A hybrid IPTV

IPTV

Internet Protocol television is a system through which television services are delivered using the Internet protocol suite over a packet-switched network such as the Internet, instead of being delivered through traditional terrestrial, satellite signal, and cable television formats.IPTV services...

 set-top box

Set-top box

A set-top box or set-top unit is an information appliance device that generally contains a tuner and connects to a television set and an external source of signal, turning the signal into content which is then displayed on the television screen or other display device.-History:Before the...

enables the aggregation of traditional linear TV broadcasts with video delivered via both managed (cable) and unmanaged IP networks (the internet). This allows viewers to create a new consumer TV experience that allows them to view broadcast television and internet video on their flat screen TVs, alongside advanced interactive services, such as VOD

VOD

VOD may stand for:*Velocity of detonation, the speed of a shock wave through a detonated explosive*Veno-occlusive disease, a complication of bone marrow transplantation*Versant Object Database, a database management system...

, internet

Internet

The Internet is a global system of interconnected computer networks that use the standard Internet protocol suite to serve billions of users worldwide...

 browsing and time-shifted TV

Time shifting

Time shifting is the recording of programming to a storage medium to be viewed or listened to at a time more convenient to the consumer. Typically, this refers to TV programming but can also refer to radio shows via podcasts....

.

A hybrid IPTV platform helps operators increase average revenue per subscriber (ARPU), whilst eliminating expensive duplication in network infrastructure investment. IPTV customer-premises equipment

Customer-premises equipment

Customer-premises equipment or customer-provided equipment is any terminal and associated equipment located at a subscriber's premises and connected with a carrier's telecommunication channel at the demarcation point...

 (CPE) allows pay TV operators to deploy the future of home entertainment, with video telephony, surveillance, gaming, shopping, e-government and interactive services amongst the service mix that can be offered, creating a new consumer TV experience for subscribers.

One of the leaders in the Hybrid IPTV Set-top box market is Advanced Digital Broadcast

Advanced Digital Broadcast

Advanced Digital Broadcast designs, manufactures and deploys solutions to distribute pay-TV and multimedia services to the connected home, for all types of networks. The company has its global headquarters in Geneva, Switzerland and regional headquarters in Denver, USA and Taipei, Taiwan...

 (ADB) – having launched its first hybrid digital terrestrial (DTT) /IPTV set-top box in 2003 that provided Telefónica

Telefónica

Telefónica, S.A. is a Spanish broadband and telecommunications provider in Europe and Latin America. Operating globally, it is the third largest provider in the world...

 with the digital TV platform for its Imagenio service at the end of 2004. The company also provided Europe’s first three-way hybrid

Three-way hybrid

A three-way hybrid set-top box is a hybrid device typically used by Pay TV operators and Telecommunications service providers to converge content delivered via three different video transport networks – satellite, terrestrial and IP [managed or public Internet]...

 digital TV platform to Polish digital satellite operator n

N

N is the fourteenth letter in the basic modern Latin alphabet.- History of the forms :One of the most common hieroglyphs, snake, was used in Egyptian writing to stand for a sound like English ⟨J⟩, because the Egyptian word for "snake" was djet...

that enables its subscribers to view content delivered via satellite, digital terrestrial, and IP networks.