Chef Tony
Encyclopedia
Anthony "Chef Tony" Notaro is a successful infomercial
pitchman. Since his beginnings in the 1970s, he has risen to become one of the most successful infomercial hosts in history.
with a highly curved edge) and the Chop and Scoop (resembles a Chinese cleaver
). Reports vary on the quality of the knives; common complaints are that they rust easily and dull quickly, though reviewers have praised the Rock and Chop in particular. During some ads for the Miracle Blade set, he is shown throwing a pineapple
in the air and cutting it in two with a Miracle Blade knife.
Tony also endorses the Ultimate Chopper
(in an infomercial
co-hosted by Jenilee Harrison
) with 750 watt
s of "mega-power" that, on TV, has the power to powderize concrete
. He also endorses Smartware bakeware, which is made of non-stick "Temperflex" silicone
.
Tony has promoted the following products:
Infomercial
Infomercials are direct response television commercials which generally include a phone number or website. There are long-form infomercials, which are typically between 15 and 30 minutes in length, and short-form infomercials, which are typically 30 seconds to 120 seconds in length. Infomercials...
pitchman. Since his beginnings in the 1970s, he has risen to become one of the most successful infomercial hosts in history.
Products
He is most noted for selling the patented Miracle Blades. "Over 12 million Miracle Blade knives have been sold since 1989". claims the website, but relevant statistical evidence is not given that supports this claim as versions of the Miracle Blade have been around since the 1970s. These are stamped-blade knives with curved handles designed to allow greater clearance for the fingers beneath the handle. They are sold in sets only, with the main culinary blades being the Rock and Chop (resembles a santokuSantoku
The Santoku hōchō or Bunka hōchō is a general-purpose kitchen knife originating in Japan. Its blade is typically between long, and has a flat edge and a sheepsfoot blade that curves in an angle approaching 60 degrees at the point. The top of the santoku's handle is in line with the top of the...
with a highly curved edge) and the Chop and Scoop (resembles a Chinese cleaver
Cleaver (knife)
A cleaver is a large knife that varies in its shape but usually resembles a rectangular-bladed hatchet. It is used mostly for hacking through bones as a kitchen knife or butcher knife, and can also be used for crushing via its broad side, typically garlic....
). Reports vary on the quality of the knives; common complaints are that they rust easily and dull quickly, though reviewers have praised the Rock and Chop in particular. During some ads for the Miracle Blade set, he is shown throwing a pineapple
Pineapple
Pineapple is the common name for a tropical plant and its edible fruit, which is actually a multiple fruit consisting of coalesced berries. It was given the name pineapple due to its resemblance to a pine cone. The pineapple is by far the most economically important plant in the Bromeliaceae...
in the air and cutting it in two with a Miracle Blade knife.
Tony also endorses the Ultimate Chopper
Ultimate Chopper
The Ultimate Chopper was a kitchen appliance, mainly advertised on television in the form of an As seen on TV 30 minute infomercial, and sold on-line.-What It Does:...
(in an infomercial
Infomercial
Infomercials are direct response television commercials which generally include a phone number or website. There are long-form infomercials, which are typically between 15 and 30 minutes in length, and short-form infomercials, which are typically 30 seconds to 120 seconds in length. Infomercials...
co-hosted by Jenilee Harrison
Jenilee Harrison
Jenilee Harrison is an American actress possibly best known for her role as replacement blonde roommate Cindy Snow on the hit sitcom Three's Company from 1980–1982 and Jamie Ewing in Dallas from 1984–1986.- Early years :...
) with 750 watt
Watt
The watt is a derived unit of power in the International System of Units , named after the Scottish engineer James Watt . The unit, defined as one joule per second, measures the rate of energy conversion.-Definition:...
s of "mega-power" that, on TV, has the power to powderize concrete
Concrete
Concrete is a composite construction material, composed of cement and other cementitious materials such as fly ash and slag cement, aggregate , water and chemical admixtures.The word concrete comes from the Latin word...
. He also endorses Smartware bakeware, which is made of non-stick "Temperflex" silicone
Silicone
Silicones are inert, synthetic compounds with a variety of forms and uses. Typically heat-resistant and rubber-like, they are used in sealants, adhesives, lubricants, medical applications , cookware, and insulation....
.
Tony has promoted the following products:
- Chef Tony's Ultimate Series V
- County Fair Funnel Cake Kit
- Brown & Crisp Microwave Cooking Bags
- My Rotisserie
- Smartware
- Mighty Pro Grill
- Miracle Blade III
- Samurai Speed Peeler
- SmartLidz
- Ultimate ChopperUltimate ChopperThe Ultimate Chopper was a kitchen appliance, mainly advertised on television in the form of an As seen on TV 30 minute infomercial, and sold on-line.-What It Does:...
- TastiWave