Campus Hoopla was a game show that ran on the NBC Television network from December 27, 1946 until its cancellation in 1947. The show was centered around a group of teenagers in a soda shop

Soda shop

A Soda shop, also often known as a Malt shop, is a business akin to an ice cream parlor and a drugstore soda fountain. Interiors were often furnished with a large mirror behind a marble counter with gooseneck spouts, plus spinning stools, round marble-topped tables and wireframe sweetheart...

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Cast

• Bob Stanton
  Bob Haymes
  Robert Haymes , also known under the stage names Robert Stanton and Bob Stanton, was an American singer, songwriter, actor and radio and television host. He is best remembered today for co-writing the song "That's All", considered part of the Great American Songbook...
  
   - Host
• Eva Marie Saint
  Eva Marie Saint
  Eva Marie Saint is an American actress who has starred in films, on Broadway, and on television in a career spanning seven decades. She won an Academy Award for Best Supporting Actress for her performance in the drama film On the Waterfront , and later starred in the thriller film North by...
  
   - Commercial Spokeswoman

Episode segments of live TV broadcasts (video and audio) of Campus Hoopla dating from 1947 exist in the Hubert Chain Collection of the earliest kinescopes still in existence, as preserved in the Library of Congress

Library of Congress

The Library of Congress is the research library of the United States Congress, de facto national library of the United States, and the oldest federal cultural institution in the United States. Located in three buildings in Washington, D.C., it is the largest library in the world by shelf space and...

(Moving Image Collection). Audio recordings of live TV broadcasts of this show are also on file at the Library of Congress from 1946 - 47 period, as recorded from WNBT-TV in NY (NBC original flagship station in NYC, today's WNBC-TV). Eva Marie Saint, the cheerleader who did live Keds sneakers commercials on this program, also talks about her performance on this early TV show along with photos in 1947 and 1949 issues of Life Magazine. The show was sponsored by U.S. Rubber (makers of Keds). Billboard reviews from 1946 - 47 pan the show as example of TV mediocrity, but it had a loyal following on early TV.