Creep is a problem in project management

Project management

Project management is the discipline of planning, organizing, securing, and managing resources to achieve specific goals. A project is a temporary endeavor with a defined beginning and end , undertaken to meet unique goals and objectives, typically to bring about beneficial change or added value...

 where the initial objectives of the project are jeopardized by a gradual increase in overall objectives as the project progresses.

The need to achieve the new objectives can overwhelm the capacity of the resources allocated to the project resulting in the project missing deadlines

Time limit

A time limit or deadline is a narrow field of time, or particular point in time, by which an objective or task must be accomplished.In project management, deadlines are most often associated with milestone goals....

, budget

Budget

A budget is a financial plan and a list of all planned expenses and revenues. It is a plan for saving, borrowing and spending. A budget is an important concept in microeconomics, which uses a budget line to illustrate the trade-offs between two or more goods...

s or failing completely.