Grant McCracken
Encyclopedia
Grant McCracken is an anthropologist, blog
ger and author. A member of Convergence Culture Consortium at Massachusetts Institute of Technology
, McCracken has authored several books, including Chief Culture Officer (2009), Transformations (2008), Flock and Flow (2006), Culture and Consumption II (2005), Big Hair (1996), and Culture and Consumption (1988). He holds a Ph.D. in anthropology from the University of Chicago
. He has been the director of the Institute of Contemporary Culture and a senior lecturer at the Harvard Business School
. He has been a consultant for many corporations, including the Coca-Cola Company, IKEA
, Chrysler
, Kraft
, and Kimberly Clark. He lives in Rowayton, Connecticut
.
Blog
A blog is a type of website or part of a website supposed to be updated with new content from time to time. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in...
ger and author. A member of Convergence Culture Consortium at Massachusetts Institute of Technology
Massachusetts Institute of Technology
The Massachusetts Institute of Technology is a private research university located in Cambridge, Massachusetts. MIT has five schools and one college, containing a total of 32 academic departments, with a strong emphasis on scientific and technological education and research.Founded in 1861 in...
, McCracken has authored several books, including Chief Culture Officer (2009), Transformations (2008), Flock and Flow (2006), Culture and Consumption II (2005), Big Hair (1996), and Culture and Consumption (1988). He holds a Ph.D. in anthropology from the University of Chicago
University of Chicago
The University of Chicago is a private research university in Chicago, Illinois, USA. It was founded by the American Baptist Education Society with a donation from oil magnate and philanthropist John D. Rockefeller and incorporated in 1890...
. He has been the director of the Institute of Contemporary Culture and a senior lecturer at the Harvard Business School
Harvard Business School
Harvard Business School is the graduate business school of Harvard University in Boston, Massachusetts, United States and is widely recognized as one of the top business schools in the world. The school offers the world's largest full-time MBA program, doctoral programs, and many executive...
. He has been a consultant for many corporations, including the Coca-Cola Company, IKEA
IKEA
IKEA is a privately held, international home products company that designs and sells ready-to-assemble furniture such as beds and desks, appliances and home accessories. The company is the world's largest furniture retailer...
, Chrysler
Chrysler
Chrysler Group LLC is a multinational automaker headquartered in Auburn Hills, Michigan, USA. Chrysler was first organized as the Chrysler Corporation in 1925....
, Kraft
Kraft Foods
Kraft Foods Inc. is an American confectionery, food and beverage conglomerate. It markets many brands in more than 170 countries. 12 of its brands annually earn more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oscar Mayer, Philadelphia, Trident, Tang...
, and Kimberly Clark. He lives in Rowayton, Connecticut
Connecticut
Connecticut is a state in the New England region of the northeastern United States. It is bordered by Rhode Island to the east, Massachusetts to the north, and the state of New York to the west and the south .Connecticut is named for the Connecticut River, the major U.S. river that approximately...
.
External links
- This Blog Sits At The - McCracken's weblog
- Video (and audio) of interview/conversation with McCracken and Kerry Howley on Bloggingheads.tvBloggingheads.tvBloggingheads.tv is a political, world events, philosophy, and science video blog discussion site in which the participants take part in an active back and forth conversation via webcam which is then broadcast online to viewers...