Damart
Encyclopedia
Damart is a French company which specialises in clothing. Established in 1953 the brand became a household name in France and the UK. Although the brand specialises in a material called Thermolactyl, known for its insulation qualities, the label has expanded to include fashion items for the senior's
market.
, one in Bingley
(HQ), and one in Steeton (warehouse). There is also one located in Earby
(mailings distribution centre). Earby shut in 2009 and all mailings are done from Steeton.
There are also two Damart shops: in Bingley and Southport
.
The Southend shop closed in Summer 2011.
's stars wear items from Damart's range when filming in order to keep out the cold conditions presented by the streets of Weatherfield. Damart also provides much of the wardrobe for some of the soap's actors including Maggie Jones (Blanche Hunt
) and Anne Kirkbride
(Deirdre Barlow
).
and has since raised £82,000 for breast cancer awareness
through sales of its limited edition pink vest. The Pink Vest campaign has seen a publicity contribution from a number of stars over the years, the most recent being Alison King
, Coronation Street
's Carla Connor
.
Senior citizen
Senior citizen is a common polite designation for an elderly person in both UK and US English, and it implies or means that the person is retired. This in turn implies or in fact means that the person is over the retirement age, which varies according to country. Synonyms include pensioner in UK...
market.
Damart Brand
Damart is the most well known brand of a company, now called Damartex, which originated in France in 1953. It was founded by the Despature brothers and primarily manufactured thermal clothing using Thermolactyl fibre. Today the Damartex group employs around 4,000 people worldwide, with around 650 of these in the UK. In 1976, Damart went public being listed on the Paris Stock Exchange. In 2003 Damart celebrated its 50th anniversary, with 130 stores across Europe and an active customer base of 10 million.In the UK
In the UK, Damart has three offices. Two of these are located in West YorkshireWest Yorkshire
West Yorkshire is a metropolitan county within the Yorkshire and the Humber region of England with a population of 2.2 million. West Yorkshire came into existence as a metropolitan county in 1974 after the passage of the Local Government Act 1972....
, one in Bingley
Bingley
Bingley is a market town in the metropolitan borough of the City of Bradford, in West Yorkshire, England. It is situated on the River Aire and the Leeds and Liverpool Canal...
(HQ), and one in Steeton (warehouse). There is also one located in Earby
Earby
Earby is a small town and civil parish within the Borough of Pendle in Lancashire, England. It is north of Colne, from Skipton, and from Burnley. The parish had a population of 4,348 recorded in the 2001 census,...
(mailings distribution centre). Earby shut in 2009 and all mailings are done from Steeton.
There are also two Damart shops: in Bingley and Southport
Southport
Southport is a seaside town in the Metropolitan Borough of Sefton in Merseyside, England. During the 2001 census Southport was recorded as having a population of 90,336, making it the eleventh most populous settlement in North West England...
.
The Southend shop closed in Summer 2011.
Coronation Street
Many of Coronation StreetCoronation Street
Coronation Street is a British soap opera set in Weatherfield, a fictional town in Greater Manchester based on Salford. Created by Tony Warren, Coronation Street was first broadcast on 9 December 1960...
's stars wear items from Damart's range when filming in order to keep out the cold conditions presented by the streets of Weatherfield. Damart also provides much of the wardrobe for some of the soap's actors including Maggie Jones (Blanche Hunt
Blanche Hunt
Blanche Hunt is a fictional character from the ITV soap opera Coronation Street. She was originally played by Patricia Cutts; however, the actress committed suicide after appearing in just two episodes in 1974. Maggie Jones took over the role, playing Blanche in over 830 episodes between 1974 and...
) and Anne Kirkbride
Anne Kirkbride
Anne Kirkbride is an English actress, best known for her long-running role as Deirdre Barlow in Coronation Street which she has played for thirty-nine years.-Coronation Street:...
(Deirdre Barlow
Deirdre Barlow
Deirdre Anne Barlow is a long-standing fictional character in the UK television ITV Granada soap opera, Coronation Street...
).
Breast cancer awareness
In 2002, Damart entered into partnership with the Breast Cancer CampaignBreast Cancer Campaign
Breast Cancer Campaign is a breast cancer research charity based in the United Kingdom.The charity's mission is to "beat breast cancer by funding innovative world-class research to understand how breast cancer develops, leading to improved diagnosis, treatment and cure." According to its website,...
and has since raised £82,000 for breast cancer awareness
Breast cancer awareness
Breast cancer awareness is an effort to raise awareness of breast cancer and reduce the disease's stigma by educating people about its symptoms and treatment options...
through sales of its limited edition pink vest. The Pink Vest campaign has seen a publicity contribution from a number of stars over the years, the most recent being Alison King
Alison King
Alison King is an English actress. She has had major television roles as Lynda Block in the Sky One television series Dream Team, and as Carla Connor in Coronation Street since 2006.- Early life and education :...
, Coronation Street
Coronation Street
Coronation Street is a British soap opera set in Weatherfield, a fictional town in Greater Manchester based on Salford. Created by Tony Warren, Coronation Street was first broadcast on 9 December 1960...
's Carla Connor
Carla Connor
Carla Connor is a fictional character from the British ITV soap opera Coronation Street, a long-running serial drama about working class life in the fictional town of Weatherfield. She is portrayed by actress Alison King. Carla was created by producer Steve Frost as part of the new Connor family....
.