GoodGuide
Encyclopedia
GoodGuide.Com is an online web
and iPhone app tool created by Dara O'Rourke
which enables consumers to retrieve evaluations of the health, environmental, and social impacts of consumer products such as toys
, food
, and detergents. As an internet startup, GoodGuide raised $3.73 million in its first round of funding reported January, 2009 and $5.5 million in its second round reported June, 2009 from venture capital
ists. As of May 31, 2010, according to Alexa Internet
the website ranked about 50,000 worldwide, but about 20,000 in the United States.
Website
A website, also written as Web site, web site, or simply site, is a collection of related web pages containing images, videos or other digital assets. A website is hosted on at least one web server, accessible via a network such as the Internet or a private local area network through an Internet...
and iPhone app tool created by Dara O'Rourke
Dara O'Rourke
Dara O'Rourke is an environmental scientist, information scientist and professor at the University of California, Berkeley where he holds an appointment in the Department of Environmental Science, Policy, and Management...
which enables consumers to retrieve evaluations of the health, environmental, and social impacts of consumer products such as toys
Toys
Toys is a 1992 comedy film directed by Barry Levinson and starring Robin Williams, Michael Gambon, Joan Cusack, Robin Wright, LL Cool J, and introducing Jamie Foxx as Baker. The film failed at the box office at the time of its release, despite its impressive cast and lavish filmmaking. Levinson was...
, food
Food
Food is any substance consumed to provide nutritional support for the body. It is usually of plant or animal origin, and contains essential nutrients, such as carbohydrates, fats, proteins, vitamins, or minerals...
, and detergents. As an internet startup, GoodGuide raised $3.73 million in its first round of funding reported January, 2009 and $5.5 million in its second round reported June, 2009 from venture capital
Venture capital
Venture capital is financial capital provided to early-stage, high-potential, high risk, growth startup companies. The venture capital fund makes money by owning equity in the companies it invests in, which usually have a novel technology or business model in high technology industries, such as...
ists. As of May 31, 2010, according to Alexa Internet
Alexa Internet
Alexa Internet, Inc. is a California-based subsidiary company of Amazon.com that is known for its toolbar and Web site. Once installed, the toolbar collects data on browsing behavior which is transmitted to the Web site where it is stored and analyzed and is the basis for the company's Web traffic...
the website ranked about 50,000 worldwide, but about 20,000 in the United States.