In broadcast programming, a hot switch or hotswitching is where the ending of one television show leads directly into the start of the show in the next time slot without a Television commercial break. The concept is used to reduce the chances that people will switch to another TV network during the commercial break and allow the cold open

Cold open

A cold open in a television program or movie is the technique of jumping directly into a story at the beginning or opening of the show, before the title sequence or opening credits are shown...

 of the new show to attract viewers; sometimes however, this will cause a commercial break right after the opening credits

Opening credits

In a motion picture, television program, or video game, the opening credits are shown at the very beginning and list the most important members of the production. They are now usually shown as text superimposed on a blank screen or static pictures, or sometimes on top of action in the show. There...

. It can also be called "seamless" broadcasting.