Cotton On
Encyclopedia
Cotton On is an Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

n retail chain operating in Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

, New Zealand
New Zealand
New Zealand is an island country in the south-western Pacific Ocean comprising two main landmasses and numerous smaller islands. The country is situated some east of Australia across the Tasman Sea, and roughly south of the Pacific island nations of New Caledonia, Fiji, and Tonga...

, Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

, Malaysia, Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...

, United Arab Emirates
United Arab Emirates
The United Arab Emirates, abbreviated as the UAE, or shortened to "the Emirates", is a state situated in the southeast of the Arabian Peninsula in Western Asia on the Persian Gulf, bordering Oman, and Saudi Arabia, and sharing sea borders with Iraq, Kuwait, Bahrain, Qatar, and Iran.The UAE is a...

, Germany
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...

, South Africa
South Africa
The Republic of South Africa is a country in southern Africa. Located at the southern tip of Africa, it is divided into nine provinces, with of coastline on the Atlantic and Indian oceans...

 and the United States.

History

Cotton On was founded in 1991, with the first store being opened in Geelong, Australia. As of 2010, the Cotton On chain has over 700 stores worldwide.

It has over 800 stores in seven countries and as of 2011 employed around 5,500 people.

The design team in the company’s Australian office controls the steps of production from merchandise planning to establishing specifications, and production is outsourced to approximately 150 factories in Europe and Asia. These facilities are used for horizontal division of labor rather than being integrated.

The company was established in 1991 by Nigel Austin in Geelong, Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

, at the time it only sold women's clothing. . The original Cotton On offer has expanded to successfully branch into intimates, sleepwear and activewear with Cotton On Body; children’s fashion with Cotton On Kids, footwear with Rubi shoes; and gifts and stationery with Typo.

Brands

Cotton On also operates under the brand names Cotton On Body (women's lingerie and sleepwear), Cotton On Kids, Rubi Shoes, Factorie, T-Bar and Typo (stationery).

The company worldwide

Number of stores as of 2 August 2011

Africa:* (2)

Asia: (3) (75) (48) (8)

Middle East:* (2)

Europe: (3)
North America: (90)

Oceania: (650) (225)

South America:
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