Happi House
Encyclopedia
Happi House is a quick service teriyaki
Teriyaki
Teriyaki is a cooking technique used in Japanese cuisine in which foods are broiled or grilled in a sweet soy sauce marinade...

 restaurant concept established on February 29, 1976, in San Jose's Japantown neighborhood. Happi House Restaurants, Inc. owns and operates Happi House Teriyaki restaurants throughout the San Francisco Bay Area and Happi House Franchise Corporation is responsible for franchising. The chain's motto is "Where East Meets Fresh" in reference to preparing each meal to order rather than serving pre-prepared items from steam tables. Newer Happi House restaurants range between 2,000 and 2500 square feet (232.3 m²) are designed to look and feel like a modern Asian bistro.

History

Mr. Joe Ikeda and his business partners, Dr. Carlo Besio and Richard Tanaka, were inspired by the foods served during traditional Japanese festivals, and wanted to bring those flavors to the public on a daily basis in a casual and affordable restaurant setting. The original Happi House Teriyaki restaurant opened February 29, 1976 in San Jose, California's Japantown, at the corner of Fifth Street and Taylor Avenue. It was located just a block from the heart of the annual Obon
Obón
Obón is a municipality located in the province of Teruel, Aragon, Spain. According to the 2004 census , the municipality has a population of 75 inhabitants....

 Festival.

The Happi House name

Happi House took its name from the traditional Japanese garment the "Happi Coat," which is a colorful cotton jacket worn during festivals and celebrations. The three founders chose the name because the original inspiration for the chain were the foods served at Japanese festivals where Happi Coats are customary attire. The first uniforms worn by Happi House employees were happi coats; each hand-sewn by a family member.

Expansion and franchising

During the 1980s and 1990s the chain expanded by franchising and building several company-owned units throughout the Bay Area. However, Happi House stopped franchising and closed several units after its first attempt at franchising, in an effort to gain greater control over its operations. In 2007 the company installed a new leadership team, headed up by Chief Executive Officer, Joshua Richman, to grow the brand and return it to franchising. Richman is a concept developer with restaurant and franchise development experience, joining Happi House after serving as President and CEO of Straw Hat Pizza.

Happi House Franchise Corporation was created in 2008 and is now actively engaged in franchising after re-developing and modernizing several key aspects of the brand, including menu and service systems, marketing, and store design.

External links

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