Fazer
Encyclopedia
Fazer (ˈfatser, 'fatser) is one of the largest corporations in the Finnish
Finland
Finland , officially the Republic of Finland, is a Nordic country situated in the Fennoscandian region of Northern Europe. It is bordered by Sweden in the west, Norway in the north and Russia in the east, while Estonia lies to its south across the Gulf of Finland.Around 5.4 million people reside...

 food
Food
Food is any substance consumed to provide nutritional support for the body. It is usually of plant or animal origin, and contains essential nutrients, such as carbohydrates, fats, proteins, vitamins, or minerals...

 industry.

The company was originally founded by Karl Fazer
Karl Fazer
Karl Otto Fazer was a Finnish commercial counselor, businessman, and sport shooter.He was born in Helsinki and died in Jokioinen. He had four children and was the grandfather of Peter Fazer...

 in 1891, as a "French-Russian conditory" in central Helsinki
Helsinki
Helsinki is the capital and largest city in Finland. It is in the region of Uusimaa, located in southern Finland, on the shore of the Gulf of Finland, an arm of the Baltic Sea. The population of the city of Helsinki is , making it by far the most populous municipality in Finland. Helsinki is...

. Today, it employs over ten thousand people in Finland as well as Sweden
Sweden
Sweden , officially the Kingdom of Sweden , is a Nordic country on the Scandinavian Peninsula in Northern Europe. Sweden borders with Norway and Finland and is connected to Denmark by a bridge-tunnel across the Öresund....

, Norway
Norway
Norway , officially the Kingdom of Norway, is a Nordic unitary constitutional monarchy whose territory comprises the western portion of the Scandinavian Peninsula, Jan Mayen, and the Arctic archipelago of Svalbard and Bouvet Island. Norway has a total area of and a population of about 4.9 million...

, Denmark
Denmark
Denmark is a Scandinavian country in Northern Europe. The countries of Denmark and Greenland, as well as the Faroe Islands, constitute the Kingdom of Denmark . It is the southernmost of the Nordic countries, southwest of Sweden and south of Norway, and bordered to the south by Germany. Denmark...

, the Baltic countries
Baltic countries
The term Baltic states refers to the Baltic territories which gained independence from the Russian Empire in the wake of World War I: primarily the contiguous trio of Estonia, Latvia, Lithuania ; Finland also fell within the scope of the term after initially gaining independence in the 1920s.The...

, the United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 and Russia
Russia
Russia or , officially known as both Russia and the Russian Federation , is a country in northern Eurasia. It is a federal semi-presidential republic, comprising 83 federal subjects...

.

Fazer's production is divided into four major areas:
  • Fazer Amica, a chain of work-place restaurants
  • Fazer bakeries, producing various kinds of bread
    Bread
    Bread is a staple food prepared by cooking a dough of flour and water and often additional ingredients. Doughs are usually baked, but in some cuisines breads are steamed , fried , or baked on an unoiled frying pan . It may be leavened or unleavened...

  • Candyking, shop-inshop pick 'n' mix
    Pick 'n' mix
    Pick 'n' mix is a common method used to sell various small items. It is most often used to sell confectionery, whereby small sweets are displayed in tubs or bins...

     confectionery concept
  • Fazer Café, a chain of café
    Café
    A café , also spelled cafe, in most countries refers to an establishment which focuses on serving coffee, like an American coffeehouse. In the United States, it may refer to an informal restaurant, offering a range of hot meals and made-to-order sandwiches...

    s. The main Fazer café is on Kluuvikatu in Helsinki. There is a counter where one can order things and then sit down in the front. There is also a back area where one can be served by a waiter. The areas are separated by an entrance area that sometimes has some kind of exhibit, as well as another counter, just for buying chocolates. They are known for their chocolate flavored tea.


Particularly Fazer's classic chocolate
Chocolate
Chocolate is a raw or processed food produced from the seed of the tropical Theobroma cacao tree. Cacao has been cultivated for at least three millennia in Mexico, Central and South America. Its earliest documented use is around 1100 BC...

 (Fazerin Sininen maitosuklaa) is famous throughout Finland, and the blue colour of its wrapper has been used by Fazer as a symbol for the whole product line.

Fazer has bought a few other companies, including Finnish Chymos and Danish Perelly. The confectionery line was merged with its Swedish
Sweden
Sweden , officially the Kingdom of Sweden , is a Nordic country on the Scandinavian Peninsula in Northern Europe. Sweden borders with Norway and Finland and is connected to Denmark by a bridge-tunnel across the Öresund....

 competitor Cloetta in 2000, to become Cloetta Fazer, though the merger lasted only until 2008 before the two brands were separated back to independent companies. Later, Fazer Keksit (which made biscuits) was sold to Danone
Groupe Danone
Groupe Danone is a French food-products multinational corporation based in the 9th arrondissement of Paris. It claims world leadership in fresh dairy products, marketed under the corporate name, and also in bottled water...

. It was renamed to LU Suomi.

External links

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