Definition 6
Encyclopedia
Definition 6 is a digital marketing agency that was founded in Atlanta in 1997. The agency received industry recognition for an online video it created in January 2010 for Coca-Cola, entitled "Happiness Machine."
and Dallas. The agency is backed by Navigation Capital Partners, an Atlanta-based private equity firm. In August 2009, Definition 6 acquired Creative Bubble, a video and post-production and sound engineering company based in New York. In December 2009, Definition 6 acquired Leach Communications, a public relations firm based in New York. In May 2010, Definition 6 opened an office in Dallas, TX.
, Verifone
, Mitsubishi Electric
, Nickelodeon
.
May 2010)
Advertising Age Small Agency Campaign of the Year for Coca-Cola's "Happiness Machine" (July 2010)
About
Definition 6 is a full-service digital marketing agency. It is headquartered in Atlanta and has offices in New York CityNew York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
and Dallas. The agency is backed by Navigation Capital Partners, an Atlanta-based private equity firm. In August 2009, Definition 6 acquired Creative Bubble, a video and post-production and sound engineering company based in New York. In December 2009, Definition 6 acquired Leach Communications, a public relations firm based in New York. In May 2010, Definition 6 opened an office in Dallas, TX.
Clients
Coca-ColaCoca-Cola
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke...
, Verifone
VeriFone
VeriFone is a company that makes point-of-sale equipment. It was founded and incorporated in Hawaii in 1981, and named itself after its first product, the name standing for Verification telephone....
, Mitsubishi Electric
Mitsubishi Electric
is a multinational electronics and information technology company headquartered in Tokyo, Japan. It is one of the core companies of the Mitsubishi Group....
, Nickelodeon
Nickelodeon (TV channel)
Nickelodeon, often simply called Nick and originally named Pinwheel, is an American children's channel owned by MTV Networks, a subsidiary of Viacom International. The channel is primarily aimed at children ages 7–17, with the exception of their weekday morning program block aimed at preschoolers...
.
Awards
CLIO Gold Interactive Award (CLIO AwardsClio Awards
The Clio Awards are annual awards bestowed to reward innovation and creative excellence in advertising, design and communication. The categories include work in nearly all types of media, and the judges are advertising professionals from around the world....
May 2010)
Advertising Age Small Agency Campaign of the Year for Coca-Cola's "Happiness Machine" (July 2010)