Cholla Slab
Encyclopedia
Cholla Slab is a geometric slab-serif variant of a larger typeface family called Cholla designed by Sibylle Hagmann in the period 1998–1999 for the Art Center College of Design
. Cholla is licensed by the Emigre
foundry. The typeface is named for a group of cactus species indigenous to the Mojave desert.
The family is distinct for maintaining a highly unified design across weights and the serif and sans serif variants while allowing for a wide range of variation in form and counter-form across the family. Similarities in structure can be found with the 1930 Berthold foundry typeface City
.
The typeface family has been awarded by both the Type Directors Club of New York and the Association Typographique Internationale
(ATypI).
Art Center College of Design
Art Center College of Design is a private college located in Pasadena, California, and was cited by BusinessWeek as one of the 60 best design schools in the world. The college’s industrial design program is consistently ranked number one by both DesignIntelligence and U.S...
. Cholla is licensed by the Emigre
Emigre
Emigre, also known as Emigre Graphics, is a digital type foundry, publisher and distributor of graphic design centered information based in Berkeley, California, that was founded in 1984 by husband-and-wife team Rudy VanderLans and Zuzana Licko. The type foundry also published Emigre magazine...
foundry. The typeface is named for a group of cactus species indigenous to the Mojave desert.
The family is distinct for maintaining a highly unified design across weights and the serif and sans serif variants while allowing for a wide range of variation in form and counter-form across the family. Similarities in structure can be found with the 1930 Berthold foundry typeface City
City (typeface)
City is a slab serif typeface designed by Georg Trump , and released in 1930 by the Berthold type foundry in Berlin, Germany. Though classified as a slab serif, City displays a strong modernist influence in its geometric structure of right angles and opposing round corners. The typeface takes...
.
The typeface family has been awarded by both the Type Directors Club of New York and the Association Typographique Internationale
ATypI
The ATypI or the Association Typographique Internationale is an international non-profit organisation dedicated to typography.-The organisation:...
(ATypI).