Chester’s International, based in Birmingham, Alabama

Birmingham, Alabama

Birmingham is the largest city in Alabama. The city is the county seat of Jefferson County. According to the 2010 United States Census, Birmingham had a population of 212,237. The Birmingham-Hoover Metropolitan Area, in estimate by the U.S...

, is the fifth-largest fried chicken

Fried chicken

Fried chicken is a dish consisting of chicken pieces usually from broiler chickens which have been floured or battered and then pan fried, deep fried, or pressure fried. The breading adds a crisp coating or crust to the exterior...

 quick-service restaurant

Fast food

Fast food is the term given to food that can be prepared and served very quickly. While any meal with low preparation time can be considered to be fast food, typically the term refers to food sold in a restaurant or store with preheated or precooked ingredients, and served to the customer in a...

 in the U.S. with more than 1,800 locations and operations in the U.S. and Puerto Rico

Puerto Rico

Puerto Rico , officially the Commonwealth of Puerto Rico , is an unincorporated territory of the United States, located in the northeastern Caribbean, east of the Dominican Republic and west of both the United States Virgin Islands and the British Virgin Islands.Puerto Rico comprises an...

, the Caribbean

Caribbean

The Caribbean is a crescent-shaped group of islands more than 2,000 miles long separating the Gulf of Mexico and the Caribbean Sea, to the west and south, from the Atlantic Ocean, to the east and north...

, Central America

Central America

Central America is the central geographic region of the Americas. It is the southernmost, isthmian portion of the North American continent, which connects with South America on the southeast. When considered part of the unified continental model, it is considered a subcontinent...

, Europe

Europe

Europe is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...

, and Canada

Canada

Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

.

W.O. Giles founded Chester’s in October 1965 and adopted Chester the Chicken as the emerging foodservice company’s mascot

Mascot

The term mascot – defined as a term for any person, animal, or object thought to bring luck – colloquially includes anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name...

, named for the Chester Goode character on Gunsmoke

Gunsmoke

Gunsmoke is an American radio and television Western drama series created by director Norman MacDonnell and writer John Meston. The stories take place in and around Dodge City, Kansas, during the settlement of the American West....

, a favorite TV show of Giles.

Today, Chester’s is predominately found as a foodservice offering in convenience store

Convenience store

A convenience store, corner store, corner shop, commonly called a bodega in Spanish-speaking areas of the United States, is a small store or shop in a built up area that stocks a range of everyday items such as groceries, toiletries, alcoholic and soft drinks, and may also offer money order and...

s and travel plaza

Plaza

Plaza is a Spanish word related to "field" which describes an open urban public space, such as a city square. All through Spanish America, the plaza mayor of each center of administration held three closely related institutions: the cathedral, the cabildo or administrative center, which might be...

s across the country, such as Pilot Flying J, Love's Travel Stops & Country Stores

Love's Travel Stops & Country Stores

Love’s Travel Stops & Country Stores is a chain of more than 200 truck stop and convenience stores located in more than 30 states.- History :...

, and TravelCenters of America

TravelCenters of America

TravelCenters of America is the largest "full service" truck stop chain in North America. The majority of customers are professional truck drivers. The corporate headquarters is located in Westlake, Ohio, a suburb of Cleveland...

. Many such locations are cobranded with Subway

Subway (restaurant)

Subway is an American restaurant franchise that primarily sells submarine sandwiches and salads. It is owned and operated by Doctor's Associates, Inc. . Subway is one of the fastest growing franchises in the world with 35,519 restaurants in 98 countries and territories as of October 25th, 2011...

, though this is strictly with the franchisee; Doctor's Associates, Inc. (the parent company of Subway) has no corporate ties with Chester's International.

The company began franchising its concept in July 2004 and has grown to in-line locations in shopping plazas and mall food court

Food court

A food court is generally an indoor plaza or common area within a facility that is contiguous with the counters of multiple food vendors and provides a common area for self-serve dining. Food courts may be found in shopping malls and airports, and in various regions may be a standalone development...

s.

External links

• Chester's International