Consuelo Salgar Jaramillo (September 30, 1928 — October 1, 2002) was a Colombia

Colombia

Colombia, officially the Republic of Colombia , is a unitary constitutional republic comprising thirty-two departments. The country is located in northwestern South America, bordered to the east by Venezuela and Brazil; to the south by Ecuador and Peru; to the north by the Caribbean Sea; to the...

n journalist

Journalist

A journalist collects and distributes news and other information. A journalist's work is referred to as journalism.A reporter is a type of journalist who researchs, writes, and reports on information to be presented in mass media, including print media , electronic media , and digital media A...

, advertising executive

Advertising

Advertising is a form of communication used to persuade an audience to take some action with respect to products, ideas, or services. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common...

, media entrepreneur, and politician

Politician

A politician, political leader, or political figure is an individual who is involved in influencing public policy and decision making...

.

Ms. Salgar studied in England

England

England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...

 and the United States

United States

The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. She joined McCann Erickson

McCann Erickson

McCann Erickson is a global advertising agency network, with offices in more than 130 countries. McCann is a subsidiary of the Interpublic Group of Companies, one of the four large holding companies in the advertising industry....

 and later established Publicidad Técnica, her own advertising agency

Advertising agency

An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services...

. She directed Ella, él y alguien más, a television sitcom. She worked for Semana magazine and went on to found Flash magazine. In 1966, she won a bid for the first privately owned television channel

Television channel

A television channel is a physical or virtual channel over which a television station or television network is distributed. For example, in North America, "channel 2" refers to the broadcast or cable band of 54 to 60 MHz, with carrier frequencies of 55.25 MHz for NTSC analog video and...

 in Colombia, Teletigre

Teletigre

Teletigre, also known as TV-9 Bogotá, was Colombia's first private television channel, owned by journalist and politician Consuelo Salgar de Montejo, who won a state bid against Caracol TV, RTI Colombia, and Producciones Punch....

 (TV-9 Bogotá), which lasted 5 years until the newly elected government decided not to renew its license. Ms. Salgar founded four newspapers: El Periódico, El Matutino, El Caleño, and El Bogotano

El Bogotano

El Bogotano was a Colombian tabloid evening daily newspaper, founded in 1973 by Consuelo Salgar de Montejo.Despite its sensationalism, El Bogotano was also known for denouncing several political scandals in the 1970s, including a corruption case involving President Alfonso López Michelsen.It was...

.

As a politician, she founded the Liberal Independent Movement (MIL), a dissident faction of the Colombian Liberal Party

Colombian Liberal Party

The Colombian Liberal Party is a center-left party in Colombia that adheres to social democracy and social liberalism.The Party was founded in 1848 and, together with the Colombian Conservative Party, subsequently became one of the two main political forces in the country for over a century.After...

 which would join the Frente Unido por el Pueblo coalition with left-wing MOIR

Revolutionary Independent Labour Movement

The Revolutionary Independent Labour Movement , or MOIR, is a left-wing party in Colombia, that was born in 1970. Francisco Mosquera was the founder and ideological leader of MOIR. In August 1994 his dies, after which Hector Valencia became the Secretary General of the party...

 and populist ANAPO. Ms Salgar was a senator

Senate of Colombia

The Senate of the Republic of Colombia is the upper house of the Congress of Colombia, with the lower house being the Chamber of Representatives of Colombia...

, a Representative

Chamber of Representatives of Colombia

The Chamber of Representatives is the lower house of the Congress of Colombia.The Chamber has 166 elected members for four-year terms.-How the Chamber is elected:...

 of the House, a deputy for Cundinamarca Assembly, and president of Bogotá's city council.

Ms. Salgar was an outspoken opponent of President Julio César Turbay Ayala

Julio César Turbay Ayala

Julio César Turbay Ayala was a Colombian politician, member of the Colombian Liberal Party, elected president of the Senate of Colombia and and, was president of Colombia from 1978 to 1982.- Biographic data :...

's Security Statute. During Mr. Turbay's term, she was arrested and sentenced to one year of imprisonment by a military judge on 7 November 1979, for allegedly selling a gun. She would be released 3 months later. Ms Salgar brought the case to the United Nations Human Rights Committee.

Personal life

Ms. Salgar married fellow advertising executive Leopoldo Montejo Peñaredonda. She died of liver cancer in Miami.

She had five children: Leopoldo Montejo, Jr., a renowned medical doctor that graduated from Harvard University

Harvard University

Harvard University is a private Ivy League university located in Cambridge, Massachusetts, United States, established in 1636 by the Massachusetts legislature. Harvard is the oldest institution of higher learning in the United States and the first corporation chartered in the country...

, who is currently an associate professor of Stanford University

Stanford University

The Leland Stanford Junior University, commonly referred to as Stanford University or Stanford, is a private research university on an campus located near Palo Alto, California. It is situated in the northwestern Santa Clara Valley on the San Francisco Peninsula, approximately northwest of San...

; Patricia Montejo, a businesswoman in Bogotá, Colombia; Mauricio Montejo, a businessman residing in Florida

Florida

Florida is a state in the southeastern United States, located on the nation's Atlantic and Gulf coasts. It is bordered to the west by the Gulf of Mexico, to the north by Alabama and Georgia and to the east by the Atlantic Ocean. With a population of 18,801,310 as measured by the 2010 census, it...

; Andrés Montejo, an attorney

Lawyer

A lawyer, according to Black's Law Dictionary, is "a person learned in the law; as an attorney, counsel or solicitor; a person who is practicing law." Law is the system of rules of conduct established by the sovereign government of a society to correct wrongs, maintain the stability of political...

 who has been admitted to the Bars of D.C. and Florida; and Felipe Montejo, an attorney in New York City

New York City

New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

.