Dan Smith Will Teach You Guitar
Encyclopedia
Dan Smith Will Teach You Guitar is an ad campaign run in New York City that has resulted in a significant amount of coverage and satire.
Dan Smith, a native of Newton, Massachusetts
, posted ads in the New York City area, consisting of a photo of him with his guitar, the headline "Dan Smith Will Teach You Guitar", and a brief description of the experience he offers. Unlike traditional advertisements for guitar lessons, Smith has never included little tear-off attachments containing his contact information at the bottom on any of his advertisements. New York City has been blanketed with these flyers for many years. In 2010, AOL's small business news section covered Smith's success at building up a brand based on his simple, unmistakable message. He was also covered in a 2005 New York Times article by Laura Longhine, in which Longhine commended Smith's marketing skills and called him "an excellent teacher", but also mentioned that he refused to have discussions with her over the phone or give an interview after her first lesson.
has recorded a song as an homage to Smith called "Dan Smith Will Teach Me Guitar". On the September 20, 2010 episode of The Daily Show
, Jon Stewart
showed the audience a bulletin board featuring many of his ads - one of these was a satire that showed a picture of Stewart, posed like Smith, that said 'Jon Stewart Will Teach You Guitar'. The Mike Myers movie The Love Guru
featured a similar ad campaign in the New York area, featuring Myers' character, Guru Pitka, posed as Smith. There is also a campaign to post parody "Dan Smith Will Teach You" posters for other things in New York City.
Parody posters were posted in New York City to promote the release of a John Mayer
album in 2006.
Dan Smith, a native of Newton, Massachusetts
Newton, Massachusetts
Newton is a city in Middlesex County, Massachusetts, United States bordered to the east by Boston. According to the 2010 U.S. Census, the population of Newton was 85,146, making it the eleventh largest city in the state.-Villages:...
, posted ads in the New York City area, consisting of a photo of him with his guitar, the headline "Dan Smith Will Teach You Guitar", and a brief description of the experience he offers. Unlike traditional advertisements for guitar lessons, Smith has never included little tear-off attachments containing his contact information at the bottom on any of his advertisements. New York City has been blanketed with these flyers for many years. In 2010, AOL's small business news section covered Smith's success at building up a brand based on his simple, unmistakable message. He was also covered in a 2005 New York Times article by Laura Longhine, in which Longhine commended Smith's marketing skills and called him "an excellent teacher", but also mentioned that he refused to have discussions with her over the phone or give an interview after her first lesson.
Parody
Menage a TwangMenage a Twang
Ménage à Twang is an all-female music trio from Brooklyn, New York who have been described a humorous "lady country trio." The New York Daily News profiled the band in early 2010, interviewing the band and detailing their songs, which are about aspects of New York City life not usually covered.The...
has recorded a song as an homage to Smith called "Dan Smith Will Teach Me Guitar". On the September 20, 2010 episode of The Daily Show
The Daily Show
The Daily Show , is an American late night satirical television program airing each Monday through Thursday on Comedy Central. The half-hour long show premiered on July 21, 1996, and was hosted by Craig Kilborn until December 1998...
, Jon Stewart
Jon Stewart
Jon Stewart is an American political satirist, writer, television host, actor, media critic and stand-up comedian...
showed the audience a bulletin board featuring many of his ads - one of these was a satire that showed a picture of Stewart, posed like Smith, that said 'Jon Stewart Will Teach You Guitar'. The Mike Myers movie The Love Guru
The Love Guru
The Love Guru is a 2008 comedy film, directed by Marco Schnabel and starring Mike Myers and Jessica Alba along with Romany Malco and Justin Timberlake. In addition to starring in the film, Myers wrote The Love Guru with Graham Gordy and produced it with Gary Barber. The film was released by...
featured a similar ad campaign in the New York area, featuring Myers' character, Guru Pitka, posed as Smith. There is also a campaign to post parody "Dan Smith Will Teach You" posters for other things in New York City.
Parody posters were posted in New York City to promote the release of a John Mayer
John Mayer
John Clayton Mayer is an American pop rock and blues rock musician, singer-songwriter, recording artist, and music producer. Born in Bridgeport, Connecticut and raised in Fairfield, Connecticut, he attended Berklee College of Music in Boston. He moved to Atlanta in 1997, where he refined his...
album in 2006.