Century 21 Real Estate
Encyclopedia
Century 21 Real Estate LLC is a real estate
Real estate
In general use, esp. North American, 'real estate' is taken to mean "Property consisting of land and the buildings on it, along with its natural resources such as crops, minerals, or water; immovable property of this nature; an interest vested in this; an item of real property; buildings or...

 agent franchise
Franchising
Franchising is the practice of using another firm's successful business model. The word 'franchise' is of anglo-French derivation - from franc- meaning free, and is used both as a noun and as a verb....

 company founded in 1971. The Century 21 System consists of over 8,000 independently owned and operated offices. Other examples of such a system are Coldwell Banker
Coldwell Banker
Coldwell Banker is a large real estate franchise founded in 1906 in San Francisco.Coldwell Banker has an international presence, with offices on six continents, 46 countries and territories...

, Engel & Völkers
Engel & Völkers
Engel & Völkers International GmbH is a privately owned German company, that via a series of franchised offices provides services related to real estate transactions.-History:Engel & Völkers was founded in 1977 Hamburg....

, ERA Real Estate, ...
Century 21 has offices in more than 73 countries and territories. Century 21's consumer website, Century21.com, is the fifth most visited real estate website on the Internet as of March 2009.

The company is owned by Realogy
Realogy
Realogy is a privately owned company that provides real estate and relocation services. It owns and franchises several of the industry's leading real estate brands and brokerages...

, which also owns Coldwell Banker
Coldwell Banker
Coldwell Banker is a large real estate franchise founded in 1906 in San Francisco.Coldwell Banker has an international presence, with offices on six continents, 46 countries and territories...

, Corcoran Real Estate, Sotheby's International Realty
Sotheby's International Realty
Sotheby’s International Realty is a luxury real estate brokerage agency that offers a collection of luxury homes, estates and properties for sale throughout the world. It is owned by parent company Realogy, which was spun off in July 2006 from former parent company Cendant. Sotheby’s has real...

, Better Homes and Gardens Real Estate
Better Homes and Gardens Real Estate
Better Homes and Gardens Real Estate LLC is an international real estate company which began operations in July 2008. In October 2007, Realogy Corporation entered a 50-year agreement to license the Better Homes and Gardens brand from Meredith Corporation...

 and ERA Real Estate. Century 21 Real Estate is headquartered in Parsippany, New Jersey.

History

Century 21 was founded in 1971 by Art Bartlett, Walter Barrett, and Marsh Fisher, two real estate agents in Orange County
Orange County, California
Orange County is a county in the U.S. state of California. Its county seat is Santa Ana. As of the 2010 census, its population was 3,010,232, up from 2,846,293 at the 2000 census, making it the third most populous county in California, behind Los Angeles County and San Diego County...

, California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

. Here Bartlett talks about how they decided on the name:
The company went public in 1977, and was bought out by Metropolitan Life Insurance in 1984. In 1995, the company became part of HFS, the precursor of Cendant, under the leadership of Robert W. Pittman, creator of MTV. Cendant spun off in 2006, and Century 21 Real Estate LLC now operates under its real estate franchise branch, Realogy.

In 2009 Century 21 Real Estate LLC announced its decision to transition its television advertising to additional online advertising, including media spend in the following categories in 2009: display, search engine marketing and partnerships with real estate listing Web sites.

Notable Figures

  • In the late 1990s, Century 21's president was Robert W. Pittman
    Robert W. Pittman
    Robert Warren "Bob" Pittman , is an American businessman and the founder of MTV. On October 2, 2011, Pittman was named CEO of Clear Channel Media Holdings, Inc.. Pittman has also been the CEO of MTV Networks, AOL, Six Flags Theme Parks, Quantum Media, Century 21 Real Estate and Time Warner...

    , creator of MTV and former CEO of AOL and later of Time Warner.
  • Stacy Carter
    Stacy Carter
    Stacy Carter , better known as Miss Kitty or The Kat, is an American former professional wrestling valet.During her tenure in the World Wrestling Federation, she held the Women's Championship once, although she was not a trained wrestler...

    , known as The Kat - professional wrestler worked in the field of real estate in Lee County, Florida
    Lee County, Florida
    Lee County is a county located in the U.S. state of Florida. Located in southwest Florida, the principal cities in the county are Fort Myers and Cape Coral...

     for Century 21 for some time after her divorce from Jerry Lawler.

See also

  • Real estate
    Real estate
    In general use, esp. North American, 'real estate' is taken to mean "Property consisting of land and the buildings on it, along with its natural resources such as crops, minerals, or water; immovable property of this nature; an interest vested in this; an item of real property; buildings or...

  • Real estate agent
  • Real estate broker
    Real estate broker
    A real estate broker, real estate agent or realtor is a party who acts as an intermediary between sellers and buyers of real estate/real property and attempts to find sellers who wish to sell and buyers who wish to buy...

  • Real estate trends
    Real estate trends
    Real estate trends is a generic term used to describe any consistent pattern or change in the general direction of the real estate industry which, over the course of time, causes a statistically noticeable change...

  • Realtor
    National Association of Realtors
    The National Association of Realtors , whose members are known as Realtors, is North America's largest trade association. representing over 1.2 million members , including NAR's institutes, societies, and councils, involved in all aspects of the residential and commercial real estate industries...


External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
x
OK