Consumer Priority Service is an international provider of repair services and extended warranty

Extended warranty

An extended warranty, sometimes called a service agreement, a service contract, or a maintenance agreement, is a prolonged warranty offered to consumers. The extended warranty may be offered by the warranty administrator, the retailer or the manufacturer. Extended warranties cost extra and for a...

 solutions for the consumer electronics

Consumer electronics

Consumer electronics are electronic equipment intended for everyday use, most often in entertainment, communications and office productivity. Radio broadcasting in the early 20th century brought the first major consumer product, the broadcast receiver...

 and appliance

Appliance

Appliance may refer to:* Home appliance, household machines, using electricity or some other energy input** Small appliances** Major appliances...

 industries. Corporate headquarters are located in Kings County, New York with regional offices in Newark, NJ

Newark, New Jersey

Newark is the largest city in the American state of New Jersey, and the seat of Essex County. As of the 2010 United States Census, Newark had a population of 277,140, maintaining its status as the largest municipality in New Jersey. It is the 68th largest city in the U.S...

 and Florida

Florida

Florida is a state in the southeastern United States, located on the nation's Atlantic and Gulf coasts. It is bordered to the west by the Gulf of Mexico, to the north by Alabama and Georgia and to the east by the Atlantic Ocean. With a population of 18,801,310 as measured by the 2010 census, it...

. Additional divisions hosted by the company include product technical support, national call centers and marketing

Marketing

Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...

 departments.

In 2010 the company was featured at the International Consumer Electronics Show (CES) in Las Vegas

Las Vegas metropolitan area

The Las Vegas Valley is the heart of the Las Vegas-Paradise, NV MSA also known as the Las Vegas–Paradise–Henderson MSA which includes all of Clark County, Nevada, and is a metropolitan area in the southern part of the U.S. state of Nevada. The Valley is defined by the Las Vegas Valley landform, a ...

 as part of an industry awareness collective that raised points about consumer electronics and the average lifetime and failure rate of many of today's more prominent gadget

Gadget

A gadget is a small technological object that has a particular function, but is often thought of as a novelty. Gadgets are invariably considered to be more unusually or cleverly designed than normal technological objects at the time of their invention...

s.

History

Consumer Priority Service originally started as a regional repair center servicing the NY tri-state area. It evolved into a warranty provider by subcontracting repair work to servicers outside of the company's coverage area. The primary coverage categories include consumer electronics, appliances, computer

Computer

A computer is a programmable machine designed to sequentially and automatically carry out a sequence of arithmetic or logical operations. The particular sequence of operations can be changed readily, allowing the computer to solve more than one kind of problem...

s and related industries.

The extended warranty division sells service plan

Service plan

A service plan is a contract to purchasers of products for an additional fee. While service plans resemble extended warranties, there are several important differences between the two, often cited by retailers that sell them.-Differences from warranties:...

s to manufacturers, retailers, dealers and distributors.