Campbell Alliance
Encyclopedia
Campbell Alliance is a specialized management consulting
Management consulting
Management consulting indicates both the industry and practice of helping organizations improve their performance primarily through the analysis of existing organizational problems and development of plans for improvement....

 firm that serves the pharmaceutical and biotechnology industry. The firm is privately owned and was founded in 1997 by John Campbell, a former executive of GlaxoWellcome, now GlaxoSmithKline
GlaxoSmithKline
GlaxoSmithKline plc is a global pharmaceutical, biologics, vaccines and consumer healthcare company headquartered in London, United Kingdom...

.

Headquartered in Raleigh
Raleigh, North Carolina
Raleigh is the capital and the second largest city in the state of North Carolina as well as the seat of Wake County. Raleigh is known as the "City of Oaks" for its many oak trees. According to the U.S. Census Bureau, the city's 2010 population was 403,892, over an area of , making Raleigh...

, North Carolina
North Carolina
North Carolina is a state located in the southeastern United States. The state borders South Carolina and Georgia to the south, Tennessee to the west and Virginia to the north. North Carolina contains 100 counties. Its capital is Raleigh, and its largest city is Charlotte...

, Campbell Alliance has 9 offices across the United States, each of which is located in a city that has a significant pharmaceutical or biotech industry presence:
  • Atlanta
  • Boston
    Boston
    Boston is the capital of and largest city in Massachusetts, and is one of the oldest cities in the United States. The largest city in New England, Boston is regarded as the unofficial "Capital of New England" for its economic and cultural impact on the entire New England region. The city proper had...

  • Chicago
    Chicago
    Chicago is the largest city in the US state of Illinois. With nearly 2.7 million residents, it is the most populous city in the Midwestern United States and the third most populous in the US, after New York City and Los Angeles...

  • Los Angeles
    Los Ángeles
    Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...

  • New York
    New York City
    New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

  • Parsippany
  • Philadelphia
  • Raleigh
    Raleigh, North Carolina
    Raleigh is the capital and the second largest city in the state of North Carolina as well as the seat of Wake County. Raleigh is known as the "City of Oaks" for its many oak trees. According to the U.S. Census Bureau, the city's 2010 population was 403,892, over an area of , making Raleigh...

  • San Francisco

Organization

The firm is organized into seven practice areas, each of which is a specialized team providing consulting services to a specific function within the pharmaceutical and biotech industry. Each practice area is led by a vice president or senior vice president-level executive, who has profit and loss responsibility for the practice.

Consulting team members at Campbell Alliance are assigned to a practice area on the basis of their work experience, interests, and specific areas of expertise. The firm’s practice areas include:
  • Brand Management: New product planning, commercial strategy development, product launch planning and management, in-line brand strategy and planning, and commercial capability design and development
  • Business Development: Corporate and business development strategy, licensing opportunity evaluation, and transaction support
  • Clinical Development: Organizational design and operations improvement in clinical development
  • Managed Markets: Pharmaceutical pricing, reimbursement and access strategy
  • Medical Affairs: Organizational and product-focused consulting in medical affairs
  • Trade and Distribution: Pharmaceutical trade, distribution, and specialty pharmacy strategy
  • Sales: Sales strategy development and sales training

Clients

The firm’s clients include most of world’s top 50 pharmaceutical companies, as well as a range of emerging and midsize firms. The firm is typically engaged by director or vice president-level clients who lead functional areas served by Campbell Alliance’s practice areas. The firm is also engaged by C-level executives when their consulting needs cut across multiple functions or are related to issues of strategic importance at the corporate level. The firm primarily serves clients throughout the United States and Europe.

Recognition

  • Fast 50 Company (Triangle Business Journal): Eight consecutive listings on the annual Fast 50 ranking of the 50 fastest-growing private companies based in the Research Triangle Park
    Research Triangle Park
    The Research Triangle Park is a research park in the United States. It is located near Durham, Raleigh, and Chapel Hill, in the Research Triangle region of North Carolina...

    (RTP) region of North Carolina, 2002-2009
  • Best Places to Work (Triangle Business Journal): Ranked as one of the best places to work in the RTP region of North Carolina, 2007 and 2008
  • Inc. 500 (Inc. Magazine): Ranked No. 171 on Inc. Magazine’s list of the fastest-growing private companies in the US, 2003
  • Inc. 5000 (Inc. Magazine): Listed on the Inc. 5000 list of the fastest-growing private companies in the United States, 2007
  • Finalist, American Business Awards 2004: Best Overall Company (Up to 100 Employees category)
  • Ernst & Young Entrepreneur of the Year (EOY) Awards: John Campbell named EOY Award Finalist, Carolinas Region, 2003, 2004, and 2005. EOY Award Winner, Health Sciences Category, Carolinas Region, 2006.

Subsidiary: The Pharmaceutical Institute

Campbell Alliance has one wholly owned subsidiary, the Pharmaceutical Institute, also based in Raleigh, NC. The Pharmaceutical Institute develops training and educational resources for professionals working in the pharmaceutical and biotech industry. The firm offers a range of e-courses on various business aspects related to the industry, as well as medical and science-oriented e-courses on major therapeutic areas. The firm also develops custom courses and training programs for its clients.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
x
OK