Home staging
Encyclopedia
Home staging is the act of preparing a private residence for sale in the real estate
marketplace. The goal of staging is to make a home appealing to the highest number of potential buyers, thereby selling a property more swiftly and for more money. Staging techniques focus on improving a property's appeal by transforming it into a welcoming, attractive product that anyone might want.
U.S. research (based on surveys of real-estate agents) states that home staging can reduce a listing's time on the market by one third to half, and could fetch as much as 10-15% more than an empty home or a home not properly staged.
in the television show House Doctor
on Five.
Real estate
In general use, esp. North American, 'real estate' is taken to mean "Property consisting of land and the buildings on it, along with its natural resources such as crops, minerals, or water; immovable property of this nature; an interest vested in this; an item of real property; buildings or...
marketplace. The goal of staging is to make a home appealing to the highest number of potential buyers, thereby selling a property more swiftly and for more money. Staging techniques focus on improving a property's appeal by transforming it into a welcoming, attractive product that anyone might want.
History
Staging a home has always been part of the homeowner's responsibility, but it was often as simple as keeping the grass cut and picking up dirty clothes. The seller's agent would recommend actions if the owners were clueless about elements that turn off potential buyers. The Late-2000s recession turned real estate into a buyer's market, wherein sellers look for any advantage to make their property stand out from the rest.US
UK
In Britain, home staging is sometimes referred to as property presentation or property styling. The techniques have been televised by home stylist Ann MauriceAnn Maurice
Ann Maurice is an American interior designer and house stager, and is perhaps best known in the UK as Channel Five's The House Doctor. She also hosted two series of Ann Maurice: Interior Rivalry for the same channel in 2006-2007.-Personal life:She now lives in San Francisco, California, with her...
in the television show House Doctor
House Doctor
This article is about the original TV show, The House Doctor which featured Ann Maurice; originally broadcast in the UK the show is now reaching a global audience.For the San Francisco Bay area interior designer known as the "House Doctor", see Lisa Quinn...
on Five.
External links
- Home Staging - Still A Relevant Tactic in Lots of Places - (CNNMoney.comCNNMoney.comCNNMoney.com is the world's largest business website. The site is the online home of Fortune and Money, and serves as CNN.com's exclusive business site. The site, edited by Chris Peacock, together with the three titles, is part of the Fortune|Money Group, and attracts more than 10.8 million unique...
) - Setting the stage for a sale - (Atlanta Business Chronicle)
- Home Staging Mistakes