Forum Research is a Canadian market research survey firm founded in 1993 by Dr. Lorne Bozinoff. Forum Research Inc. is headquartered in Toronto, Ontario and has offices throughout Canada (Edmonton, Toronto and Vancouver) and around the world (Houston, Buenos Aires, Dubai, Mumbai and Shanghai). Forum Research Inc. published several polls during both the 2010 Toronto mayoral election

Toronto mayoral election, 2010

The 2010 Toronto mayoral election was held on October 25, 2010 to elect a mayor of the City of Toronto, Canada. The mayor's seat was open for the first time since the 2003 Toronto election due to the announcement by incumbent mayor David Miller that he will not seek a third term in office...

, and the 2011 Canadian federal election. The firm was the first to predict through polling the defeat of the Liberal Party

Liberal Party of Canada

The Liberal Party of Canada , colloquially known as the Grits, is the oldest federally registered party in Canada. In the conventional political spectrum, the party sits between the centre and the centre-left. Historically the Liberal Party has positioned itself to the left of the Conservative...

 in Toronto and Montreal to the New Democratic Party

New Democratic Party

The New Democratic Party , commonly referred to as the NDP, is a federal social-democratic political party in Canada. The interim leader of the NDP is Nycole Turmel who was appointed to the position due to the illness of Jack Layton, who died on August 22, 2011. The provincial wings of the NDP in...

. Forum Research was also one of the first market research firms to identify the 'NDP Surge', which was later validated by the official election results.

Business specialization

Forum Research specializes in political polling and customer satisfaction research. Some of the firm’s research tools include small and large-scale telephone, interactive telephone, and online polling, focus groups, one-on-one interviews, mail, door-to-door, intercept and personal surveys.