Flavia
Encyclopedia
FLAVIA is a hot beverage system from Mars Drinks, a division of Mars, Incorporated
, that prepares single servings of coffee, tea, and hot chocolate drinks. FLAVIA launched its first brewer in 1984. FLAVIA Beverage Systems also make cappuccino, mochaccino and chai latte beverages.
Mars Drinks, who operate FLAVIA within the US, Japanese, and under Mars Drinks UK in the UK, also manages KLIX, another hot beverage system for the UK, German and French markets.
The patented FLAVIA technology brews drinks in a single serve "Fresh Pack" which means that the pack is the actual brewing chamber. Then the drink pours directly from the packet into the cup rather than through a common channel so that each drink is not tainted by the previously brewed drink. Used packs are collected in a tray that is then emptied periodically when prompted.
The Fresh Packs are foil-sealed, thus protecting the ground coffees and teas from oxygen and moisture. In contrast to traditional coffee makers the system avoids the mess of coffee grounds resulting in minimal upkeep and reduced cleaning. There are several different FLAVIA machines available, including large coin-operated machines and small portable machines for use in the home.
Mars, Incorporated
Mars, Incorporated is a worldwide manufacturer of confectionery, pet food, and other food products with US$30 billion in annual sales in 2010, and is ranked as the 5th largest privately held company in the United States by Forbes. Headquartered in McLean, unincorporated Fairfax County, Virginia,...
, that prepares single servings of coffee, tea, and hot chocolate drinks. FLAVIA launched its first brewer in 1984. FLAVIA Beverage Systems also make cappuccino, mochaccino and chai latte beverages.
Mars Drinks, who operate FLAVIA within the US, Japanese, and under Mars Drinks UK in the UK, also manages KLIX, another hot beverage system for the UK, German and French markets.
The patented FLAVIA technology brews drinks in a single serve "Fresh Pack" which means that the pack is the actual brewing chamber. Then the drink pours directly from the packet into the cup rather than through a common channel so that each drink is not tainted by the previously brewed drink. Used packs are collected in a tray that is then emptied periodically when prompted.
The Fresh Packs are foil-sealed, thus protecting the ground coffees and teas from oxygen and moisture. In contrast to traditional coffee makers the system avoids the mess of coffee grounds resulting in minimal upkeep and reduced cleaning. There are several different FLAVIA machines available, including large coin-operated machines and small portable machines for use in the home.
History
- 1982 The first Filterpack was manufactured in BasingstokeBasingstokeBasingstoke is a town in northeast Hampshire, in south central England. It lies across a valley at the source of the River Loddon. It is southwest of London, northeast of Southampton, southwest of Reading and northeast of the county town, Winchester. In 2008 it had an estimated population of...
, UK - 1992 Launch in Japan
- 1996 Launch in US
- 1997 Launch in Canada
- 2005 FLAVIA Fusion home system launched in the US
- 2007 FLAVIA launches the Creation 400 for the UK and the Creation 400 for the US
- 2009 FLAVIA undergoes a brand refresh with a new modern logo and the Think Fresh! tagline
- 2010 Mars Drinks acquire Alterra Coffee Roasters and launched The Bright Tea Company.
Awards and achievements
In February 2006, the Flavia Fusion drinks station earned the Good Housekeeping Seal.See also
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