FIREFLY Tonics
Encyclopedia
Firefly Tonics is a British producer of premium adult soft drinks made with delicious fruit juice, herbal extracts and still water. The range includes a number of drinks that feature such botanical extracts such as Green Tea
, Guarana
, Yerba Mate
& Kola Nut
.
Firefly was founded in 2003 by Harry Briggs and Marcus Waley-Cohen, two London-based entrepreneurs. The herbal formulas for the drinks were developed with two expert herbalists, Michael McIntyre and Andrew Chevallier.
Firefly are now (in 2011) available in top department stores Harrod's, Harvey Nichols
, Selfridges
& Fortnum & Mason
as well as café's, delicatessens and national grocery retail outlets Waitrose
& Holland & Barrett
. Firefly Tonics are also expanding globally and are now available in 42 countries world wide.
Each flavour is a blend of unusually delicious fruit juices, botanical extracts and water. All 100% natural with no added sugar, colour or preservatives. Each drink is delicious, healthy & innovative, helping people get the most out of life, naturally.
Plump peaches and juicy grapes, enlivened with a dash of green tea and kola nut to put a spring in your step. Olé.
Zingy lemons and limes brimming with ginger, dandelion and burdock. How refreshing.
Zesty grapefruits and tangy passionfruits, infused with guarana and maté tea to put a little extra bounce in your day.
Juicy pomegranates and summery elderflowers with a hint of kola nut and chilli. A little ray of sunshine.
Get your Britishness back with bramley apples and a pinch of fiery ginger. You'll be singing Jerusalem before you know it…
Get in the mood with the all natural Love Potion. A crush of raspberry, a lick of passionfruit, a pinch of damiana and a touch of jasmine.
Step Up is currently available in a limited edition charity bottle for Oxford Radcliffe Children's Hosptial, featuring the 'KIDS' artwork by world famous artist Michael Craig-Martin
.
All the drinks have no added sugar and are made with 100% natural ingredients.
Green Tea
Green Tea is a 2003 Chinese film. It was adapted from the novel Adiliya by the River by Jin Renshun.Shot in the summer of 2002, Green Tea was one of three films directed by Zhang Yuan that year .The film was photographed by established Hong Kong-cinematographer Christopher Doyle, whose work gives...
, Guarana
Guarana
Guarana , Paullinia cupana, syn. P. crysan, P. sorbilis) is a climbing plant in the maple family, Sapindaceae, native to the Amazon basin and especially common in Brazil. Guarana features large leaves and clusters of flowers, and is best known for its fruit, which is about the size of a coffee bean...
, Yerba Mate
Yerba mate
Maté, yerba maté or erva maté , Ilex paraguariensis, is a species of holly native to subtropical South America in northeastern Argentina, Bolivia, southern Brazil, Uruguay and Paraguay...
& Kola Nut
Kola nut
Kola Nut is the nut of the kola tree, a genus of trees native to the tropical rainforests of Africa, classified in the family Malvaceae, subfamily Sterculioideae . It is related to the South American genus Theobroma, or cocoa...
.
Firefly was founded in 2003 by Harry Briggs and Marcus Waley-Cohen, two London-based entrepreneurs. The herbal formulas for the drinks were developed with two expert herbalists, Michael McIntyre and Andrew Chevallier.
Firefly are now (in 2011) available in top department stores Harrod's, Harvey Nichols
Harvey Nichols
Harvey Nichols, founded in 1813, is an upmarket department store chain. Its original store is in London. Founded in 1813 as a linen shop, it sells many international brands of clothing for women and men, fashion accessories, beauty products, wine and food...
, Selfridges
Selfridges
Selfridges, AKA Selfridges & Co, is a chain of high end department stores in the United Kingdom. It was founded by Harry Gordon Selfridge. The flagship store in London's Oxford Street is the second largest shop in the UK and was opened on 15 March 1909.More recently, three other stores have been...
& Fortnum & Mason
Fortnum & Mason
Fortnum & Mason, often shortened to just "Fortnum's" is a department store, situated in central London, with two other branches in Japan. Its headquarters is located at 181 Piccadilly, where it was established in 1707 by William Fortnum and Hugh Mason...
as well as café's, delicatessens and national grocery retail outlets Waitrose
Waitrose
Waitrose Limited is an upmarket chain of supermarkets in the United Kingdom and is the food division of the British retailer and worker co-operative the John Lewis Partnership. Its head office is in Bracknell, Berkshire, England...
& Holland & Barrett
Holland & Barrett
Holland & Barrett is a chain of health food shops with over 600 stores in the United Kingdom, Republic of Ireland, South Africa, Singapore and Malta. The company also has stores in The Netherlands, where they trade as "De Tuinen".-Ownership:...
. Firefly Tonics are also expanding globally and are now available in 42 countries world wide.
The Firefly Story
In 2002, Harry & Marcus were both working in the city, burning the candle at both ends, and trying to stay healthy at the same time. They felt deeply underwhelmed by the walls of bland sugary soft drinks that passed as refreshment and decided it was time to create a ‘better’ soft drink. After much research, Firefly was born.Each flavour is a blend of unusually delicious fruit juices, botanical extracts and water. All 100% natural with no added sugar, colour or preservatives. Each drink is delicious, healthy & innovative, helping people get the most out of life, naturally.
Firefly Tonics Core Range
There are six products in the Firefly Tonics range:- Peach & Green Tea
Plump peaches and juicy grapes, enlivened with a dash of green tea and kola nut to put a spring in your step. Olé.
- Lemon, Lime & Ginger
Zingy lemons and limes brimming with ginger, dandelion and burdock. How refreshing.
- Grapefruit & Passionfruit
Zesty grapefruits and tangy passionfruits, infused with guarana and maté tea to put a little extra bounce in your day.
- Pomegranate & Elderflower
Juicy pomegranates and summery elderflowers with a hint of kola nut and chilli. A little ray of sunshine.
Special Editions
- Britannia- Bramley Apple, and GingerGingerGinger is the rhizome of the plant Zingiber officinale, consumed as a delicacy, medicine, or spice. It lends its name to its genus and family . Other notable members of this plant family are turmeric, cardamom, and galangal....
Get your Britishness back with bramley apples and a pinch of fiery ginger. You'll be singing Jerusalem before you know it…
- Love Potion- Passionfruit, BlueberryBlueberryBlueberries are flowering plants of the genus Vaccinium with dark-blue berries and are perennial...
and JasmineJasmineJasminum , commonly known as jasmines, is a genus of shrubs and vines in the olive family . It contains around 200 species native to tropical and warm temperate regions of the Old World...
Get in the mood with the all natural Love Potion. A crush of raspberry, a lick of passionfruit, a pinch of damiana and a touch of jasmine.
- Step Up - TangerineTangerine__notoc__The tangerine is an orange-colored citrus fruit which is closely related to the Mandarin orange . Taxonomically, it should probably be formally named as a subspecies or variety of Citrus reticulata; further work seems to be required to ascertain its correct scientific name...
, and LimeLime (fruit)Lime is a term referring to a number of different citrus fruits, both species and hybrids, which are typically round, green to yellow in color, 3–6 cm in diameter, and containing sour and acidic pulp. Limes are a good source of vitamin C. Limes are often used to accent the flavors of foods and...
Step Up is currently available in a limited edition charity bottle for Oxford Radcliffe Children's Hosptial, featuring the 'KIDS' artwork by world famous artist Michael Craig-Martin
Michael Craig-Martin
Michael Craig-Martin RA is a contemporary conceptual artist and painter. He is noted for his fostering of the Young British Artists, many of whom he taught, and for his conceptual artwork, An Oak Tree...
.
All the drinks have no added sugar and are made with 100% natural ingredients.