangalore is India's third most populous city and...

, Chennai

Chennai

Chennai , formerly known as Madras or Madarasapatinam , is the capital city of the Indian state of Tamil Nadu, located on the Coromandel Coast off the Bay of Bengal. Chennai is the fourth most populous metropolitan area and the sixth most populous city in India...

, Ahmedabad

Ahmedabad

Ahmedabad also known as Karnavati is the largest city in Gujarat, India. It is the former capital of Gujarat and is also the judicial capital of Gujarat as the Gujarat High Court has its seat in Ahmedabad...

, Hyderabad, Chandigarh

Chandigarh

Chandigarh is a union territory of India that serves as the capital of two states, Haryana and Punjab. The name Chandigarh translates as "The Fort of Chandi". The name is from an ancient temple called Chandi Mandir, devoted to the Hindu goddess Chandi, in the city...

, Pune

Pune

Pune , is the eighth largest metropolis in India, the second largest in the state of Maharashtra after Mumbai, and the largest city in the Western Ghats. Once the centre of power of the Maratha Empire, it is situated 560 metres above sea level on the Deccan plateau at the confluence of the Mula ...

, Lucknow

Lucknow

Lucknow is the capital city of Uttar Pradesh in India. Lucknow is the administrative headquarters of Lucknow District and Lucknow Division....

, Bhubaneswar

Bhubaneswar

Bhubaneswar is the capital of the Indian state of Orissa, officially Odisha. The city has a long history of over 2000 years starting with Chedi dynasty who had Sisupalgarh near present-day Bhubaneswar as their capital...

, and Kochi

Kochi (India)

Kochi , formerly Cochin, is a major port city on the west coast of India by the Arabian Sea. Kochi is part of the district of Ernakulam in the state of Kerala. Kochi is often called by the name Ernakulam, which refers to the western part of the mainland Kochi...

 - and reaches readers in over 1,000 towns and cities across India.

History

Started in 1975 in Kolkata by the Ananda Publishers

Ananda Publishers

Ananda Publishers is a large publishing group with headquarters in Kolkata. It publishes numerous Bengali books by many renowned authors. It has one of the largest stalls in the Kolkata Book Fair, and is often awarded a prize for its stall. Ananda Publishers is the division of ABP...

 group, Business Standard was hived off as a separate company in 1996.

It was then bought by Mumbai-based financial investors led by the Kotak Mahindra Bank

Kotak Mahindra Bank

The Kotak Mahindra Bank is a financial organization established in 1985 in India. It was previously known as Kotak Mahindra Finance Limited, a non-banking financial company. In February 2003, Kotak Mahindra Finance Ltd, the group's flagship company was given the license to carry on banking...

, after which began a phase of rapid expansion with the launch of new editions.

Personnel

T. N. Ninan was editor from 1993 to 2009, when he took up the editorship of The Economic Times

The Economic Times

The Economic Times is an English-language Indian daily newspaper published by the Bennett, Coleman & Co. Ltd.. The Economic Times was started in 1961. It is the most popular and widely read financial daily in India, read by more than 8 lakh people...

. In January 2010, Ninan became chairman and editorial director of BSL and was succeeded as editor of Business Standard by Dr Sanjaya Baru. He was the media advisor of Prime Minister Manmohan Singh. The paper which is India's second largest business daily employs around 200 business journalists, including A K Bhattacharya and Shyamal Majumdar.
In establishing a pedigree of strong financial journalism, Business Standard also publishes articles by Bimal Jalan

Bimal Jalan

Bimal Jalan is a former Governor of India's Reserve Bank anda nominated member of the Upper House of India's Parliament, the Rajya Sabha during 2003-2009.- Education and career :...

, former governor of the Reserve Bank of India

Reserve Bank of India

The Reserve Bank of India is the central banking institution of India and controls the monetary policy of the rupee as well as US$300.21 billion of currency reserves. The institution was established on 1 April 1935 during the British Raj in accordance with the provisions of the Reserve Bank of...

; Shankar Acharya

Shankar Acharya

Dr. Shankar Acharya is an Indian economist. He is currently Member Board of Governors and Honorary Professor at the ICRIER. Hi is also the Non-Executive Part-time Chairman of the Board of Directors of Kotak Mahindra Bank -Early life:...

, former chief economic advisor to the Government of India

Government of India

The Government of India, officially known as the Union Government, and also known as the Central Government, was established by the Constitution of India, and is the governing authority of the union of 28 states and seven union territories, collectively called the Republic of India...

; Deepak Lal

Deepak Lal

Deepak Lal is a British development economist of Indian origin who was once a junior member of India's diplomatic corps. Lal was born in Lahore in 1940. He graduated in History from Delhi University's St. Stephens College in 1959; later at Jesus College, Oxford he received the B.A. degree in...

, professor of economics, UCLA; Suman Bery, director-general, National Council of Applied Economic Research; Abheek Barua, chief economist of HDFC Bank

HDFC Bank

HDFC Bank Limited is a major Indian financial services company based in India, incorporated in August 1994, after the Reserve Bank of India allowed establishing private sector banks. The Bank was promoted by the Housing Development Finance Corporation, a premier housing finance company of India...

; Nitin Desai

Nitin Desai

Nitin Desai is an Indian economist. He was Under-Secretary-General for Economic and Social Affairs of the United Nations from 1997 to 2003.-Early life and academic career:...

, former chief economic advisor and former under-secretary general

Under-Secretary-General of the United Nations

An Under-Secretary-General of the United Nations is a senior official within the United Nations System, normally appointed by the General Assembly on the recommendation of the Secretary-General for a renewable term of four years....

 at the United Nations

United Nations

The United Nations is an international organization whose stated aims are facilitating cooperation in international law, international security, economic development, social progress, human rights, and achievement of world peace...

; Surjit Bhalla, chairman of OXUS

OXUS Development Network

OXUS Development Network is the result of the transfer of the Agency for Technical Cooperation and Development Microfinance activities in a dedicated organisation...

; Arvind Subramanian, professor at the Peterson Institute for International Economics; M. Govinda Rao, director of National Institute of Public Finance and Policy

National Institute of Public Finance and Policy

The National Institute of Public Finance and Policy is an Indian agency which conducts research on public finance and contributes in the process of policy-making relating to public finance. Located in Delhi, India near the Jawaharlal Nehru University. NIPFP was established in 1976 as an autonomous...

; AV Rajwade, foreign exchange consultant; and Arvind Singhal

Arvind singhal

Arvind Kumar Singhal is a columnist for Business Standard who regularly writes the column, Marketmind appearing on alternate Thursdays. The column has been in circulation for 7 years and focuses on the pulse of the market in India.Mr...

, chairman, Technopak Advisors.

Distribution and format

Business Standard sells 144,000 copies daily in English, mostly to the business and policy-making élite. The Hindi edition sells 53,000 copies daily.

ACNielsen

ACNielsen

ACNielsen is a global marketing research firm, with worldwide headquarters in New York City. Regional headquarters for North America are located in Schaumburg, Illinois. As of May 2010, it is part of The Nielsen Company.-History:...

's survey of the upper middle

Upper middle class

The upper middle class is a sociological concept referring to the social group constituted by higher-status members of the middle class. This is in contrast to the term "lower middle class", which is used for the group at the opposite end of the middle class stratum, and to the broader term "middle...

 and rich market in India places Business Standard next to The Economic Times in total readership.

The paper has a reputation for reliable reporting and responsible journalism, as well as for its stimulating page of analysis and editorial comment. It has pioneered the ranking of the wealthiest Indians (the Billionaire Club) and provides an automobile magazine

Automobile magazine

An automobile magazine is a magazine with news and reports on automobiles and the automobile industry. Automobile magazines may feature new car tests and comparisons, which describe advantages and disadvantages of similar models; future models speculations, confidential information and "spyshots"...

 as a free monthly supplement

Supplement (publishing)

A supplement is a publication that has a role secondary to that of another preceding or concurrent publication.A follow-on publication complements its predecessor, either by bringing it up-to-date , or by otherwise enhancing the predecessor's coverage of a particular topic or subject matter, as in...

.

In 2006, BSL began to produce a Sunday edition that is now published in four centres.

The Hindi edition was launched in February 2008 from seven centres stretching from Mumbai in the west, running across the Hindi Belt

Hindi belt

The Hindi Belt or Hindi Heartland is a loosely defined linguistic region in North and Central India where Hindi languages are widely spoken, either as primary or secondary languages....

, and to Kolkata in the east.

BSL also publishes various periodicals

Periodical publication

Periodical literature is a published work that appears in a new edition on a regular schedule. The most familiar examples are the newspaper, often published daily, or weekly; or the magazine, typically published weekly, monthly or as a quarterly...

, including BS Motoring, Indian Management and the Asian Management Review.

Electronic

The newspaper's website, business-standard.com, allows visitors to access the Business Standard e-paper, with a choice of editions. The Business Standard website receives 1.5 million unique user

Unique user

According to IFABC Global Web Standards, a unique user is "An IP address plus a further identifier. The term "unique visitor" may be used instead of "unique user" but both terms have essentially the same meaning...

s per month, the highest for any "stand alone" newspaper website in India.

In January 2010, it launched smartinvestor.in, an information-cum-trading website for those interested in the stock market.

External links

• Business Standard (English website)
• Business Standard (e-paper)
• Business Standard (Hindi website)