HomeClick is an online retailer of home improvement

Home improvement

Home improvement, home renovation or remodeling is the process of renovating or making additions to one's home.-Types of home improvement:...

 products based in Somerset, New Jersey

Somerset, New Jersey

Somerset is a census-designated place and unincorporated area located at the easternmost section within Franklin Township, in Somerset County, New Jersey. At the 2000 United States Census, the CDP population was 23,040...

. It is a subsidiary of HomeClick, LLC. HomeClick claims to offer the largest online assortment of "upscale" home brands, with over 500,000 home products across numerous categories.

History

HomeClick was launched in September 2000 as the first and flagship site of Home Décor Products

Home Décor Products

Home Décor Products, Inc. was a large online retailer of home improvement and furnishings, headquartered in Edison, NJ. It claimed to carry over 450,000 home products from over 800 luxury brands including TOTO, Lenox, Kohler, and Jacuzzi.-Business Portfolio:...

. It began primarily as an online retailer of bath and kitchen products, and has since expanded into appliances

Major appliance

A major appliance, or domestic appliance, is usually defined as a large machine which accomplishes some routine housekeeping task, which includes purposes such as cooking, or food preservation, whether in a household, institutional, commercial or industrial setting...

, lighting, outdoor living, hardware

Hardware

Hardware is a general term for equipment such as keys, locks, hinges, latches, handles, wire, chains, plumbing supplies, tools, utensils, cutlery and machine parts. Household hardware is typically sold in hardware stores....

, fireplace

Fireplace

A fireplace is an architectural structure to contain a fire for heating and, especially historically, for cooking. A fire is contained in a firebox or firepit; a chimney or other flue allows gas and particulate exhaust to escape...

s and more.

HomeClick published its first paper catalog in the spring of 2007 with an initial distribution of 250,000 in the effort to establish a multi-channel

Multichannel Marketing

Multichannel marketing is marketing using many different marketing channels to reach a customer. In this sense, a channel might be a retail store, a web site, a mail order catalogue, or direct personal communications by letter, email or text message. The objective of the companies doing the...

presence through offline marketing.

Homeclick's Website closed in April 2009. All pending orders were cancelled and Home Décor Products filed for Chapter 7 and liquidated all of their assets. Seymour Holtzman, together with Chuck Gartenhaus, purchased all liquidated assets from Home Décor Products and became owner and created HomeClick, LLC. Holtzman is president and CEO of investment company Jewelcor Management Inc., as well as chairman of the board of Casual Male Retail Group Inc. HomeClick, LLC revived internet retail site HomeClick.com and starting taking orders on June 1, 2009.