Guy Mountfort
Encyclopedia
Guy Mountfort OBE was an English
advertising
executive, amateur ornithologist and conservationist
.
, Mountfort was the author of A Field Guide to the Birds of Britain and Europe (1954), with illustrations by Roger Tory Peterson
and distribution maps by Philip Hollom
.
In 1961 he created the World Wide Fund for Nature
(then the World Wildlife Fund) with Victor Stolan
, Sir Julian Huxley
, Sir Peter Scott
and Max Nicholson
.
He was awarded OBE in 1970, for services to ornithology.
In 1972 he led the campaign to save the Bengal Tiger
, persuading Indira Gandhi
to create nine tiger reserves in India
, with eight others in Nepal
and Bangladesh
.
England
England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...
advertising
Advertising
Advertising is a form of communication used to persuade an audience to take some action with respect to products, ideas, or services. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common...
executive, amateur ornithologist and conservationist
Conservationist
Conservationists are proponents or advocates of conservation. They advocate for the protection of all the species in an ecosystem with a strong focus on the natural environment...
.
Biography
Born in LondonLondon
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...
, Mountfort was the author of A Field Guide to the Birds of Britain and Europe (1954), with illustrations by Roger Tory Peterson
Roger Tory Peterson
Roger Tory Peterson , was an American naturalist, ornithologist, artist, and educator, and held to be one of the founding inspirations for the 20th century environmental movement.-Background:...
and distribution maps by Philip Hollom
Philip Hollom
Philip Arthur Dominic Hollom is a British ornithologist.In 1951, he became a member of the editorial board of British Birds magazine under the senior editorship of Max Nicholson, whom he succeeded in 1960...
.
In 1961 he created the World Wide Fund for Nature
World Wide Fund for Nature
The World Wide Fund for Nature is an international non-governmental organization working on issues regarding the conservation, research and restoration of the environment, formerly named the World Wildlife Fund, which remains its official name in Canada and the United States...
(then the World Wildlife Fund) with Victor Stolan
Victor Stolan
Victor Stolan provided "the germ of the idea" that led Julian Huxley and Max Nicholson with him to start the World Wildlife Fund. They together with others they recruited founded the organization on 11 September 1961 in Switzerland....
, Sir Julian Huxley
Julian Huxley
Sir Julian Sorell Huxley FRS was an English evolutionary biologist, humanist and internationalist. He was a proponent of natural selection, and a leading figure in the mid-twentieth century evolutionary synthesis...
, Sir Peter Scott
Peter Scott
Sir Peter Markham Scott, CH, CBE, DSC and Bar, MID, FRS, FZS, was a British ornithologist, conservationist, painter, naval officer and sportsman....
and Max Nicholson
Edward Max Nicholson
Edward Max Nicholson was a pioneering environmentalist, ornithologist and internationalist, and a founder of the World Wildlife Fund.-Early life:...
.
He was awarded OBE in 1970, for services to ornithology.
In 1972 he led the campaign to save the Bengal Tiger
Bengal Tiger
The Bengal tiger is a tiger subspecies native to the Indian subcontinent that in 2010 has been classified as endangered by IUCN...
, persuading Indira Gandhi
Indira Gandhi
Indira Priyadarshini Gandhara was an Indian politician who served as the third Prime Minister of India for three consecutive terms and a fourth term . She was assassinated by Sikh extremists...
to create nine tiger reserves in India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...
, with eight others in Nepal
Nepal
Nepal , officially the Federal Democratic Republic of Nepal, is a landlocked sovereign state located in South Asia. It is located in the Himalayas and bordered to the north by the People's Republic of China, and to the south, east, and west by the Republic of India...
and Bangladesh
Bangladesh
Bangladesh , officially the People's Republic of Bangladesh is a sovereign state located in South Asia. It is bordered by India on all sides except for a small border with Burma to the far southeast and by the Bay of Bengal to the south...
.